As a "new top stream", the ice pier has been a "pier" is difficult to find. But in some places, a variety of ice pier "hidden models" are frequently appearing in the group photos of Chinese and foreign friends-
Round 1 They hold the ice pier in their hands to watch the Winter Olympics
What attracted the attention of Mr. Bach, President of the International Olympic Committee, Mr. Samaranch Jr., Vice-President, and Mr. Ioannis Exacos, CEO of olympic broadcasting services?
On February 6th, Mr. Samaranch Jr., Vice President of the International Olympic Committee, came to the China Unicom service booth again and received the winter Olympic watch plate created by Unicom employees, he was very happy and praised it as "China".
The reason why it is "again" - on January 30, Mr. Samaranch Jr. once came to the Unicom service booth, Unicom staff Wang Zixu and Wu Jun helped him solve the mobile phone Wi-Fi problem, Mr. Samaranch Jr. immediately gave a thumbs up, "The communication service in China is really outstanding!". He warmly invited the staff of China Unicom to take a group photo, and later when he passed the Unicom booth, he would often greet him cordially.
On February 9, Yang Yuliang, another member of the Unicom display team, was fortunate to take a group photo with the president of the International Olympic Committee, Mr. Bach, and received his autograph and exchange of Olympic badges. “Thank you！ Welcome to Beijing！ Yang Yuliang used a simple sentence to express the full enthusiasm of a China Unicom person.
Yang Yuliang and Mr. Bach successfully exchanged photos, inseparable from the introduction of Mr. Ianis Exacos, CEO of Olympic Broadcasting Service Company - before that, Mr. Ianis Exacos has come to China Unicom Exhibition Center many times and highly recognized the high-quality communication services provided by China Unicom for the Beijing Winter Olympics, broadcasters and news media. He introduced Yang Yuliang to Mr. Bach and said, "He is my Chinese friend." Of course, he also took a group photo at the China Unicom Exhibition Center.
On February 10, at the sixth regular press conference at the Beijing Winter Olympic Games, Mr. Ianis Exacos told the major media that this time may be the highest quality of broadcast infrastructure he has experienced in the past Winter Olympics, "Each venue has a very stable 5G network connection, very good facilities, very good commentator seats, which is very important for us to complete the broadcast work, can help us better broadcast the event to a wider audience." ”
As the only official communication service partner of the Beijing 2022 Winter Olympics, China Unicom has opened exhibition centers in beijing winter olympic villages, main media centers, Beichen InterContinental Hotels, Zhangjiakou mountain news centers, and Zhangjiakou winter olympic villages while empowering the smart winter olympics with ingenious networks and 5G innovative technologies, which are the "net red punching card" for media and athletes from all over the world. Walking into the exhibition center, in addition to the ice pier and the snow melting array, there is also a full sense of science and technology Unicom 5G innovative application experience, which can simulate the "bullet time" effect of 360-degree ring shooting equipment, which has been widely praised by visitors from all over the world, and all kinds of ice pier "hidden models" are frequently featured.
Here are also a variety of likes:
Yang Yang, China's first Winter Olympic champion and chairman of the Athletes' Committee of the Beijing Winter Olympic and Paralympic Winter Games, praised the Unicom Winter Olympics.
——Sun Rui, coach and athlete of the Chinese women's ice hockey team, Liu Zhixin, held China Unicom's original Winter Olympics peripheral and took a group photo with Song Jiao at the China Unicom Exhibition Hall in Beijing Winter Olympic Village.
Round 2 They are going to bring back the crystal balls of the ice piers in Lausanne, Switzerland
The big names in the IOC's technology department used Amazing to describe China Unicom's network deployment in the main media center, and used Respect to thank us for our efforts. To this end, they want to bring gifts from China Unicom back to Lausanne, Switzerland, and place them in the collection of the headquarters of the International Olympic Committee. I am proud to be a Unicom! There is also a careful wish to put gifts from China Unicom on the desk of every media!
This text comes from the diary of Zhao Yi, communications manager of China Unicom's main media center, on January 16 (19 days counting down to the Beijing Winter Olympics). Let's take a close-up of the crystal ball of the ice pier in the group photo!
There are also many friends who love the crystal ball of the ice pier:
When IOC officials came to the exhibition hall of the Beijing Winter Olympic Village, they once again felt the strong sincerity from the ancient countries of the East.
——Wang Yuqing, an athlete of the national women's ice hockey team, took a group photo with Tian Luqiu at the Beijing Winter Olympic Village Exhibition Hall, and Tian Luqiu said, "This crystal ball is a lucky ball!" ”
——Russian Olympic Committee (ROC) athletes praised the group photo in the Beijing Winter Olympic Village Showroom!
Round 3 has become a popular ICE PIER TEMPLE OF HEAVEN PIN among Chinese and foreign friends
At the interview site of Yusheng Knot, a pink ice pier temple of heaven PIN was particularly eye-catching, and the on-site Unicom employees recognized at a glance: This is the ice pier temple of heaven PIN from the hands of China Unicom colleagues!
