Since the launch of the 2022 Tiexi North 2nd Road May Car Purchase Festival, various automobile sales enterprises in the district have actively participated, and more than 70 enterprises have participated in the activities. On the basis of the government's policy of subsidies and lottery prizes, various stores have introduced various preferential policies to benefit the people and give back to riders. On the third day of the event, as of 3 p.m., the trading volume had reached 166 units, doubling compared with the first day. Among them, Liaoning Xindi, Shangliao Automobile, Hexing Volkswagen, Luan Group and other more than a dozen enterprises sold 2 to 3 times the day compared with the previous day.
In addition to government subsidies and regional subsidies, Dongfeng Honda Xingluan Store also carried out the "triple subsidy limited rush" group purchase activity. Since the launch of the campaign, the total orders have reached more than 70 units, an increase of 356% month-on-month, an increase of 241% year-on-year, a total turnover of 10.5 million, and a year-on-year increase of 324% in customer traffic. Zhongsheng Group has three stores in Tiexi District, the main sales model Dongfeng Nissan Xuanyi, Camry, Mercedes-Benz, driven by the Shenyang Municipal Government and Tiexi District Government dual car purchase subsidy policy, since May 1, the total number of orders 64, sales of 6.18 million yuan.
In view of the significant increase in customer flow and large mobility during the event, the Tiexi District Bureau of Commerce further compacted the main responsibility for epidemic prevention and control, requiring stores to strictly implement the epidemic prevention requirements such as checking the "four-piece set of epidemic prevention" and maintaining the "one-meter line" to ensure that "epidemic prevention and control and promotional activities" are grasped with both hands and two hands. At the same time, it is required to supervise the number of personnel in the store at all times, scientifically use "in-store, out-of-store" diversion and other methods to avoid personnel gathering, and ensure that under the premise of epidemic prevention and safety, relevant promotional activities are carried out in an orderly manner.
(Ersanli edited by Ma Jing)