
According to the World Sports Newspaper, in order to get more revenue, Barca are looking for new sponsors.
At a press conference on January 3, Barca president Laporta said: "We don't need more debt, but we need more income to invest." "Barca currently have a staggering 1.35 billion euros in total debt and at the moment they need to find a new way out of sponsor management.
Barca's contract with Rakuten will expire this summer. At first, Barca could receive 50 million euros a year in sponsorship fees, but due to the impact of the new crown epidemic, Rakuten Japan has reduced the sponsorship fee to 30 million euros per year when it renews its contract for one year. Currently, two tech companies are popular choices for Barca shirt sponsors. In terms of shirt sleeve advertising sponsors, Beko wants to reduce the sponsorship fee from 19 million euros a year to 10 million euros, and their contract with Barca is also about to expire.
Nike has already started producing Barca's shirt for the 2022-23 season, and they are still waiting for which company's name to print on the shirt. Shirts sold online on the official Barça club mall and club website will be printed with the logo of the new sponsor, but the shirts sold through other channels will not be, because it is not possible for the time being.
(Two monsters)