Xiao Lei found a regularity, with the increasing level of consumption, people's enthusiasm for environmental protection has been ignited.
So, this year, taking care of domestic and foreign countries, holding high the banner of "environmental protection" has become a very ordinary thing.
For example, many key cities in China have basically established a domestic garbage classification system, and recycling and processing are more time-saving and trouble-free.
Close to our digital enthusiast case, Xiao Lei has to mention that these years have been packaging for products to lose weight.
Image source: Apple official website
Although there are many users who do not buy it, you don't have to say that people have indeed made brilliant achievements in the cause of environmental protection.
However, Xiao Lei wants to say that "environmental protection" is essentially a job that is good for the future rather than the present day.
Coupled with the garbage classification system and the manufacturer's environmental protection measures, it is more or less with the meaning of "passive coercion" to lose.
So, a considerable number of people are too lazy to sort garbage, and even throw garbage casually on the ground to perfunctory.
In order to raise people's awareness of environmental protection, the government has come up with many ideas, and recently, Sweden has a new big move.
Good fellow, now just throw the garbage into the trash and the trash can will return the blushing shame!
Sweden has always taken the route of sexual frigidity, this time for the sake of environmental protection, how did the painting style become so fragrant?
I believe that there are old drivers who can't hold back and want to see this trash can immediately, and Xiao Lei will immediately introduce a wave of ~
A trash can that can say "shy words"
Oh, the trash can I want to introduce to my friends today is actually from Malmö, the third largest city in Sweden.
I have to say that these garbage cans are really super hot recently, and even on the hot list of many European and American media.
For no other reason, it is not unusual for trash cans to talk to people, and what is strange is that they sound like the joy of a sexy girl.
There are 2 such garbage cans, a small number but not small, and they are placed on the David Schalsbronn Bridge.
Image source: Insider Network
The location of the garbage can is very exquisite, the bridge is close to the shopping street of the center of gravity of the city, and the daily flow of tourists is called more than one.
Although garbage cans in public places have classification marks, it is unrealistic to expect everyone to abide by the rules and classify garbage.
Once the garbage classification is not done in the early stage, it is more time-consuming, laborious and expensive to recycle in the later stage.
So, in order to minimize unnecessary expenses, the malmö municipal department came up with the idea of using technology to solve this problem.
The trash can is 0 difficult to get started, and the audio player will automatically trigger the audio player as long as you open the opening without other operations.
Intentionally, the garbage can does not emit ai synthetic cold robot sounds, but gray and sexy female voices.
Not only that, but perhaps to avoid repetition and make people feel monotonous, the trash can will be paired with different words every time it is opened.
"Come back and do it again", "Oh, it's there, yes", "Well, next time go a little to the left", "Just on the left!" ”
As for why this alternative reminder was chosen, Mary Person, head of the Road Department of the City of Malmö, has something to say.
She said it was a positive feedback for those who followed the rules, and the sound made them laugh out loud.
And these sexy-sounding garbage prompt voices are actually trying to convey the right message in a new and humorous way.
The municipal government also means that these flirtatious "garbage words" can make more people focus on discussing the matter of "throwing garbage".
Some agreed and some opposed
Well, the trash can that actually says "shy words" is not the first time that malmö has tried to make a big fuss about the trash can.
As early as 2017, the city of Malmö once placed 18 smart garbage cans in the center of the city, but 5 years later, there are still 2 left to speak.
Xiao Lei estimates that the garbage cans were too "serious" before, and the effect was not good enough to lead to a lack of maintenance and promotion, and now the municipal department has made such a new move.
And this time also played quite a big, the voice of the sexy girl in the trash can was actually matched by the Swedish actress Joy M'Batha.
She first recorded the sound on the computer and programmed it into the trash can, so that she could simulate the different reactions of opening and closing the trash can multiple times.
Image source: Instagram@joymbatha
I have to say that this time the effect is not poking, the garbage can has just been online for two weeks, there is a long queue to throw garbage phenomenon.
Many people come to see, they all want to personally experience the sexy girl 'shyness' sound of the trash can after throwing the garbage, and some even toss back and forth.
Of course, this controversial garbage can soon ushered in a wave of opposition criticism of it.
Some people said that if it is a child who throws garbage, how much of a child has to feel shadow in his heart when he hears these voices, and parents are afraid that they will have to take it to see a psychiatrist.
This situation may indeed occur, in case the child asks the parents what it means, it is really difficult to explain clearly...
Some people feel that the connection between the trash can and the shy voice of women is not insulting women in a different way?
Some people have a clear perspective, they think that since the garbage can uses female shame, then there should be male shame, so as to appear fair.
Good guys, the official really accepted this feedback, so they quickly found a Swedish male celebrity to record the shy voice.
Probably not wanting to mix with the controversy, the male celebrity chose not to disclose his identity, but such a move makes people feel imaginary.
After the sound collection, the garbage can is upgraded systematically, and now the garbage is thrown into the garbage can, and the probability of male and female shyness sounds appearing is half the time.
Fairness is fairness, that is, parents can't explain it to their children...
As for the other objections, judging from the current reaction, the municipal department of Malmö is most likely not listening.
However, the trash can has been online for such a long time, Xiao Lei has not squatted until the Malmö municipal department to publish the relevant cleaning data.
It makes sense to say that the shy voice garbage can is a gimmick, after all, there are 2 garbage cans in the bustling area.
But Xiao Lei prefers to see it as a new attempt at environmental protection, but this time it is a little too strong.
Spicy question, such a "will call" trash can, can the small partners accept?