Bionic car with a whale-like face! Roewe Whale is the light of domestic brands?!

"What is a national tide?" This is a question raised by the Institute of Cultural and Creative Development of Tsinghua University in a research report.

I believe that young users in the new era, the emerging "national tide" in recent years is not unfamiliar with the term, often used in the trend culture circle, popularly speaking, "national tide" mostly refers to the trend brand created by Chinese local designers, and has a distinctive characteristics of niche cultural representatives.

In the research report, it is pointed out that the "national tide" is not only the tide of domestic goods, but also contains three important elements to support it, one is national culture, one is a domestic brand, and the most important thing is the strength of youth. ”

However, if the concept of "national tide" is transformed into the design of local cars in the mainland, what kind of resonance will consumers have? As a result, Roewe, a domestic automobile in the mainland, made a bold attempt at the design level, and the emergence of the product "whale" with characteristic precipitation was closer to the distance of the "national tide" element.

Indeed, the early development of the mainland automobile industry, the appearance design is "copying" the "operation" of overseas manufacturers, and the cars created can find the shadow of some foreign models, and the more classic one is the SR9 under the Zotye family, which collides with Porsche by 90%, and has long been complained about by some "network trolls". However, in order to arouse the resonance of the Chinese people on the "national tide", the Roewe Whale has made great efforts in the design.

And returning to our protagonist today, in the Roewe whale real car, if you dare to say "domestic cars have traces of plagiarism?" That's completely non-existent. "The outstanding appearance shows the most iconic characteristics, and the unique look and feel has won the attention of many young users."

Different from the traditional car design, the roewe whale front face grille, with bionic design inspiration, tight layout of the vertical spokes, the construction of the whale skin texture folds, visual impact is enough eye-catching, more like having the vitality of life, to meet the high return rate needs of young people in the new era.

At the same time, Roewe whale in the details of the part also did not let go of bionic design inspiration, the common split headlight layout is basically up and down layered design, and Roewe whale is different, in the upper also extended a daily light belt, as if more like "whale baleen" style, its practical significance can also be regarded as the entire front face in the night after lighting up, to add a higher degree of recognition.

Interestingly, in recent years, OEMs have liked to use bright black elements to embellish, but Roewe Whale has done the opposite. The whole car has added gold chrome as a outline, including car logos, logo letters, decorative strips, etc., reminiscent of the "rose gold" color scheme that emerged from the previous iPhone, but well, it is more in line with the ancient Chinese concept of "gold is expensive".

Although the side of the car adopts a slippery back design, in order to open up the gap with the mainstream model, Roewe Whale uses the way of rushing forward and backward, and slowly extends downward to the D-pillar part, which maximizes the space of the rear head and reduces the passenger's sense of depression in the rear.

Nominally Roewe Whale is a compact SUV, but looking at the book data, you can see how low-key it is. First of all, the size, Roewe Whale sits on a 2760mm wheelbase size, which is already the level of the level in the same level, and the body shape has a width of 1903mm, and the stretch of the horizontal space is naturally more spacious than the mainstream Changan CS75 PLUS and Haval H6.

Also in the external configuration is also very attractive, in the tire specifications with the 234/45 R19 Michelin PRIMACY 4 (Haoyue 4) series, the series focuses on silence and comfort, the price of each strip is 1500 yuan / bar, the cost of stacking is quite high.

The design of the tail is also very elaborate, the split tail light group is unique, and the independent through-type LED light strip is very full of ritual after being lit. Moreover, the roof spoiler optimizes the aerodynamics of the whole vehicle, and high-speed driving helps to reduce wind resistance.

From the appearance alone, in fact, Roewe Whale seems to be following the "national tide" elements in many details, including biomimicry design inspiration and golden decorative pieces, so that the visual effect created by the vehicle posture is more like the taste of domestic brands.

Of course, the appearance of the eye-catching leather bag is more for passers-by to appreciate, that the owner needs to be alone in the cockpit every day is the most tested key, into the car is indeed not with too much "showmanship" technology as embellishment, in addition to a double 12.3-inch IMAX HD panoramic dual screen, other layouts continue to follow the minimalist style.

But what can be refreshing is that in the soft decoration part, the advanced skills of Roewe Whale are displayed, the entire center console is covered with leather, and the color matching also uses the more popular "Qingdai" color + off-white collocation in the national tide, and the visual enjoyment is more advanced grade atmosphere.

Moreover, the ergonomically designed one-piece sports seat can take into account the comfort experience in terms of both the wrapping feeling and the softness of the padding. In addition, the fabric is made of Nappa leather, and the "whale" logo is embroidered on the seat headrest, and the details are stretched to the delicacy of the whole car.

However, due to the reason of the test car, the specific configuration has not been revealed for the time being, but it can already be seen on the real shooting car, automatic parking, steep slope slow down, automatic parking, mobile phone wireless charging and other functions.

In some scientific and technological projects, it is also equipped with interior mood lights that support 256 color adjustments to meet the young people's pursuit of light shows. And according to the BOSE stereo sound system customized by Roewe Whale, in terms of sound quality audio-visual effects, it restores the theater-level listening feast.

Although in the era of electrification is very rushed, but about the mechanical level, Roewe Whale did not bow to the era of electrification, still maintain the SAIC Blue Core Power 2.0T engine, the maximum horsepower of 231 horses, the maximum torque of 370 Nm, and the engine matches the Aisin 8-speed automatic transmission, compared with the competitors of the same displacement, the account parameters have belonged to the middle and upper level.

In terms of suspension system, Roewe Whale adopts front McPherson independent suspension and rear multi-link independent suspension structure.

This time the static experience of the Roewe whale is also over, combined with the concept of "national tide" mentioned in the opening paragraph, Roewe also integrates the mainland national cultural elements as much as possible, and the innovative bionic design does make everyone feel bright when it comes on, at least the roewe whale design level is absolutely worthy of affirmation.

However, as a product for young people in the new era, if you want to break the circle by relying on the appearance value, it is more important to see the sincerity of the configuration and price. So whether you can enter the final circle depends on what the pre-sale range opens on March 17!