【Commercial Vehicle Xinwang Original】
The release of sales data in March means that the "golden three" of the truck market has been officially destroyed.
Overall, in March, truck production and sales totaled 325,000 units, up 27.7% and 46.3% month-on-month, and down 39.0% and 44.8% year-on-year, respectively. Moreover, the four major types of truck markets showed negative growth year-on-year this month.
Specifically, looking at the light truck market, this month, the light truck market sold a total of 182411 vehicles, an increase of 48.17% month-on-month and a year-on-year decrease of 33.3%. From January to March, the light truck market sold 467733 units, down 20.01% year-on-year. Compared with the previous month, the single-month and cumulative year-on-year declines have continued to expand, and the sales situation in the light truck market has deteriorated significantly.
March: Down 30% year-on-year SAIC Maxus bucks the trend and grows by 25%
In March, in the four major truck segments, the sales volume of the light truck market was better than that of heavy trucks and medium trucks, and less than that of micro trucks.
Judging from the Top 10 ranking, the top 10 companies in March are: Foton Motor, Dongfeng Motor, Changan Automobile, Jiangling Motors, Great Wall Motors, Jianghuai Automobile, SAIC Maxus, China National Heavy Duty Truck, Brilliance Xinyuan, and Jiangxi WushiLing.
Compared with February, the ranking of top 10 companies in March has changed greatly, among the top five companies, Foton Automobile still ranks first with an absolute advantage, Dongfeng Motor and Changan Automobile advance one to the second and third, Jiangling Motors rises two places to rank fourth, and Great Wall Motors still ranks fifth. Among the companies ranked six to ten this month, Jianghuai Automobile fell four places from the previous month and ranked sixth, SAIC Maxus rose one place to rank seventh, China National Heavy Duty Truck fell one place to rank eighth, and Brilliance Xinyuan and Jiangxi Wushiling remained ninth and tenth in the same position.
Overall, Foton's leading edge is becoming more and more prominent, and this month's sales exceeded that of the second and third places combined, and its influence and share in the light truck market continued to increase. In contrast, the remaining four companies in the top five have not widened the sales gap significantly, and the monthly rankings have changed from time to time, and the pattern is not stable. Under the current situation, the light truck market still has great variables.
From a month-on-month perspective, in the context of the overall increase of 48.17% in the industry, the Top10 all achieved positive growth from the previous month, of course, this is closely related to the impact of the Spring Festival holiday in February. Compared with the same period last year, the sales volume of the light truck market this month fell by 33.3%, and only one company in the Top10, SAIC Maxus, achieved positive year-on-year growth; another 5 companies outperformed the industry, namely Great Wall Motors, Jiangling Motors, Changan Motors, Jiangxi Isuzu, Foton Motor, and Dongfeng Motor.
From the perspective of market share, the concentration of the light truck market continued to increase, with the market share of the top four companies as high as 55.15%, and the top ten as high as 88.73%. Among them, Foton Motor's market share is as high as 22.97%, and nearly a quarter of its share has been taken by it, and the polarization of the light truck market is becoming more and more obvious.
January to March: 20% year-on-year decline 6 companies share growth
From the perspective of cumulative sales, the cumulative sales volume from January to March this year fell by 20.01 percentage points compared with the same period last year, and the decline continued to expand on the basis of January and February.
From the ranking point of view, the cumulative sales of the top 10 companies from January to March are: Foton Motor, Changan Automobile, Dongfeng Motor, Jianghuai Automobile, Great Wall Motor, Jiangling Motors, SAIC Maxus, China National Heavy Duty Truck, Brilliance Xinyuan, and Qingling Motors.
Specifically, the cumulative sales ranking from January to March is not much different from that of January to February, only Dongfeng Motor and Jianghuai Automobile are swapped positions, Dongfeng Motor ranks up one place this month to rank third, and Jianghuai Automobile drops one place to rank fourth this month.
Compared with the same period last year, the cumulative sales volume of the light truck market in January to March this year fell by 20.01%, and only one company in the Top10, SAIC Maxus, achieved cumulative positive year-on-year growth, and the increase rate was as high as 30.83%. In addition, there are five companies that have outperformed the industry, namely Changan Automobile, Dongfeng Motor, Jiangling Motors, Jianghuai Automobile, and Foton Automobile.
From the perspective of market share, in the first quarter, the top five companies occupied 64.69% of the market share, although slightly narrower than January to February, but the light truck market concentration is still very high, especially the first ranked Foton Automobile, the market share is still expanding.
Compared with the same period last year, a total of six companies achieved positive market share growth, namely SAIC Maxus increased by 2.22%, Changan Automobile increased by 2.19%, Dongfeng Motor increased by 1.06%, Jiangling Motors increased by 0.62%, Jianghuai Automobile increased by 0.18%, and Foton Motor increased by 0.09%.
From the sales observation of the first quarter, the light truck market is facing great growth pressure this year, which is the weak demand caused by policy adjustment and economic slowdown; on the other hand, the resulting increase in the intensity of competition has also caused the light truck market structure to fluctuate, and the Matthew effect has become more and more obvious, the stronger the stronger, the weaker the weaker.
Since March, the epidemic in many parts of the country has fought back, especially in Jilin and Shanghai, two key areas of the automobile manufacturing industry have outbreaks of local epidemics, affected by this round of epidemic, the automobile industry chain is no longer facing the problem of sales, but the survival problem of supply interruption and suspension of production, and the dismal production and sales data in April can be predicted. For the light truck market, April will also be a doomed and difficult month. In the future, commercial vehicle news media will continue to pay attention to the dynamics of the light truck market and bring the latest production and marketing data analysis.