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#Digital Economy Classroom #Big data is not a "panacea". While big data plays a huge role in the field of digital marketing, it's important to note that big data isn't the solution to all problems

author：Wavelet logs

#Digital Economy Classroom # Big data is not a "panacea".

While big data plays a huge role in digital marketing, it's important to note that big data isn't a panacea for all problems. Although the calculation method of big data can find correlations between different variables, there is no way to directly determine cause and effect, so other tools are needed to support it. Some people believe that the future of marketing must be a combination of big data and small data. Big data can discover correlations in the panorama, but it must be confirmed and analyzed in depth through small data, that is, traditional data research methods.

#Digital Economy Classroom #Big data is not a "panacea". While big data plays a huge role in the field of digital marketing, it's important to note that big data isn't the solution to all problems
#Digital Economy Classroom #Big data is not a "panacea". While big data plays a huge role in the field of digital marketing, it's important to note that big data isn't the solution to all problems
#Digital Economy Classroom #Big data is not a "panacea". While big data plays a huge role in the field of digital marketing, it's important to note that big data isn't the solution to all problems
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