President of OnePlus China: Will not do products below 2,000 yuan

Recently, Liu Zuohu, founder of OnePlus, announced that Li Jie, the former head of user operations of OPPO China, will serve as the president of OnePlus China and be fully responsible for the business in China.

During his tenure at OPPO, Li Jie has created the Find 7 model, as well as the R series with a single model sales of more than 20 million units and other explosive products, responsible for one plus China, shouldering the goal of one plus three years to achieve sales in the Chinese market of tens of millions

When Li Jie accepted the media, he said that after the integration with OPPO, OnePlus is still an independent brand, will not sacrifice the foundation and tone of the original brand, and share OPPO's supply chain, technology, channels, after-sales and other resources, and the two brands will develop in synergy.

At the same time, he revealed that in the future, in addition to the high-end flagship route, a mid-range product line will be added to meet the needs of consumers who pursue performance and game experience, and are currently planning.

"However, OnePlus will not do low-end, poor performance, and poor user experience products in order to pursue data scale such as sales, and will not do products below 2,000 yuan."