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Timeline of the sports industry (1.10-1.16) | ECO WEEK

Timeline of the sports industry (1.10-1.16) | ECO WEEK

Sports Moments of the Week:

In the final of the 2021 Chinese Football Association Cup held in Chengdu, Sichuan, Shandong Taishan defeated Shanghai Haigang 1-0 to win the championship and become the double champion of the season.

Timeline of the sports industry (1.10-1.16) | ECO WEEK
Timeline of the sports industry (1.10-1.16) | ECO WEEK

▋ Hotspot focus

The 2nd ECOTIME Sports Annual Meeting came to an end

On January 11, 2022, the second ECOTIME Sports Annual Conference hosted by ECO Krypton was broadcast online. Guest representatives from all walks of life from the media, events, platforms, public relations and brands gathered together to focus on sports industry topics and share unique cutting-edge industry views and personal stories from different dimensions. The ECOTIME Sports Annual Meeting is divided into five major sections of "Big Year Story", "Sports New Scene", "Sports and Culture", "Community and Content" and "Sports Industry Evolution", through 17 keynote speeches and roundtable discussion content sharing, to jointly discuss the way of sports survival in the post-epidemic era.

346 million! China has achieved the goal of "bringing 300 million people to participate in ice and snow sports"

The Statistical Survey Report on "Driving 300 Million People to Participate in Ice and Snow Sports" commissioned by the National Bureau of Statistics was officially released. Since Beijing's successful bid to host the Winter Olympics in 2015, as of October 2021, the number of residents in the country who have participated in ice and snow sports has reached 346 million, and the participation rate of ice and snow sports is 24.56%, achieving the goal of driving 300 million people to participate in ice and snow sports.

Chengdu and Zhejiang play-offs were successful

In the Chinese Super League promotion and relegation play-offs, two Chinese League A teams Chengdu Rongcheng and Zhejiang have become the winners, both of which have successfully rushed to the super league and will compete in the Chinese Super League next season, coupled with the previous direct promotion of Wuhan Sanzhen and Meizhou Hakka, the top 4 teams in the Chinese First Division this season have all rushed to the top 4 teams in the chinese first division as never before. The Dalian and Qingdao teams have both suffered relegation.

The Chinese women's football team Asian Cup 23-man list is released

In the 2022 AFC India Women's Asian Cup, the list of 23 Members of the Chinese Women's Football Team was announced, and Zhao Lina and Tang Jiali, signed athletes of MCN- ECO Interactive Entertainment, the leading sports in China, were listed in the list.

The Chinese short track speed skating team's winter Olympic roster is released

The list of Chinese short track speed skating teams for the Beijing Winter Olympics was also officially produced, and the men's team list was: Wu Dajing, Ren Ziwei, Sun Long, Li Wenlong, Zhang Tianyi. The women's team is: Zhang Yuting, Fan Kexin, Qu Chunyu, Zhang Chutong, Han Yutong.

The 2021 China Golden Globe Awards selection is launched

At the end of the 2021 football season, the 5th China Golden Globe Awards selection with the purpose of setting an example for Chinese football was officially launched, and the candidates for each award were officially released. GUO Yang, editor-in-chief of ECO Krypton, continued to be invited to vote for the China Golden Globe Awards.

▋ Star Company

The JJ Landlord Champions Cup S3 came to an end and the S4 event was officially released

The night of the JJ Landlord Champions Cup S3 Finals ended in Beijing, and the Tianjin Jinmen Glory Team won the championship. During the semi-finals, Fu Qiang, the chief referee of the tournament, announced the new changes of the 2022 JJ Landlords new season S4: the newly upgraded JJ Dou Landlord Champions Cup S4 will be combined with the 14th JJ Dou Landlord Championship to form an event matrix covering the whole year, and the E-sports events of JJ Dou Landlords will achieve grading.

China Mobile Migu exclusively launched "Boil! Narrator》

China Mobile Migu's exclusive sports commentary selection variety show "Boil! "Narrator" premiered on Migu Video. The program gathered university students from the Communication University of China and the Shanghai University of Sport who had aspiring sports commentary to compete on the same field, and two big names, yang Jian, a famous sports commentator, and Huang Jianxiang, a famous sports celebrity, served as judges.

Youku Children Launches Ice and Snow Documentary "Honeysuckle"

Youku and China Youth Daily launched the documentary "Silver Flower", which tells the story of Silver Flower, a post-00 Tuvan girl who loves skiing in Hemu Village, Xinjiang, and dreams of becoming a professional Winter Olympic athlete through professional training.

iQIYI Sports' membership system has been comprehensively upgraded

iQIYI Sports announced a new upgrade to its membership system, and the new membership product was officially launched on January 10 to meet the diversified and personalized viewing needs of members.

ANTA Group and Donghua University jointly established the Innovation Research Institute

The unveiling ceremony of "Donghua-Anta Joint Innovation Research Institute" was held at The Songjiang Campus of Donghua University. The two sides will work together to create a breakthrough innovation and original design platform leading the sports footwear industry, and jointly promote the research and development, industrialization application and talent training of sports shoes and apparel technology.

