Recently, Sensor Tower released its global mobile app market report for the first quarter of 2022. According to the report, the Q1 global mobile game market revenue was about $21 billion, down 7% compared to the same period last year.
By platform, Apple's App Store game revenue reached $13 billion last quarter, down 2% year-on-year; Google Play Store game revenue was $8 billion in the same period, down 14% year-on-year.
In the first quarter of 2022, mobile games that ranked high on the best-seller list are still familiar old faces for players. Sensor Tower pointed out in the report that "Glory of Kings" was the world's highest-grossing mobile game last quarter, with revenue reaching $735 million. The tactical competitive mobile game PUBG Mobile and the open-world action RPG Protos ranked second and third in the statistics, with revenues of $643 million and $551 million, respectively.
From a download perspective, the report said that in the first quarter, the total number of mobile games downloaded worldwide reached 14.4 billion, an increase of 2.1% year-on-year. Among them, the Google Play Store has reached 12.1 billion downloads of games.
Last quarter, the top three mobile games in the global market for downloads included Garena Free Fire (71.2 million), Subway Parkour (66.4 million ci1) and Dinosaur Compositing Masters (49.4 million).
In addition, Sensor Tower said that throughout the first quarter, advertising spending in the global mobile game market increased by 41% year-on-year. Year-on-year decline is a concern for any industry, the game industry is no exception, although in 2021, there are many institutions predicted the decline in the revenue of the game market, and now, this problem is still worthy of our attention, on the one hand, the epidemic's large environmental impact, although there has been a period of dividends for online entertainment, but in the long run, to stimulate the consumption of players or need players themselves to have a good living environment, and under the influence of the epidemic, the situation caused by the epidemic, for some groups, It is still inevitable to go to the bad side; on the other hand, the suspension of the version number in the domestic market has caused problems with many development teams and products in the Chinese market, and this can only wait for time to solve.