Wilde wrote in The Nightingale and the Rose: "I have read all the books written by the wise men, and I have mastered all the secrets of philosophy, but life becomes miserable because of the absence of a red rose." --Adoles Capsule Series Under the Rose
Yang Haibo
Creative Director of the Adoles Brand
The 24th "Leather Logo Cup" China International Leather Fur Fashion Design Competition Gold Award
The 11th 10+3 SHOWROOM Young Designer Base Program was selected as a designer
❍ Brand Introduction
Wander between reverie and reality, back to Post-Impressionism, a tribute to the artist Van Gogh's "Arles' Bedroom"
Adoles is a creative fashion brand that emphasizes dialogue with art, style blends with the casual sports of the future; tailoring and 3D combine to present minimalism; fabrics are harmonized with the sense of somatosensory, focusing on delicate comfort and health. Advocate the "real and interesting, brave and free" urban youth fashion attitude. The brand's products are mainly based on men's wear, and most of them use comfortable skin-friendly fabrics to improve wearing comfort while retaining the sense of fashion. Pay attention to the design and utilization of environmentally friendly materials, such as recycled nylon, environmentally friendly fibers and so on. The brand's vision is to reinvent fashion and create a commercial and environmentally sustainable fashion brand.
RTW 22 Series
Arles' Bedroom
❍ AW22 theme
Adoles Autumn/Winter 2022 released the theme "Wind Release", which was inspired by Gustav Doré's "Wind Release" copied by Van Gogh while in the sanatorium of Saint-Remy, which is the most striking of Van Gogh's imitations, and the interest in the subject matter of the work itself led Van Gogh to voluntarily accept to go to the San-Paul Sanatorium.
We intend to express people's confrontation and obedience to their own environment through fashion, born free, but we are always troubled by work, money, disease, etc., from resistance to acceptance, everyone is in their own circle. We break this trap and reshape the structure of fashion, liberating fashion from social occupation, identity attributes and gender, and "breathing the air of freedom".
Art is the source of inspiration for Adoles, but art is boundless and abstract, how to find the harbor of brand in the ocean of art? This is a topic we've been exploring. In the end, the traditional Chinese painting color design method "color with class" gives us inspiration, "with the color of the image class, the song to get its feelings", that is, you can change the color of the objective object according to the needs, use the color according to the subjective will, and emphasize the subjective creation and actual needs.
We borrowed a lot of composition and light and shadow from classical oil paintings in the brand vision, for example, in 2022SS, we paid tribute to the "Death of Mara", the founder of the French neoclassical school, Jacques Louis David, through the composition of the set; in the visual atmosphere, the light and shadow were mostly rembrandted; the visual environment was more in the feeling of van Gogh's "Arles bedroom"... All this is not a rigid set, it is "touching the scene and feeling". The performance throughout the costume design is relatively direct, and the application of picture color and the laying out of oil painting printing are all completed under the command of the artistic tone, and the art is carried out to the end.
❍ Dialogue
The biggest feeling and harvest of successfully being selected into the 10+3 SHOWROOM Young Designer Base Program?
It is very happy to receive the news of the successful shortlisting, because the previous sessions have been paying continuous attention until this time they can represent the brand shortlist, for our start-up brand, this is both encouragement and support, thanks to the organizing committee for the platform and support provided for us. In particular, being able to be shortlisted with many excellent brand designers and founders is a rare learning opportunity, and I hope to communicate with everyone and learn more.
What is the particularity of the brand and the highlights of this year's release?
Adoles is a nascent and creative fashion brand that focuses on improving comfort while retaining the sense of haute couture. In this release, we will empathize with "art", the highlights are indiscriminate design, de-gendering, clothing form changes, and the inclusion of special individual skin tones, figures, facial features... Advocate the "free body".
Undifferentiated design cards
What is the future development plan of the brand?
In the coming year, our brand focus will continue to focus on product and channel expansion, optimize the supply chain and explore "digital apparel" applications. Adoles is a young brand, we are committed to improving the product in all aspects, improving brand recognition, providing better fashion choices and aesthetic daily life. Find more suitable online and offline customers on the channel to form complementary advantages, especially to optimize the supply chain. We look forward to cooperating with high-quality factories, noodle accessories manufacturers, etc., to bring more and better fashion wear to consumers.
❍ Purchase channels
Offline store information
LABMIX-Adoles:
Beijing: No. 18, 2nd Floor, Building 1, No. 16 Lize Road, Fengtai District
Beijing: The first floor of Building 10, COFCO Xiangyun Town, Airport Street, Shunyi District
Time Hall - Adoles:
Beijing: Room 103, Block C1, 751 Jiuxianqiao Road, Chaoyang District
Shanghai: 3rd Floor, Building 2, No. 100 Yejiazhai Road, Putuo District
Chengdu: Jinjiang District Jinguanyi Street No. 1, Building 9, 2nd Floor, No. 12
Wuhan: 5th Floor, Area C, Wuhan International Plaza, No. 690 Jiefang Avenue, Jianghan District
LEVVV-Adoles
Suzhou: Shop B157 on the first floor of Eslite Life Suzhou, No. 8 Yuelang Street, Industrial Park
Guangzhou: 1052-1053, first floor of Sunac Mao, No. 101, 63rd Street, Fenghuang North Road, Huadu District
Online store information
WeChat Mini Program: Adoles official flagship store
❍ Social information
WeChat public account: Adoles
Little Red Book Account: Felix-Adoles