The same frame photo may not be high-definition enough, but many Chinese and foreign friends have shown the camera the big picture of the ICE Pier Temple of Heaven PIN:
Su Yiming, China's first men's winter olympic silver medalist in men's snowboarding and the overall champion of the 2021 snowboard jumping World Cup, received a large ice pier pin in Zhangjiakou Winter Olympic Village——
Japanese journalists have been frequently searched for because of their fanatical obsession with ice pier PINs, and this eye-catching ice pier Temple of Heaven PIN certainly cannot be let go. In the blessing video reported by the media, a Japanese reporter once placed the ICE Pier Temple of Heaven PIN in two C positions! ——
Xia Boguang, an Olympic media personality who participated in the 2008 Summer Olympics report and collected thousands of badges, praised in an interview that the badges were bright in color, with both ice ribbons and large jumps, gathering ice venues and snow venues.
When Teacher Xia and the on-site reporter exchanged PINs, there were two pictures connecting the BINs of the Winter Olympics with the same frame -
Secret Moment: These "hidden models" are from...!
The "hidden models" around the Winter Olympics that were unveiled earlier, such as the ice pier watch plate, the ice pier crystal ball, the blue/pink temple of heaven shape badge... These are all excellent works designed by the employees of various positions of China Unicom, and after multiple rounds of approval by the Beijing Winter Olympic Organizing Committee, they finally appear on the Olympic stage!
As the only official communication service partner of the Beijing 2022 Winter Olympics, China Unicom actively participates in the "Winter Olympic Franchise Plan" and opens a special counter for the sale of licensed goods for the Winter Olympics in its own business halls across the country, which greatly expands the contact points for the sale of licensed goods, so that users across the country can feel the atmosphere of the Winter Olympics and understand the Olympic culture.
The ice pier and snow melting Winter Olympic watch plate held by Mr. Bach, Mr. Samaranch Jr. and Mr. Ianis Exacos are from Xu Peng, an employee of Beijing Unicom Customer Service Center (first from the left in the picture below). He introduced, "I am very fortunate that my blue and white porcelain plate Winter Olympic design works have been selected as special souvenirs to give to friends at home and abroad. The reason for choosing blue and white porcelain is because first of all, the pronunciation of porcelain in English is the same as that of China; secondly, blue and white porcelain is mainly white and blue, which is in line with the atmosphere of the Winter Olympics; and the third is the LOGO Chinese knot of China Unicom, which is a traditional Chinese pattern played by the change, which means auspicious and auspicious. In this way, I combined these elements and condensed them into a disk, looking forward to the athletes from all over the world to gather in Beijing and realize their dreams in Beijing. Seeing celebrities taking photos with my works, I feel very happy and proud, and I feel that I am helping the Beijing Winter Olympics in another arena and winning glory for China Unicom. ”
The IOC wants to bring back the ice pier crystal ball in Lausanne, Switzerland, from the hands of the youth cultural and creative team of the Digital Department of Beijing Unicom - "The design of the Winter Olympic Crystal Ball is inspired by the torch of the communicators, adheres to the original intention of the responsibility of red communication, integrates the elements of the Winter Olympics, the elements of connectivity and the traditional Elements of China, ignites the passion of the Winter Olympics with the fire of digital youth innovation, and gathers thousands of communicators to dream of the Winter Olympics and go to the Winter Dream Covenant!" ”
The PIN of the Temple of Heaven on the ice pier, which is in the same frame as Yusheng's string, is written by Liu Yan, a person from Double Olympic Unicom and an employee of Beijing Unicom's marketing department, "In 2008, I especially liked to collect Olympic badges. This year, the company also held the Winter Olympic Cultural and Creative Competition, I designed a "SMART Wisdom Winter Olympics" Temple of Heaven modeling badge, the China Unicom wisdom Winter Olympic goals, Beijing architecture, competition venues, Winter Olympic mascots, ice and snow and other elements into the work, in the competition won the first place was put into production and distribution, the game in the main media center, Winter Olympic Village and other places became popular became scarce. ”
"Hidden models" are not only these, but also highly sought after, there is also the Unicom Winter Olympic Water Cup -
This water cup comes from Huang Jie of Beijing Unicom's marketing department, "The inner layer of my double-layer glass water cup draws a line map of the National Stadium, Ice Cube and other Winter Olympic venues, reflecting Beijing's landmark buildings, representing the Winter Olympics held in Beijing." The outer layer is printed with the double standard of The Winter Olympics, which represents Unicom as the official partner of the Winter Olympics. Colorful colors and floating laser sequins make the cup lively and dynamic. I'm glad my work was loved by athletes! ”
The popularity of the ice piers and the love and beauty transmitted by Chinese cultural creativity highlight the vigorous charm of the Olympic spirit. China Unicom employees also sprinkled this love and self-confidence into the "hidden money" of the ice pier, condensing the Chinese story, Unicom's wisdom and technology Winter Olympics into one artwork after another, conveying the Olympic spirit, scientific and technological innovation and Chinese cultural elements to the world.
As the only official communication service partner of the Beijing 2022 Winter Olympics, China Unicom will be cautious and successful, helping to dedicate a wonderful, extraordinary and outstanding Olympic event to the world.
(Written by: Leng Bin, Zhang Jiale)