Year-on-year increase of 47% Dongfeng Fengxing's sales of the whole series in 2021 exceeded 130,000 vehicles

Recently, Dongfeng Fengxing Automobile announced the sales volume of the much-watched 2021, and the sales volume of dongfeng Fengxing in 2021 exceeded 130,000 vehicles, reaching 134138 vehicles (terminal delivery data), an increase of 47% year-on-year. On the occasion of the first year of brand renewal, determined to transform from a "traditional automotive hardware manufacturer" to a "professional travel service leader close to the user", Dongfeng Fengxing's product camp continued to enrich, promoting the increasing competitiveness of the market, and ending with a perfect end of "Fengmang Record".

A number of new cars went on sale, and sales continued to rise

In June this year, Dongfeng Fengxing announced a comprehensive change of the logo to the transformation of rejuvenation, in the face of a new generation of groups with attitudes and personalities, Dongfeng Fengxing has insight into the changes in the market trend, with the new value upgrade of "smart space, enjoy what you think", to convey the new thinking of the new Fengxing to young consumers on the travel space, and in 2021, it has launched a number of blockbuster models such as fengxing T5 EVO, Fengxing T5 Shengshi model, Lingzhi PLUS, etc., successively manufacturing phenomenon-level heat, and sales continue to rise.

As a popular T5 EVO for young people, it has been sought after by young people since its listing in March this year with its super high appearance and cross-level quality. By the end of December 2021, a total of 65,000 units of family car products, mainly the T5 EVO, were sold, an increase of 101% year-on-year. As the "pioneer of the tide brand SUV", the Fengxing T5 EVO insists on being with the young people, and in this year, it launched the Fengxing T5 EVO Thunder Edition, Goddess Edition, Guofeng Edition and other modified derivative models, and carried out hundreds of tide play activities at the terminal, truly capturing the hearts of young people with "tide power". On the recent Christmas Eve, the T5 EVO held a fan anniversary celebration to truly play with young people and resonate with The Z Generation with the idea of co-creation.

The MPV is well-known and has been fully recognized by the market and users. By the end of December this year, the MPV strain represented by Lingzhi had sold 54,000 vehicles, bringing high-quality travel life to more users. Among them, the Lingzhi PLUS travel version "both business and travel", which was listed in August this year, perfectly meets the needs of consumption upgrading in the market segment. The new car is painted in four colors: spring wind green, summer dream blue, autumn red and winter pine green, which better meets the aesthetics of modern young people. The new car has a length, width and height of 5140/1920/1920mm, and a wheelbase of 3198mm, providing a foundation for large spaces, whether it is 7 seats or 9 seats. Double-sided electric sliding doors, full of premium feeling, the second row of seats support 360 degree rotation, also an advantage.

Service upgrade Brand voice volume continues to increase

At the brand renewal conference, Dongfeng Fengxing also released a new experience service brand "Fengxing Plan". In terms of specific service experience, the "WindWalker Plan" has built a "Windwalker Ecosystem" for users with a newly upgraded intelligent butler, seven wind service guidelines, a 500+ dealer network and "24-hour out-of-car life extension". With the "Wind Walker Plan" as the blueprint, New Wind Line will focus on the proposition of "attentive service and comfortable enjoyment", so that more users can experience the highest standard of care services of New Wind Line.

Now since the release of the "Wind Walker Plan", Dongfeng Wind Has fulfilled its mission and has been unanimously recognized by the majority of users and the industry with high standards of service. In the first national after-sales service TOP evaluation, in accordance with the comprehensive evaluation of relevant standards, certified by Beijing Wuzhou Tianyu Certification Center, Dongfeng Liuzhou Automobile Co., Ltd. won the title of "National After-sales Service TOP10". In the 10th National After-sales Service Evaluation and Standard Publicity Activity, according to the comprehensive evaluation of the National Standard of the People's Republic of China "Commodity After-sales Service Evaluation System", Dongfeng Liuzhou Automobile Co., Ltd. won the title of "National Standard Five-star After-sales Service Enterprise" in one fell swoop.

In addition to winning various honors in the brand, Dongfeng Fengxing has also won many awards in products. In 2021, the Fengxing T5 EVO won the award softly, and it won the honorary titles of "2021 Recommended China SUV", "Annual Urban Tide Running SUV", "Best Cross-level Tide Brand SUV", "Best Cross-grade Tide Brand SUV" and "Annual Fashion SUV" at some heavy award ceremonies, such as Qishi 2021 China Automobile Cross-border Market Market Summit, NetEase Annual New Car General Awards Ceremony, New Technology new life 19th World Chinese Gas Model Awards Ceremony, and the 6th Fujian Auto City Brand Ceremony.

As a blockbuster model unveiled by Dongfeng Fengxing in 2021, Fengxing Yacht was highly anticipated as soon as it was unveiled, and successively won the honorary titles of "Annual Fashion Most Expected New Car", "Annual Expected New Car", "Consumer Annual Expectation 7-seat Family Car" and so on in the 2021 City Benchmark • Fashion China, the 11th Impact China • China Automotive TV General Appraisal List, and the Hubei Automobile Word-of-Mouth List.

Looking back at the development process of Dongfeng Fengxing for more than 20 years, this road is not easy. It is believed that in the new year, under the guidance of the brand vision of "professional travel service leader close to users" and the blessing of the mission of "intentions, let users enjoy every trip", Dongfeng Fengxing will surely make great strides forward, bringing more outstanding products and services to users, and product sales will climb to a new high.