The Spring Festival overlaps the Beijing Winter Olympics, the beginning of the Year of the Tiger, and China is full of joy, joy and pride.
Since the opening of the Winter Olympics on the fourth day of the Chinese New Year, the Beijing Winter Olympics have become a national topic: "Gu Ailing" represents excellence, "welding Wang Meng to death in the live broadcast room" conveys joy, and "China rushes forward" carries the feelings of the whole people and Chinese pride.
As of February 9, the total number of readers of the Weibo #China Forward Rush topic has exceeded 200 million, and "China Rush Forward" has also become a phenomenon-level short sentence. The central media quoted "China rushes forward", the local youth league committee called "China rush forward", entrepreneurs and creators cheered "China rushed forward", and people from all walks of life took the initiative to participate in topic discussions, pay attention to the Winter Olympics, and cheer China.
Behind the 200 million readings, there is no marketing promotion, mostly spontaneous participation. The initiator of the topic, the national brand Jiumu, said that behind this kind of national participation is the recognition of the spirit of "China's forward" and the expectation of China's accelerated forward.
Above the ice track, Olympic athletes are sprinting; outside the arena, China's economy is moving forward. The story of the Year of the Tiger has only just begun, and China is accelerating.
The "China Forward" Weibo topic read more than 200 million
On February 9, outside the Beijing Capital Gymnasium, the winter wind was steep, however, inside the gymnasium, the atmosphere had reached a boiling point.
China's men's short track speed skating is sprinting to China's third gold medal at the Winter Olympics. On the snow-white ice track, Chinese athletes galloped over.
Before the start of the men's 1500m semifinals, China's Sun Long and Zhang Tianyi were out one after another, hoping to fall on Ren Ziwei alone.
The semi-finals began, Ren Ziwei started steadily, and when there were 10 laps left in the game, the players in front of him collided, and Ren Ziwei seized the opportunity to rise to second place. With seven laps left, Ren Ziwei seized the opportunity to overtake from the inner road and rise to the lead.
However, in the end, Ren Ziwei ranked third in the line and was sentenced to an arm block foul after the game, missing the final.
The voice of comfort is fermenting rapidly on the Internet. That night, the initiator of the topic of #China Forward, the sponsor of the national short track speed skating team, and the national brand Jiumu released a Weibo: Sprint to the end, that is, extraordinary! The number of forwards quickly exceeded 10,000.
Perhaps, this is the real spiritual strength of "China rushing forward", victory is not arrogant, defeat is not discouraged, gold is gratifying, defeat is not abandoned, relative to the result, more important is the resilience of "forward".
This resilience resonates widely. #China Forward #Weibo Topic, created on January 11 this year, quickly became popular after the start of the Winter Olympic Games, and as of February 9, the topic has been read more than 200 million times and the number of discussions has exceeded 258,000.
Someone left a message on the topic that "Chinese athletes are not afraid of strong enemies and rush for the motherland!" Someone passionately wrote, "Ice and snow blend, passion soars." 2022, meet in Beijing! 2022, Meet China! ”
Some people look forward to the new life of the new year in the topic: "I am going to graduate this year, I hope to be able to break through the siege and find a good job!" China rushes forward! "China rushes forward!" Work forward!! Happy life rushes forward!!! ”
"China rushes forward" has become the motto of many people in the Year of the Tiger, which is written on the fiery waist of the Small Wild Waist TV Tower in Guangzhou and on the huge LED screen in Times Square, Manhattan, New York.
It not only lights up two famous landmarks in China and the United States, but also lights up the spiritual world of all Chinese people and Chinese people around the world. In the hearts of countless Chinese, China is sprinting forward.
The national empathy behind 200 million reads
"China Rush Forward" can quickly become popular precisely because it connects the spiritual world of the Chinese people. Behind the two hundred million readings is the empathy of the whole people.
At the 2018 Pyeongchang Olympics, the Chinese short track speed skating team broke the world record twice. But in the next four years, in order to prepare for the Beijing Winter Olympics, the Chinese short track speed skating team was under great pressure and extremely difficult to train.
It was also that year that the national sanitary ware brand Jiumu began to sponsor the Chinese short track speed skating team. Jiumu witnessed every drop of sweat of the Chinese short track speed skaters, and also witnessed every frustration and every pride.
Under this witness and insight, on the eve of the opening of the Beijing Winter Olympic Games, in order to show the national spirit of unity and progress and stimulate the enthusiasm of the whole people to watch the Winter Olympics, Jiu Mu, the sponsor of the Chinese short track speed skating team, took the lead in shouting the slogan of "China Rushing Forward".
A few days ago, on the first golden night of the Winter Olympics, facing the camera, Wu Dajing, a member of the Chinese short track speed skating team, cried and said, "The dream has come true!" This game is very depressing, there are too many experiences in these four years."
During the game, the well-known commentator Yang Jian passionately shouted out "China rushes forward". This scene touched countless Chinese people in front of the TV, and this spirit of struggle that dared to break through and fight is exactly the portrayal of the national spirit of Chinese for thousands of years.
This kind of national empathy directly leads to "China rushing forward" becoming a phenomenon-level short sentence, and the spiritual power contained in it has inspired countless Chinese people.
On February 5th, in the short track speed skating mixed team relay competition of the Beijing Winter Olympics, the Chinese short track speed skating team won China's first gold with a time of 2 minutes 37.348 seconds! Wang Meng's domineering commentary swept the screen across the network " You can always trust the Chinese short track speed skating team! ”
Sure enough, two days later, in the men's 1000 meters of short track speed skating, Ren Ziwei added another gold medal to China.
Two thrilling and fierce ice track races, two gold medals soaked in sweat, are condensed into the inspiring phrase "China rushes forward".
In the following races, people saw the hard-won championship in the short track speed skating team, and also saw the never-ending "China Forward". The perfect integration of the Olympic spirit and national sentiment has become the strongest thrust for the spread of "China's forward".
The topic of #China Rushing Forward became the first brand of the Year of the Tiger, and people stared at the middle of the field and looked beyond the field.
Today, when the new crown epidemic is normalized and the economy continues to be sluggish, the gold medal winning of the Chinese short track speed skating team confirms not only the strength of the sports power, but also the national spirit of never accepting defeat and always "rushing forward".
Off the field, people hope that China's economy in the era of change can continue to move forward at a high speed. The forward movement of China's economy is inseparable from the rise of national brands.
As the singer of "China's forward rush", Jiumu, a national sanitary ware brand that has been established for 32 years, has grown from small to large, from weak to strong, and is practicing "China forward". And countless national brands like it are racing against thousands of sails.
After Ren Ziwei regretted the defeat, Jiu Mu posted a Weibo under the topic of "China Rushing Forward": Seeing the athlete's full strength, leaving no regrets, fighting hard, the next battle, maintain the momentum and then move forward!
This is an encouragement to athletes, but also a message to the Year of the Tiger, no regrets, strive to move forward, inside and outside the ice rink, China is sprinting towards a better future.