The annual financial report of the Chinese Football Association is announced

According to the "2019 and 2020 Annual Financial Report of the Chinese Football Association", the total income of the association in 2019 was 820 million yuan, and the expenses were 860 million yuan. In 2020, the total revenue was 460 million yuan, and the expense expenditure was 470 million yuan.

The Beijing Winter Olympics Tinder Display event was held in Beijing

The Beijing 2022 Winter Olympics Tinder Display Event was held at the China Ice and Snow Olympic Exhibition Center. The Beijing Winter Olympics tinder, tinder lights, torches and torchbearer uniforms were displayed at the event site.

▋Investment financing

Yuanyouguang completed tens of millions of yuan Pre-A round of financing

Outdoor 3C hardware startup Yuanyouguang recently announced the completion of the Pre-A round and angel round of financing, with a total financing of nearly 50 million yuan. This round of financing will be used for the definition, research and development of outdoor innovative 3C hardware products and the creation of global brands, as well as for the incubation of distributed energy equipment and other outdoor product brands.

Chinese company Liesheng Technology confirmed the acquisition of Songtuo

Finnish sporting goods group Amer Sports (Amer Sports) announced on its official website that it has sold its diving computer and sports watch brand SUUNTO to a Chinese wearable technology company - Liesheng Technology, and the relevant process will be completed in the first half of 2022.

The New York Times acquired sports media Outlet The Athletic for $550 million

The New York Times announced the acquisition of The Athletic, a world-renowned sports outlet, for $550 million. The Athletic currently has around 1.2 million subscribers, while The New York Times has more than 8 million subscribers. After completing the acquisition, The New York Times is expected to meet its development goal of reaching tens of millions of subscribers by 2025 ahead of schedule.

Manchester City earned €644 million for the 2020/21 season

Manchester City has officially released its annual financial report for the 2020/21 season. According to the financial report, the club's total revenue increased by 19% year-on-year to 644 million euros, and the net profit was 2.8 million euros.

Xtep's fiscal 2021 results are expected to be profitable

Xtep International announced that it expects the Group to increase by no less than 70% for the year ended 31 December 2021 compared to the year ended 31 December 2020, the consolidated profit attributable to the holders of the Company's common stock.

▋ Cooperative sponsorship

Nike and Baosheng International

Nike and its strategic partner Baosheng International announced a further strategic cooperation, and the two sides will work together in the Chinese market to scale up the implementation of Nike's retail concept.

The Chinese sports competition successfully won the bid for the million-level consulting project in Xiong'an New Area

Based on the research and analysis of the market environment of xiong'an sports industry, based on the overall planning of the sports center project in the startup area, the Chinese sports competition will fully study the coordinated development relationship between the main stadium of the project and the surrounding sports parks, commercial squares and business districts to be developed.

The prospector renews the contract with CUBA

Quasi Sports and CUBA renewal to achieve four consecutive years of cooperation in 2021-2025, officially upgraded to CUBA's official strategic partner and the only designated carrier of transportation equipment.

SPORTFIVE and NetEase Games have reached a global business cooperation

SPORTFIVE will be responsible for representing all the terminal games and mobile game IP of NetEase Games to carry out all-round business development on a global scale.

Barca have partnered with esports platform GHME

GHME will become the official training ground for Barcelona's esports department. The partnership is historic on an international level, as it is the first tournament organising platform in the world to be promoted by the esports department of a football club.

The OnePlus 10Pro became the designated machine for the Peace Elite Pro League

OnePlus announced that the OnePlus 10 Pro successfully passed the competition machine evaluation process and became the designated machine for the Peace Elite Professional League. It is worth mentioning that OnePlus is also the official partner of the League of Legends Pro League (LPL) for the new season.

▋. Star Agent

Dinwiddie signed as the spokesperson for the 361° basketball category

China's leading sports brand 361° announced that Washington Wizards main guard Spencer Dinwiddie has officially signed as its basketball category spokesperson.

BOGNER announced that actor Wang Zixuan and supermodel Ju Xiaowen are brand ambassadors

Founded in Germany, the luxury sports brand BOGNER Bogner officially announced that actor Wang Zixuan and supermodel Ju Xiaowen have become brand ambassadors. The announcement of BOGNER Bogner is two brand ambassadors from different fields, which also brings more possibilities and inspiration to the brand.

Malone officially became OMEGA's new Celebrity Ambassador

OMEGA, a famous Swiss watchmaking brand, has announced that Olympic champion Malone has joined the family of brand celebrity ambassadors and looks forward to witnessing more glorious moments with Malone.

JD.com signed a contract with the Chinese freestyle skiing aerial skills national team

JD.com has become the official partner of China's freestyle skiing aerial skills national team, promoting the development of ice and snow sports through the company's own energy, further stimulating the vitality of the sports industry, and helping the air skills national team to create glory on the field.

Guo Jingjing became the spokesperson of the Dexter Daikes brand

Dexter Dai Kesi officially announced that guo Jingjing, the world champion of diving, officially became the new spokesperson of the Dai Kesi brand.

