Shi Yuzhu, this person's name can be said to be on the rich list many times. If a layman looks at him, he will only be regarded as a rich man. But this man is definitely not as simple as we think.
▲ Business wizards
Shi Yuzhu
Shi Yuzhu was also a very good student since he was a child, and achieved very good college entrance examination results and was admitted to Zhejiang University. Shi Yuzhu's entrepreneurial path began with picture printing, but his printing was not the same manual printing as in the past, but a printing that could integrate the functions of entry, typesetting, class, and printing. Maybe now everyone thinks that this is not a big deal, but in the nineties, such technology was almost non-existent in China, so this printing technology can be said to be a very big progress.
It didn't take long for Shi Yuzhu to gain a million benefits, and it was the nineties. With the passage of time, Shi Yuzhu's enterprise has become larger and larger, and this enterprise is the Giant Company. As the Internet industry slowly emerged, the development of Giant Company became better and better, and it was also a very famous enterprise at that time. In the context of reform and opening up, it has received strong support from the government. It didn't take long for Giant's annual sales to exceed 100 million. It is no exaggeration to say that the fame of the Giant Group at that time was comparable to huawei now.
▲ Successful entrepreneurs
However, the process was not smooth sailing, at that time, the Internet was not as optimistic as it is now, so Shi Yuzhu began to shift his attention to other industries. Health care products, clothing and so on. But he is really very brainy, and he can make money in any line of work. But he succeeded too soon. At the age of thirty, he has become a winner in life, but perhaps it is precisely because the process of entrepreneurship is too smooth, which also caused Shi Yuzhu's arrogance to a certain extent, and eventually caused the financial crisis of the Giant Group.
▲ Prodigy
The fuse of everything is the construction of the Giant Building, shi Yuzhu wants to spend 1.2 billion yuan to build his own skyscraper, which is seventy stories high. However, this plan did not come to fruition. First, because the Internet market is divided, although the health care products behind are still selling well, but overall, there is still a relatively large gap in achieving the goal of building a building. In the future, because the state's regulation of the property market continues to tighten. Delay in the smooth delivery of the house, coupled with the media hype, even if the situation of the original Giant Group is not so dangerous, but the decline of the media, but also let the outside world lose confidence in the Giant Group, resulting in the decline in the market value of the enterprise, and finally the Giant Group can not continue to support, and the Giant Building has become a famous rotten building project.
▲ Shi Yuzhu
Brain Platinum
Just when everyone thought that the Giant Group was about to collapse, no one would have thought that Shi Yuzhu had actually come back to life with a health care product, which was brain platinum. Seeing these three words, everyone should be able to hum out the brainwashing advertising words of Brain Platinum immediately. This line can be said to have entered tens of millions of households, so the sales of brain platinum at that time can be imagined. People of any class are the first choice for them to give gifts, and this is a blockbuster that Shi Yuzhu has created. Shi Yuzhu also used this to repay his debts, and the company began to operate normally.
After this, he went from entrepreneur to capitalist. Start investing in banks. Now it is also the largest shareholder of Huaxia Bank and Minsheng Bank. Shi Yuzhu's vision is also very poisonous, he saw the prospects of the game industry, into the online game, this behavior once again made Shi Yuzhu earn a lot of money. And Shi Yuzhu launched this game, everyone should also be very clear, that is, the journey of the fire, the game is free, the props are charged. However, because of the rise of Tencent Games, Shi Yuzhu was forced to go nowhere in this market, and now has tens of billions of revenues overseas!
Conclusion
Later Shi Yuzhu led the Giant Network and acquired Playtika to list the United States as an A-share market. Once again, excellent results have been achieved. Looking at the development of Shi Yuzhu along the way, it is indeed quite legendary.