On June 6, 2019, "Hello Teacher My Name is Classmate He" (hereinafter referred to as Classmate He) released a message titled "How Fast?" 5G Real Experience in Everyday Use" video. The video is currently played 29.155 million times on Station B, and the number of views on Weibo is even more exaggerated, reaching 42.79 million.
This is not only his hottest video, but also the hottest 5G video to date.
The best part of the whole video is that when he talks about "what is the use of 5G", he is not limited to 5G, but changes his thinking, replaces the question with "what is the use of 4G", and limits the search timeline to 2012 to 2013, the eve of 4G is about to be commercialized.
"Standing in the future and looking at the predictions of predecessors for the present is really a very interesting thing."
Finally, we will find that the predecessors may be able to glimpse some clues, but the prediction of the future is still too unimaginative.
No one predicted that in just 5 years, the rise of various platforms such as short video, live broadcasting, e-commerce, takeaway, and taxi, 4G and the services it spawned will profoundly change everyone's life.
"People's predictions of the future cannot escape the limitations of current technology and thinking."
This is true of 4G, and it is also true of 5G. As He expected: "Watching this video after 5 years, you will find that speed is actually the most boring application of 5G." ”
Technology is only a tool, and the future depends on people's imagination.
Now, in the third year of 5G commercialization, the changes that have taken place in smart cars seem to fulfill his predictions.
01 A discussion
A few days ago, Zhiji L7 held an online conference in the name of "New World Intelligent Origin", proposing for the first time "Five Standards of New World Automotive Intelligence" and discussing "what smart cars should look like".
If the smart car products in the past only let people see the appearance of a good car, there is still a lot of room for the "future", then the zhiji car is really stepping into the door of the "future".
In the era of change, technology is the foundation and imagination is the "ceiling".
Put on the Zhiji L7, it is technology that determines whether it is a good car, and imagination determines whether it can become a smart car that is enough for the future.
It should be emphasized that technology and imagination are not contradictory, and great companies must have both, but the yardstick is placed in different positions and will shape different temperaments.
For Zhiji Automobile, its choice may be glimpsed from the words of Liu Tao, co-CEO of Zhiji Automobile at the press conference.
"Stanley Kubrick isn't my favorite director, but 2001: A Space Odyssey is one of the greatest sci-fi films I see as. It was unimaginable to be able to make a sci-fi film like that in 1968, let alone his great shot, and I admit that I was deeply influenced by Kubrick. ”
After Liu Tao slowly uttered these words, the picture turned and jumped to the most genius and classic scene of the film - the tumbling bones were thrown high into the air, and they became spaceships in the process of falling.
From this, Liu Tao introduced the most critical paragraph of this conference:
“
Bone rods are tools, spaceships are tools, they have no essential difference, the only difference is time.
Time is meaningless, it is the style of tools in human hands that defines time.
From bone rods to wheels, from bamboo to shuttles, from telegraphs to the World Wide Web, from smartphones to smart cars.
Smart cars are the most important yardstick for defining this era of intelligence.
”
I think what Liu Tao wants to express is that the fate of mankind is at a turning point again, and smart cars are essentially no different from the bone rods of millions of years ago, and they are all black technologies that are absolutely beyond the times.
Before the advent of the intelligent era, all human beings are in the same running line of the "small origin", who can first pick up the "bone stick", who can define "the intelligent era of the car should be like".
Just like the gorilla "Looking at the Moon" who first discovered that bone rods can be used as tools in the movie, Zhiji Automobile wants to become the leader of the intelligent era, and this requires imagination.
02 Five standards
However, it is not possible to have imagination in the air, and it is also crucial to be able to land on the ground.
Zhiji put forward five major standards for intelligent cars, namely intelligent driving, scene intelligence, social ability, continuous evolution ability, and multiple co-creation, quantifying crazy imagination into specific dimensions.
These five standards are not independent, unified and interrelated.
Among them, intelligent driving is the underlying logic.
Regarding intelligent driving, Zhiji Automobile put forward its own thinking.
The original intention of the invention of the automobile was to make travel more free.
But with the proliferation of vehicles and traffic congestion, travel has become less free.
Intelligence will be the turning point for the car to return to the original intention of freedom, reshape the relationship between people and vehicles, and let the car evolve into a real "third space".
From this, Zhiji Automobile determines the direction of intelligent driving - freedom.
"To maximize the liberation of the energy and consumption that traditional car users spent on driving." Liu Tao said that intelligent driving, which is more like people, is the origin of zhiji automobile thinking about intelligent driving.
Advanced technologies and concepts such as data-driven algorithms, flywheel iterations of closed-loop automation of processes, cloud integration, etc., you may not understand, but as long as you know that these are all means to achieve this goal.
At the press conference, Zhiji introduced the largest "killer" of L7 - IM AD Zhiji Intelligent Driving System, which originated from the L4 level same algorithm platform and reached the L2.99 level auxiliary driving function, focusing on its ability to process complex road conditions such as "congestion of congested road vehicles", "dodging of large vehicles", "large curvature curves" and other complex road conditions.
