2021 is definitely a milestone year for BYD, due to the dual impact of the epidemic and chips, in the context of the already sluggish environment in the domestic car market, BYD has become an important engine to promote the growth of the automobile market. At the same time, BYD itself also set a record for the brand's historical sales in 2021, with annual sales exceeding 730,000 vehicles, achieving a year-on-year increase of 75.4%.
To ask why BYD achieved a significant year-on-year increase in sales last year, in addition to the sustained and stable performance in the pure electric market, the plug-in and mixed market is the biggest project. In the whole year of 2021, the annual sales of BYD DM models reached 272935, which is the biggest growth force for BYD's sales.
DM-i super hybrid system turned out, so that BYD has become a subversive in the industry, last year's listed Qin PLUS DM-i, Song PLUS DM-i and Tang DM-i are well recognized by the market, more surprising is that BYD DM-i models are still in the stage of capacity climbing, no one will think that the grand situation of queuing up to pick up cars will appear on their own brands, which also fully confirms the high recognition of domestic consumers against ATD DM-i models.
The cheapest plug-in hybrid SUV is coming
In December last year, after Qin PLUS DM-i, Song PLUS DM-i, and Tang DM-i, BYD's fourth DM-i model, Song Pro DM-i, also officially ushered in the listing, allowing domestic consumers to have new choices. On January 14, Song Pro DM-i also finally landed in Chongqing, the price range of 134,800 yuan - 159,800 yuan also made Chongqing consumers feel the sincerity brought by BYD, and Song Pro DM-i also became the cheapest plug-in hybrid SUV model on the market.
Buying Honda is to buy the engine, buying Mercedes-Benz is to buy luxury, buying BMW is to buy control, buying Volvo is to buy safety, etc., these catchy "tips" are the "car buying theory" directly moved out by friends around every time everyone buys a car. Since the launch of BYD's first DM-i model and hot sales, to the recent listing of Song Pro DM-i, DM-i super hybrid technology has also become the endorsement of BUYING.
In terms of power, like the Song PLUS DM-i, the Song Pro DM-i is also equipped with a DM-i super hybrid system composed of a 1.5L engine and an electric motor. As we all know, the biggest highlight of BYD's DM-i super hybrid system is that it can still have ultra-low fuel consumption performance in the state of power loss.
According to the official data provided, the comprehensive fuel consumption of Song Pro DM-i per 100 kilometers in the state of power loss is only 4.4L, not only that, the new car also supports 110km of pure electric endurance and DC fast charging. That is to say, the usual commuting can be completely driven in pure electric mode to achieve zero emissions of travel; and when necessary, fuel can be refueled, the whole vehicle in the state of full oil and electricity, can easily achieve 1090km of ultra-long endurance, neither pure electric vehicles brought about by the endurance worry, but also has more fuel than fuel vehicles to save fuel ultra-low fuel consumption, which is why DM-i models can be in last year's fire.
More importantly, as a plug-in hybrid SUV, Song Pro DM-i also supports the green card and can enjoy the benefits brought by new energy vehicles.
Da Mei Long Yan exhibition national tide charm
In addition to subverting the perception of plug-in hybrid vehicles in terms of hard power, Song Pro DM-i is also superior in design. The whole vehicle adopts BYD's classic family design language, the front face of the large mouth of the dragon beak shape is impressive, and the interior is decorated with horizontal chrome trim, which has a strong recognition. Above the grille is a transverse trim that runs through the headlights, which retains the embossed logo design, which is also a unique design element of BYD.
In the tail design, Song Pro DM-i also uses the now popular through-type taillights, and there is also a through-type chrome trim strip in the center of the taillights, making the whole car more refined. At the bottom left is the exclusive logo of "DM-i" to highlight its unique identity. In terms of overall design, Song Pro DM-i not only satisfies the pursuit of fashion trends for young people, but also has a mature and stable style of middle-aged people, and the target population is very broad.
Entering the car, the new car is still the classic design language of BYD, the rotatable central control screen will naturally not be absent, and the Built-in DiLink 4.0 intelligent network connection system, such as intelligent voice interaction, remote control, car K song, online navigation, online audio and video entertainment system and other functions can be realized.
In the material part, the entire car is almost always a soft material that can be touched everywhere, which adds a lot of high-grade sense to the interior of the vehicle. In the details, a hollow design is also used under the shift area, which is convenient for users to store some small objects.
Finally, in terms of intelligent safety, the new car is equipped with DiPilot intelligent driver assistance system, which includes a series of high-tech safety features such as stop-and-go full-speed adaptive cruise, lane departure warning, active lane keeping, intelligent identification of traffic signs, etc.
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All in all, the arrival of Song Pro DM-i is undoubtedly a new option for consumers to buy a car. For BYD, while expanding the DM-i family model matrix, it will also explore the price of plug-in hybrid SUV to more than 130,000, in this value range Song Pro DM-i has almost no opponents, 4.4L/100km of power loss fuel consumption, it is not too much to say that it is a fuel SUV disruptor. In the future, BYD has more DM-i models on the market, achieving the surpassing of joint venture vehicles, and BYD has done so.