January 15, 2022,
Year of the Tiger "Zodiac Wonderful Meeting" Jiangnan first exhibition,
The curtain was opened in the ancient town of Pingwang on the banks of the Beijing-Hangzhou Grand Canal.
In traditional customs and modern aesthetics,
In the name of Chinese festivals,
In the wider land of China, let the culture be immersed in the popularization,
Realize the people's simplest yearning for a better life.
Pingwang,
Jiangsu Cultural Ancient Town,
With a long history,
Economically prosperous.
The focus of this "Zodiac Magic Meeting"
In 2022, China's new Year painting "Fire Tiger Gate God" turned out to be a new year,
Annotated in an original design language,
Visual surprise of shaping a two-dimensional plane,
From the emotional soothing of the times to the transformation of design language,
"Fire Tiger Gate God" came into being in the post-epidemic era,
At the moment of the revival of national tide art,
Strong cultural self-confidence and the profound cultural heritage of the Chinese nation jumped out,
It is a new design of Traditional Chinese Culture for the opening year of 2022.
"Fire Tiger Gate God" will also be used as
The first annual digital year painting collection of the meta-universe,
Detonated online on January 30,
Start the phenomenon-level year of the tiger IP year a new start!
The scenic area of the ancient town is decorated by the god of the Fire Tiger Gate,
Full of festive flavor and festive atmosphere.
The Year of the Tiger zodiac will be magical
Co-author of the traditional lion dance team's noisy gongs and drums
Kick off.
▲ Dai Dan, secretary of the Party Committee of Pingwang Town, delivered an opening speech
▲ Jiang Yuntao, chairman of the China Designer Salon, announced the opening of the Zodiac Magic Meeting
Dai Dan, Secretary of the Party Committee of Pingwang Town, and Mr. Jiang Yuntao, Curator, delivered speeches respectively
Dai Dan's beijing-Hangzhou collection of local traditional culture combined with the new pluralistic practice of the digital age,
Expressing appreciation for the innovative power of opening up the future space of the world of culture and culture,
We are also looking forward to entering the era of digital cultural tourism
Pingwang four rivers converge on the New Year's new journey of the Beijing-Hangzhou Grand Collection.
Designer of "Fire Tiger Gate God" and director of CDS Salon Xia Yuanzhao
Introduced the design process of the work,
And the printmaking work of "Fire Tiger Gate God" was presented to the representative of Jiangsu Vision Group, the organizer of the event.
Xianghu welcomes spring, astrological reincarnation,
From the tiger god in the Classic of Mountains and Seas to the immortals in the Han portraits,
From the tiger head hat of the Tang Dynasty to the Taishan god tiger of the Qing Dynasty,
Under the guidance of the Wenbo Guide,
The door of time and space in the parallel universe opens,
Only those who hold the "Teleporter" and the "Nafu Bag" can penetrate the Sacred Mountain Kunlun,
Find the White Tiger God King,
Bring home the blessings of the once-in-twelve years of Kamiyama.
The guests who participated in the opening ceremony visited the exhibition together,
Guo Kai, curator of the Zodiac Fantastic Club project and director of the CDS Salon
For everyone to guide and introduce the original intention of curation,
The guests took a group photo together.
After the opening ceremony,
The third season of the Jinghang Yaji was conducted in the public space of the granary,
Jiang Yuntao, Xia Yuanzhao, Xu Ming, Guo Kai and the participating guests talked around the fireplace,
From tigers to hot sauces, from art to technology,
From design to the digital economy, from reality to the metaverse,
Back to the Grand Canal, back to the ancient town,
Bring the fire tiger door god to knock on the New Year's gate with everyone.
The Fire Tiger Gate God who stepped on the fire cloud,
Synonymous with the harmonic "spicy fire" of Jiangnan pepper,
And pingwang hot sauce with a history of nearly 100 years,
Upgrade traditional time-honored brands with mighty fire tiger empowerment,
This is the revival of China's annual traditional culture,
It is also a cultural concern for the intangible cultural heritage of the earth.
A different year of the tiger, back to town.
The Year of the Tiger Zodiac Will Give Interactive Experiences of Chinese Cultural Knowledge;
Digital Year Painting Collection, Chuangsheng Digital Age Time Scale Sharing;
The time-honored empowerment program gives the present and possible new life of local handicraft intangible cultural heritage.
Fire Tiger help,
Field, digital, industrial three-dimensional practice,
The king's word is the head, and the god's might is burning.
【Organizer】
Appreciation of the × Source Movement × College China × Far-reaching Literature and Literature
【Supporting Organizations】
New Year Painting Day, CDS Chinese Designer Salon, Post and China
Vision Digital Cultural Tourism New Infrastructure Lab, Tencent Security
Red Dot Design Academy, 751 Design Store, Global Designers, GPS Trends, IdN
【Issuer of digital cultural goods】
Vision digital culture IP blockchain application platform
【Support media】
No. 9 Gutian Road, Gu Yu, Design Competition, Hiiibrand, Chief Visual Officer, Uninitiao, D9 Design, Design Search, Logo Intelligence Bureau, Character Magic Camp, I Love My City, Design Art Station, Mr. LOGO, Brand Design Research Center, VISION Youth Vision, Beijing Beijing Shell Finance, Beijing Youth Daily, Beijing Toutiao