These are the most frequent pain point scenarios in the past driving of Chinese users, especially "gas plugs", each driver must have encountered more than once, China is also one of the countries with the most large cars in the world.
For example, in the same "jamming" scenario where a car suddenly straddles two lanes on the left, IM AD shows better response and processing ability than the industry's leading players, and can reduce the speed in time rather than directly exit the smart driving function.
This shows that IM AD has passed the initial stage of pure stacking hardware configuration and has the ability to think humanly.
On this basis, Zhiji also believes that the deep intelligence of the whole vehicle will bring a new experience, and scene intelligence and car mobile social networking will also follow.
First of all, the scene intelligence, different from the previous mutual communication, single independent functional intelligence, based on the technical "pass" and product "integration", L7 pioneered several immersive experiences, such as pet mode, super running mode, air pilot mode.
For example, the air pilot mode realizes the deep integration of the wisdom module, chassis control, self-driving, vision, radar, chassis control, and if you open this mode in the congested section, it is like opening up the perspective of God for yourself, and you can see more road conditions in front of you.
Let's talk about socializing. Liu Tao believes that the driving process of traditional cars is a relatively social blank spot or blind spot, but smart cars are not the same, social needs will become a very important appeal, and cars are the perfect carrier for deep socialization in the 5G era.
For example, the Carlog intelligent car camera system launched by L7 reaches more than 100 million pixels, nearly 180 ° ultra-wide-angle wide frame, and also has social capabilities, the first "car AI editing vlog" function, which can be controlled through the screen, steering wheel and voice control, so that you can also record the scenery along the way anytime and anywhere during the driving process.
Of course, a higher intelligent being must have a stronger ability to evolve, just like the human tool evolved from a "bone rod" to a spaceship.
In addition to the common software OTA of smart cars, the hardware body of L7 also leaves room for upgrading, coupled with the continuous iteration of software, so that the ceiling of intelligent capabilities is always expanded.
Liu Tao revealed that L7 is currently using a set of visual fusion + NVIDIA Xavier intelligent driving system, while the lidar + Orin system is already under development, once the conditions are ripe, it will be orderly to the promised users to replace.
In terms of continuous iteration of software, the debut of the "Data Super Factory on the Cloud" jointly built by Zhiji and Alibaba Cloud will be another major guarantee for IM AD to enter the first echelon of global intelligent driving.
Finally, let's talk about co-creation. In Liu Tao's view, the era of artificial intelligence is fundamentally different from the previous industrial revolution and social wave. Unlike previous inventions of energy, products, or new tools to boost productivity, such as the internal combustion engine or electric energy, artificial intelligence is the invention of a kind of intelligence.
This kind of wisdom can theoretically be combined with human wisdom, which is the reason for the co-creation of intelligent users, which is inseparable from intelligent products.
Nearly three years ago, Zhiji began to prepare the rough stone valley user data rights project, 300 million "rough" corresponding to the growth of the founding value of the rights and interests, with the way of data rights to give back the contribution of user data, and users to co-create and share the dividends of the development of the times.
03 It's not just intelligent
But intelligence is not yet the whole imagination of zhiji about the future car.
Liu Tao said that for a good intelligent electric vehicle, electrification and intelligence are indispensable two sides of the same coin. These two directions are not contradictory, what Zhiji hopes to do is to bring users a new and top-notch experience in both directions at the same time.
L7 is positioned as the "New World Driving Control Flagship", the vehicle length of 5098mm, width of 1960mm, height of 1485mm, wheelbase of 3100mm, virtual wheelbase of 2580-3250mm, to reach the mainstream medium and large luxury car level.
As a high-end intelligent electric brand, "driving control" is the most distinctive product positioning and label of L7, and it is also the bottom card of its luxury value.
Not long ago, L7 just broke the world record for the longest drift distance of electric vehicles and climbed to the top of the "new king of electric driving control".
In addition to "intelligent technology", "humanities and arts" are also the brand genes of Zhiyi. Zhiji believes that technology gives the car intelligence, and art gives travel a soul.
Artistry is ubiquitous in L7, such as the 25.9-degree front wind window inclination, the curved roof design along the edge of the water droplet, on the one hand, it outlines the stunning lines of the Zhiji L7 supercar, on the other hand, it also creates the world's top level of 0.21Cd ultra-low wind resistance, bringing longer mileage.
In addition, zhiji IM IN brand experience center is also stationed in Shanghai's new landmark Tian'an Qianshu, known as the magic version of the "ancient Babylon Hanging Garden", which further highlights the brand's artistic temperament.
Intelligence, frame control, art, the three on the L7 to achieve a clever balance, blended together.
In the film 2001: A Space Odyssey, Kubrick proposes the setting that the ape that picks up the "bone rod" is not a natural evolution, but is enlightened by the black slab, that is, there is a higher dominant force in the universe, and the black slab is placed.
In the real world, of course, there is no such a black slab. However, we can think of imagination as a black slate.
So in the future, enterprises that lack imagination, even if they get the "bone stick", will not trigger the conditions of evolution.
So will the imaginative car become the chosen "moon" of heaven?
Soon, from June 18, Zhiji L7 will open the first batch of user delivery in the country.
The answer to that question may be revealed at that time.