"With you with the years of Chang'an" 2022 Changan Automobile Chongqing Philharmonic New Year Music, recently played at the Chongqing Grand Theater at the confluence of the two rivers. Changan Automobile and chongqing Philharmonic Symphony Orchestra joined hands for the first time to jointly create a large-scale symphony concert, which not only attracted many music lovers to the scene, but also nearly 100 Changan Automobile users received concert tickets as promised, shared this artistic feast, and felt the warm companionship of Changan Automobile.
Warm heart care Thanksgiving for the years
At the concert site, with the warm and magnificent opening song "Ode to the Red Flag" played, the 2022 Changan Automobile Chongqing Philharmonic New Year Concert officially kicked off. During the more than two hours of performance, the Chongqing Philharmonic Orchestra deeply touched every audience in the audience with its extremely infectious performance. After the performance, the users of Changan Automobile who were invited to attend said that they were very surprised to receive such a New Year blessing, and while listening to beautiful music, they also felt the warm care of Changan Automobile.
Using music as the medium, through the gift of tickets, users can enjoy a high-quality spiritual feast. On the occasion of the Spring Festival, Changan Automobile once again delivered warmth and care to users in a very creative way. Behind the action is the gratitude that the user has always accompanied along the way, and it is also a keen insight into the user's deep needs. In order to realize the user's continuous pursuit of a better life, Changan Automobile is making more efforts.
Product innovation to provide users with a variety of travel options
Under the continuous empowerment of chips, 5G, big data, cloud computing and other new technologies, the car is no longer our traditional sense of transportation, it has evolved into a mobile smart platform for life, is our travel butler, security guard, companion, life butler, work assistant, etc., will become a large mobile intelligent terminal, data collection carrier, energy storage unit and mobile multi-functional space, to create a high-quality working and living environment for us, and provide corresponding solutions. Changan Automobile obviously has insight into this point, continues to focus on the three dimensions of customers, systems and capabilities, creates high-quality classic products, and continues to provide users with smart partners with "beautiful shape, high technical configuration and many new technology applications".
One is to quickly promote the use of classic products, one of the best to create explosive models, such as CS75 PLUS, the second generation of CS55 PLUS, Yidong PLUS, etc.; the second is to launch a high-end product UNI sequence for passenger cars, UNI-K, UNI-T, UNI-V, etc., to shape a stylish and interesting future technology mass producer, multi-dimensional to provide users with the ultimate product experience. In addition, in the field of new energy vehicles, yidong EV460, Benben EV and other products continue to be launched, and this year's strategic product c385 based on the new pure electric platform, etc., have become important warm-hearted partners to bring users a pleasant driving experience. At present, Changan Automobile has provided more than 20 million users with "high value, high quality and high intelligence" travel partners.
Continuous innovation of technology to provide users with wisdom and intimate partners
As Changan Automobile said, "The greatness of science and technology is not in super but in popularization", while continuously deepening technology research and development and mastering science and technology, Changan Automobile also carries this leading technology to the product, transforms the technical advantages into the competitive advantages of the products, and provides users with smart and intimate partners.
Changan Automobile attaches great importance to technology research and development, not only invests 5% of sales revenue into research and development every year, establishes a global collaborative research and development system of "six countries and nine places", masters product development, platform opening, test verification system, etc., and realizes the transformation from reverse development to positive development, from structural development to performance development, and is also changing to quality development and experience development. In the past two years, it has further promoted the intelligent "Beidou Tianshu" plan and the new energy "Shangri-La" plan, mastered more than 600 intelligent low-carbon technologies, realized the mass production of many technologies such as weChat, IACC, APA5.0, etc., realized the mass production of the three-in-one electric drive system, released a new generation of Chang'an super electric drive, independently developed a variety of blue whale engines that won the title of "China Heart" top ten engines, etc., to provide users with high-value products that continue to evolve and continuously improve, bringing high safety, pleasant driving, High quality car experience.
Service continuous innovation to provide users with a heart-warming service experience
In addition to excellent products, heart-warming service is also an area of continuous improvement of Changan Automobile. In 2017, after Changan Automobile opened the third entrepreneurship - innovation and entrepreneurship plan, it clarified the new brand positioning of "Changan Smart Partner of Science and Technology", gained in-depth insight into user needs, promoted the "No. 1 Project" of customer service, and implemented a series of measures of "Five Commitments to Honest Service". At the just-concluded 2021 Fan Ceremony, it also proposed to "add new experiences with new services" to create a new service industry that seamlessly connects online and offline - UNI Service, covering the scene contacts of the whole life cycle of customers who "buy and sell repair and repair", and provide customer-centric, customer-exceeding expectations, and unique car service.
When the automobile market bid farewell to the soaring and entered the era of stock competition in an all-round way, the importance of user service has become increasingly prominent. In the process of carefully building a "Changan-style" pampering, Changan Automobile has already formed a community of destiny with users of "you have me, I have you", so that there is no limit to pampering, and it also allows care to accompany all times. As Zhu Huarong, chairman of Changan Automobile, said, "Everything is for customers." It is believed that with the in-depth promotion of "No. 1 Project" and the continuous practice of the service concept of "customer-oriented", in the future, Changan Automobile will also bring more warmth and surprises to users and become the most reliable partner of users.
Disclaimer: Some of the pictures and content in this article originate from the Internet, if there is infringement or false reporting, please contact us within 30 days after the publication of this article to modify or delete, otherwise it will be regarded as a voluntary waiver of its relevant rights and interests.