On the afternoon of October 20, 2021, the launching ceremony of Shunde Intangible Cultural Heritage Cuisine into the campus and the Shunde Intangible Cultural Heritage Food Knowledge Lecture Hall were held in the Lecture Hall No. 5 of Shunde Vocational and Technical College, and representatives of Shunde District Culture, Radio, Television, Tourism and Sports Bureau, Shunde Vocational and Technical College Hotel and Tourism Management College, Shunde Food and Culture Experience Center, Shunde Post Office, together with 1 Shunde Food Ambassador, 6 Intangible Cultural Heritage Food Inheritors and 200 Shunde College Students, participated in a "23 Shunde Intangible Cultural Heritage Cuisines" with the theme of "23 Shunde Intangible Cultural Heritage Cuisines" Cultural academic lecture hall with the theme.
The event had two highlights: the award ceremony of the Shunde Intangible Cultural Heritage Food Comic Creation Competition, and the Shunde Intangible Cultural Heritage Food Knowledge lecture hall. This summer, nearly 50 painting masters of Shun vocational college created multiple groups of comics for Shunde intangible cultural heritage food at home, showing the historical inheritance of intangible cultural heritage food from the perspective of comics, and 18 award-winning works were selected by experts. Then he mobilized the whole school to forward these comic works in the WeChat circle of friends, so as to achieve a communication mode that young people like.
Shunde Food Promotion Ambassador Dahu Principal invited six intangible cultural heritage food inheritors such as double skin milk, Lunjiao cake, lamb forehead roast goose, fried milk, fried heap, dried fish and so on to the scene to share food stories for the students of Shun Vocational College, and interacted with the students in the form of prize questions and answers, achieving a very warm classroom effect.
According to the person in charge of the organizer Shunde Fengcheng Food Culture Experience Center, the follow-up to the event will also include: food comic writer Dahu Principal and award-winning college students to form a team to jointly create 23 intangible food comic postcards, through the formal distribution of the Shunde Post Office, become a cultural and creative product to promote Shunde intangible cultural heritage food in the tourism market circulation, citizens and tourists come to Shunde to travel, you can send 23 food postcards to all parts of the country. At the same time, postcards will also be stationed in the "campus post offices" of more than 30 primary and secondary schools in Shunde to continue to be exhibited.
Shunde Intangible Cultural Heritage Cuisine will also be filmed into videos, made into courseware, and used as teaching materials in schools. At present, the "Little Chef God Training Center" jointly built by Shunde Fengcheng Food Culture Experience Center and Xishan Primary School has been put into use on September 20, and primary school students can do Shunde Intangible Cultural Heritage Food Practice.
According to Li Jinglin, a student of the 20th Tourism Class 4 who won the second prize, she usually likes to eat, and also likes to write and paint, just in the face of this game, so she spent the whole vacation to study 23 Shunde intangible cultural heritage food and paintings, she is most interested in the story of Longjiang fried pile, learning the history and practice of Longjiang fried pile is the biggest gain.
It is understood that the "Shunde Cuisine into the Campus" activity is sponsored by the Shunde District Culture, Radio, Television, Tourism and Sports Bureau, and the Shunde Fengcheng Food Culture Experience Center undertakes the annual brand food activity, which is currently held for the third year, and this year's theme highlights the intangible cultural heritage food skills. According to the person in charge of the District Culture, Culture, Tourism and Sports Bureau, the series of activities of Shunde cuisine into the campus have achieved remarkable results, which have played a positive role in promoting young people to love their hometown and Shunde cuisine. Through food comics, Shunde food culture is disseminated, Shunde cooking skills are inherited, the expression elements of Shunde cuisine rejuvenation are increased, and Shunde food brands are better promoted.
Shunde Intangible Cultural Heritage Food Comic Creation Contest Winners List
First Prize: Zhang Hanyun
Second Prize: Cai Shuqi, Li Jinglin
Third Prize: Luo Yinfang, Yang Xinyue, Zhang Haiyan, Yang Xingying, Xin Junyu
Excellence Award: Lin Ziyin, Feng Jianan, Zheng Haiyue, Jiang Zichun, Li Ruoyou, Chen Linxuan, Zhang Hui, Chen Wen, Zhang Hanyun, Zhong Tingting