On February 14th, the 2022 Chongqing Regional Marketing Oath Conference of Shaanxi Automobile Heavy Truck "Tiger Howling Action" with the theme of "Focus on Segmentation, Same Frequency and Win-win" was grandly held.
More than 100 people attended the meeting, including Wei Bingliang, deputy general manager of Shaanxi Heavy Duty Truck Sales Company, Tu Huainian, director of the Certification Department of Shaanxi Heavy Duty Truck Technology Management Department, Chen Ruifeng, director of the Test Center of Shaanxi Heavy Duty Truck Engineering Research Institute, Wu Zhongyong, general manager of Weichai Power Chongqing Office, Zhu Yongbin, general manager of Fast Chongqing Station, and relevant departments of Shaanxi Heavy Duty Truck Sales Company, Financial Services Department of Shaanxi Heavy Duty Truck, Industrial Chain, Distributors and Service Providers. The meeting was presided over by Fu Xingyuan, regional general manager of Shaanxi Heavy Duty Truck Sales Company in Chongqing.
The goal of this conference is that Shaanxi Automobile will always take the user as the center, and will give full play to the advantages of the industrial chain to gather and coordinate the industry, realize the deep chain of value of the golden industry chain, and jointly give strong support to the channel to maximize the value of user operation.
At the beginning of the meeting, Wei Bingliang, deputy general manager of Shaanxi Heavy Duty Truck Sales Company, took the stage to analyze the regional marketing environment in 2022. It clarified the specific marketing direction of Shaanxi Heavy Duty Truck in 2022, and injected a shot of strength into the overall victory of all marketing officers in Chongqing in 2022. Subsequently, the business managers of various departments and financial departments of Shaanxi Heavy Duty Truck Sales Company respectively interpreted the business policies, marketing strategies and service policies and financial policies in 2022 to the participants in detail.
In the face of the growing efficient logistics market in 2022, Wei Bingliang, deputy general manager of Shaanxi Heavy Duty Truck Sales Company, Wu Zhongyong, general manager of Weichai Power Chongqing Office, Zhu Yongbin, general manager of Fast Chongqing Station, and Chen Wei, representative of Chongqing regional distributors of Shaanxi Heavy Duty Truck Sales Company, jointly released the "Shaanxi Heavy Truck Logistics Market Integrated Solution", which will provide integrated solutions for truck users and continue to escort the road marking market.
Subsequently, Wu Zhongyong, general manager of Weichai Power Chongqing Office, made a detailed interpretation of Weichai's product and service strategy and made various plans for the synergy strategy of the industrial chain in 2022 and the win-win situation of the same frequency.
In the commendation session of the meeting, the headquarters leaders commended the enterprises and individuals who won the honors of sales contribution dealers, excellent dealers, Shaanxi Automobile gold medal store managers, and excellent service providers in Chongqing in 2021.
After the commendation, Wei Bingliang, deputy general manager of Shaanxi Heavy Duty Truck Sales Company, issued the flag of the oath ceremony. Shaanxi Heavy Duty Truck Sales Company Chongqing regional marketers jointly pledged: Longyue Liangjiang, Tiger Roar Bayu, Southwest Rise Chongqing First, One Heart and One Mind, And Strive to Win the First! The wind is strong when the sails are breaking the waves, the task is far away, and the fierce oath of the Chongqing regional marketing soldiers makes the participants feel the surging passion.
At the afternoon symposium, Fu Xingyuan, regional general manager of Shaanxi Heavy Duty Truck Sales Company in Chongqing, deployed 2022 products and strategies for regional sales in 2021 and market prospects in 2022, and Shaanxi Heavy Duty Truck and the industrial chain reached a win-win plan of the same frequency.
Finally, all the participants discussed the regional product demand and marketing strategy in 2022, and all the marketing officers in Chongqing said that they would set their goals and go all out to sprint for 2022!
Shaanxi Automobile Heavy Truck 2022 Chongqing Regional Marketing Oath Ceremony ended successfully!