Yangzi Evening News Network January 21 (correspondent Liu Dan reporter Zhang Ke) On January 21, in the new market of Mingshang Group Kexiang in Qinhuai District, Nanjing, the "Shiyan Food Fang" specialty agricultural products franchise store from Jingqiao Town, Lishui District, was officially opened. Citizens will buy all kinds of high-quality, healthy and organic agricultural and sideline products from Lijingqiao at the Kexiang New Market, such as Zhishan Jingyun Selenium-rich Rice, Sesame Oil, Sushu No. 16, Ningzi Potato No. 4, Zhijiu, etc.
It is understood that in November 2021, Mingshang Group made preliminary contact with Jingqiao Town, Lishui District, and the two sides built a cooperation framework based on "deepening complementary advantages and seeking common development", and combined with the existing "Wuxiang Pastoral" characteristic brand in Lishui District, deeply explored the possibility of co-construction of the whole industrial chain of ecological agriculture.
As a microcosm of the construction results of the "Green Crystal Bridge", Zhishan Village relied on the advantages of the natural environment to establish the "Zhishan Village Comprehensive Society" and cooperated with the expert team of Nanjing Agricultural University to build a multi-functional "Selenium-rich Ecological Park". The person in charge of "Shiyan Food Workshop" introduced: "The selenium-rich rice in our ecological park is produced from the core area of the park, and the Jiangsu rice variety 'Nan Japonica 46' is selected, plus the Water Irrigation of Kuhe Pond, the cultivation of carbon-based fertilizer technology, the quality has reached the standard of selenium-rich rice of the Ministry of Agriculture, rich in nutrition; Su Potato No. 16 and Ningzi Potato No. 4 are the varieties developed by the Provincial Academy of Agricultural Sciences, which are different from the common red and purple potato varieties, with sweet and soft glutinous and unique flavor; and sesame oil is pressed with selenium-rich sesame seeds produced in the park, green and pollution-free, rich in flavor and mellow." ”
The reporter learned that kexiang new market will use its long-established brand "Kexiang Vegetable Farm" resource advantages to select a batch of high-quality agricultural and sideline products with the most market competitiveness and the most in line with the consumption needs of contemporary people, such as selenium-rich rice, sesame oil, sesame wine, etc., to accelerate the opening of market sales channels in the central urban area. As the first batch of ecological circular agriculture pilot villages in Jiangsu Province, Jingqiao Town relies on the new market in Kexiang as the starting point for the introduction of cultural tourism, so that citizens can understand the cultural and tourism characteristics of Jingqiao Town and develop rural leisure tourism while purchasing high-quality products.
During the opening activities, "Shiyan Food Workshop" will process various special agricultural and sideline products on the spot, provide tasting for citizens and friends, and let citizens truly feel the green, healthy and organic products from the source from the aspects of vision, taste and smell.
The person in charge of Kexiang New Market introduced, "Kexiang New Market has always taken it as its duty to do real things for the society and do practical things for the masses, and it is even more incumbent on helping rural revitalization." In addition to Lishui, we and Bijie City, Guizhou Province, have also docked, their 'preferred Bi goods' agricultural products experience store will also open in Kexiang in the next year, when prickly pear pulp, tianma, Wumeng Xuanfeng chicken, alpine ancient tea and other local specialty agricultural products will be displayed and sold, welcome citizens and friends to come to understand and buy. ”
Proofread by Li Haihui
Source: Purple Cow News