Under the leadership of Uncle Scum, our army has won important trophies such as the Champions League, the Premier League championship, and the Club World Cup in recent seasons, coupled with the brand status that the club has established with truly global appeal, which has also changed the financial situation of our army.
In 2010, when Fenway Sports took over Anfield, our 09-10 season's commercial revenue was only £62.1 million. By the 20-21 season, the latest data show that our army's commercial revenue has risen to 217 million pounds, a 250% surge in more than a decade.
Among them, the sponsor of the jersey, the sales of the jersey and the advertisement on the chest, etc., are an important part of the growth. At present, the advertisement on the chest of our army's jersey is "Standard Chartered Bank", which has been about 40 million pounds in recent seasons. However, this contract is about to expire and our army aims to seek a larger contract to ensure the operating expenses of the club.
According to the Daily Mail, our army is expected to double the contract price on the new chest advertisement, that is, 80 million pounds per year. It is reported that at present, our military has negotiated with a number of sponsors who are interested in cooperating.
Not only that, according to the "Echo" and the Spanish media "As", the top brass of our army traveled to Spain to seek the possibility of cooperation with the Elche club in La Liga.
"Fenway Sports Group has been looking for ways to expand the football network over the past year and are looking at potential acquisitions by clubs in Europe and South America, looking for ways to expand their portfolios and influence."
According to the Ass newspaper, Elche boss Blaganic visited our army with the purpose of "negotiating different forms of cooperation between the two entities", and a loan agreement may be reached between the two clubs. If an agreement is finally reached, it is not excluded that there will be closer cooperation in the future.
Will the young generals of our army have the opportunity to go to La Liga to train?