Peng Yuyan became the spokesperson of the Desant brand

Peng Yuyan became the spokesperson of the Desant brand, and in the new advertising campaign for the spring and summer of 2022, Peng Yuyan dressed in Desante's latest SKI REPLICA ski-inspired lifestyle series, interpreting the artistic concept of living with nature and going to the state of unity in the post-epidemic era.

F1 driver Lando Norris signs up with luggage brand TUMI Tuming

TUMI Tuming, the world's leading luxury travel brand, announced that it has partnered with F1 superstar Lando Norris to launch a series of promotional campaigns for TUMI Alpha Bravo: Life in Forward Motion.

Su Bingtian became the spokesperson of Wenqi Elister

Wenzhou enterprise iRest announced that Su Bingtian has become the spokesperson of the Elite brand.

Wu Dajing served as the ice and snow sports promotion ambassador of "Sword Net 3"

Short track speed skating world champion Wu Dajing officially became the ambassador of sword net 3 ice and snow sports promotion.

Yang Yang was appointed as the Global Brand Ambassador of Allianz Insurance

Allianz China announces that Yang Yang has become a global brand ambassador for Allianz Insurance.

Pang Qing and Tong Jian starred in the ice drama, telling the story of the struggle of the older generation of ice and snowmen

The main creative team of the ice drama "WE ARE ONE", starring figure skating world champions Pang Qing and Tong Jian, appeared in Beijing. From February 11th to 13th, "WE ARE ONE" will be performed at the Beijing Tianqiao Art Center.

Forbes announces the 2021 female athlete revenue list

Forbes Magazine announced the top ten female athletes in terms of revenue in 2021. In this list, tennis players account for half of the country, a total of 5 players from the tennis field, of which 4 of the top 5 tennis players, the top 3 are tennis players.

▋ Inside and outside the arena

Shandong Taishan launched a new team emblem

Shandong Taishan issued an official announcement: the use of a new version of the team emblem. The new team emblem is roughly the same as the previous team emblem, and the English alphabet has been changed to the pinyin initials of Taishan Football Club.

Wuhan eStarPro wins the King of Glory Challenger Cup

Wuhan eStarPro defeated Guangzhou TTG 4-1 in the 2021 Glory Challenger Cup finals, winning the championship again after winning the 2021 KPL Fall Championship half a month ago.

FIFA 2021 Global Transfer Report released

FIFA released the 2021 FIFA Global Transfer Market Report this week, and a total of 18,068 transfers occurred in professional men's football teams in 2021, an increase of 5.1% compared with 2020, which was basically the same as in 2019 before the epidemic (18080).

Lang Ping became a member of the women's volleyball team selection team

The Volleyball Sports Management Center of the State General Administration of Sport issued an announcement on the selection of the head coach of the national women's volleyball team, and the former Chinese women's volleyball coach Lang Ping became a member of the coach selection expert group, which also means that Lang Ping will not return to the Chinese women's volleyball team.

Xie Feng was appointed as the coach of the Beijing Guoan team

Beijing Guoan officially announced that Xie Feng returned to the team and became the manager.

The World Table Tennis Team Championships are confirmed to be held in Chengdu in April

The ITTF Group, the China Table Tennis Association and the Chengdu World Table Tennis Championships Organizing Committee jointly confirmed the date of the 2022 World Table Tennis Team Championships, which will be held from April 17 to 26, 2022.

The "Shanghai E-sports Sunshine Initiative" was released

The Shanghai E-sports Sports Association officially released the "Shanghai E-sports Sunshine Initiative", affirming the vigorous development of e-sports in China in recent years, but also pointing out that some immoral, unprofessional, unhealthy, and even illegal and disorderly behaviors will cause indelible harm to China's e-sports industry.

Cai Xuetong won the World Cup annual championship for the seventh time

In the U-shaped field skills competition, China's Cai Xuetong, although his poor performance only ranked seventh, still won the annual World Cup championship of the project for the seventh time with the excellent results of the previous two competitions.

Rome launches the Chinese New Year Limited Gift Box for the Year of the Tiger

As the Spring Festival approaches, Roma Football Club and Hebei folk paper-cutting master Kang Zhanjie cross-border cooperation - six works based on Roma players and coaches, using paper-cutting to outline the new look of the New Year, highlighting the glory of the Red Wolf with traditional Chinese culture, and will also decorate such ancient style paintings with paper-cut art style on The Rome jersey.

The documentary series "Chasing Dreams in Beijing" was launched

China Sports zhibo.tv, a media platform owned by China Sports Newspaper Corporation, announced that the micro-documentary "Chasing Dreams in Beijing", which is supported and guided by the State General Administration of Sport and produced by the China Sports Documentary Channel, has been officially launched.

▋ECO week hot article review

TOP 1: "17 Dry Goods Sharing, "Light" ECOTIME Sports Annual Conference Full High Energy Review"

Timeline of the sports industry (1.10-1.16) | ECO WEEK

TOP 2: "Hardcore Sports, Still Alive"

Timeline of the sports industry (1.10-1.16) | ECO WEEK

TOP 3: "Ice and Snow Event, How does Little Red Book do "skiing and planting grass"? 》

Timeline of the sports industry (1.10-1.16) | ECO WEEK

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