Per editor: Bi Luming, Sun Zhicheng
Luo Yonghao, who has done a good job in the field of live streaming and goods, is going to return to the technology industry to start a business?
A few days ago, some media reported that Luo Yonghao will fade out of the daily management of the company to make a friend around May, and start a new round of high-tech entrepreneurship to enter the AR field, at the same time, make a friend to pay Luo Yonghao's sky-high breakup fee. According to the news of Zhongxin Jingwei, some insiders revealed that Luo Yonghao did plan to leave to make a friend, and the breakup fee or hundreds of millions of yuan.
In this regard, on the evening of the 18th, Luo Yonghao posted on Weibo that "the final chapter of the second part of the entrepreneurial trilogy of "The Biography of Zhen Huan" has not yet been officially released, and the third part of the entrepreneurial trilogy has already been established, although the name has not been raised."
In September 2020, Luo Yonghao revealed at the finals of the "Talk Show Conference" that the debt of 600 million yuan at the end of 2018 had been paid off 400 million, and he ridiculed that after paying off the debt, he would shoot "True Return".
In addition, on the afternoon of March 19, a live broadcast of Luo Yonghao originally scheduled by the E-commerce Academy of Friends was also cancelled due to scheduling problems.
Insiders: Breakup fees or hundreds of millions of dollars
According to the news of Zhongxin Jingwei, on March 18, the reporter learned from an insider who made a friend that Luo Yonghao, the founder of Hammer Technology and now the chief recommendation officer of making a friend, is planning to leave the company of making friends, "Teacher Luo will get a large amount of money from the company, pay off the remaining debts, and then go to science and technology to start a business." The insider also said that the money is about hundreds of millions of yuan.
Previously, it was reported that Luo Yonghao's future entrepreneurial field is VR and AR. The insider said, "There is indeed this arrangement, it should be this area." However, for the time when Luo Yonghao specifically left to make a friend, the insider said, "The specific arrangement at the company level has not yet been determined, and the time is after the debt is repaid." ”
On April 1, 2020, Luo Yonghao officially entered the live broadcast with goods. However, since then, he has also stated on more than one occasion that live streaming is not his career pursuit, and he has always wanted to return to the high-tech field to continue to start a business.
In November 2021, Luo Yonghao tweeted that "the next startup project is a 'meta-universe company', and under the weibo was a long picture of Shaan Puri posting on social media.
On March 17, in a conversation with OPPO Chief Product Officer Liu Zuohu and Luo Xiang, Luo Yonghao once again revealed his desire to return to the technology industry and said that the new company would no longer call Hammer.
Debt repayments are still on schedule
In recent years, luo Yonghao's debt topic has frequently attracted attention.
At the end of 2018, Luo Yonghao repaid tens of millions of yuan of debts in the first year after the hammer mobile phone business could not be carried out normally and owed more than 600 million yuan in debt. Since then, Lao Luo has developed a 5-year debt repayment plan, but the debt repayment plan seems to be more optimistic than expected.
Image source: Visual China (infographic)
In 2019, Luo Yonghao has tried to start a business again many times, from chat treasure to Ono e-cigarettes to shark skin, the effect is not ideal. Later, Luo Yonghao, who "brought his own traffic", turned to the live streaming industry, and finally found the direction of force, and the benefits were also considerable. In April 2020, Luo Yonghao opened the first live broadcast, according to the official data of the live broadcast platform, the cumulative number of viewers exceeded 30 million people one hour after the start of the live broadcast of Lao Luo; the total payment transaction amount exceeded 110 million yuan after the whole live broadcast.
According to public data, Luo Yonghao's affiliated live broadcasting company is Beijing Make a Friend Digital Technology Co., Ltd., and Chengdu Tianfu Qianshi Equity Investment Partnership holds 4.29% of the shares through Chengdu Starry Sky Wild Hope Technology Co., Ltd. It is reported that Asaishi Venture Capital was established in June 2015, and the fund was jointly initiated by Hu Haiqing, former investment director of Matrix Partners China Fund, and Zheng Yi, former vice president of operations of Momo. Shangwei, a listed company, had wanted to acquire 40.27% of the equity of Starry Sky Wild hope for about 589 million yuan and include the company in the consolidated statements. However, the Company eventually stopped paying cash for the purchase of assets and terminated the share agreement transfer.
According to the Securities Times, in January this year, Luo Yonghao publicly said, "(All the debts are paid off) We will definitely announce it ourselves at the first time, after all, we ourselves are more anxious than anyone else to complete this matter, thank you for your attention." Lao Luo's active debt repayment has also received the affirmation of many netizens, many netizens left a message on Weibo between making a friend live broadcast: "Looking forward to the 'true return' finale."
At the beginning of March, public data showed that the freezing information of The equity of Beijing Hammer Technology was cleared, and the 50 million shares of Hammer Technology were unfrozen. Luo Yonghao said in a statement that this was a case arising from the period when Hammer Technology was operating the mobile phone business, and after the enforcement case was concluded, the court lifted the equity freezing measures. At present, Luo Yonghao is still working hard and repaying the remaining debts for the company as planned, and it will take a little time.
Although it is still carrying out live streaming, Luo Yonghao has previously said that he will return to the technology industry on the same day that he pays off his debts. He also said that many of the things we have to do in the future in the technology industry will inevitably lead us to this metacosm, even whether we like it or not, "our next startup project is a so-called 'meta-universe company'".
Editor| Bi Luming Sun Zhicheng Wang Jiaqi
Proofreading | He Xiaotao
Daily Economic News Comprehensive Securities Times, Zhongxin Jingwei, etc