Previously, there was news that Meizu and Geely Automobile were in contact to discuss the acquisition, and Meizu's official follow-up reply did not deny it. Now, the Science and Technology Innovation Board Daily reports that Meizu is still seeking financing.
In other words, Meizu's future fate, in addition to being acquired by Geely, there are other possibilities. Today, there is no doubt that Meizu has become a well-known non-head manufacturer in China, and its sales volume is outside the TOP list.
As far as the current situation is concerned, the basic pattern in the smartphone market has been determined, and with the size of Meizu, the difficulty coefficient of wanting to make a comeback is extremely high. Li Nan, the former head of Charm Blue, also said: "The future mobile phone industry will be a war of large groups + sub-brands, and there is indeed little opportunity for independent brands in the market segment." ”
At present, there are indeed many emerging brands in the mobile phone market, and some of them are still developing well, but they are essentially the sub-brands of large manufacturers, such as realme, iQOO and so on.
In recent years, Meizu founder Huang Zhang has once again taken a back seat, and the helmsman has become Huang Zhipan. Although Meizu mobile phone products are still being launched, it seems to focus more on new areas such as smart homes, and Meizu is also trying to open up more tracks to get more growth opportunities.
In Xiao Lei's personal point of view, Meizu mobile phone business was incorporated by Geely, which may be a good ending, the mobile phone market itself is already a red sea, in the smart automotive industry, the advantages of Meizu products may still be useful. In the future, mobile phone products and smart cars will be more closely linked.
Regarding the rumors of financing, Meizu has actually had similar moves before, such as getting Ali's investment a few years ago, and several products are equipped with Alibaba Cloud OS system, and then also got other investments. However, meizu's mobile phone business has not continued to grow bigger and stronger, and the follow-up investment is not so much.
As far as the product itself is concerned, Meizu still has many uniqueness and advantages, and the Flyme system is still the first echelon in terms of function and aesthetics today. As a mobile phone digital enthusiast, Xiao Lei certainly does not want to see Meizu fall, but can continue to live and develop in other ways. After all, the mobile phone industry is already a highly homogeneous field, and any brand with personality and any recognizable product is precious.