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The new "deep breathing" concept hisense fresh air conditioner new product strategy was released

DoNews January 10 news (Ding Fan) Today, Hisense fresh air conditioning deep breathing strategy and new product launch was held in Qingdao, with a new "deep breathing" concept, to build a new aesthetic, new scene, new technology product ecology, subvert the industry's inherent cognition of breathing, for the air conditioning industry to build a new product language and brand peak.

The new "deep breathing" concept hisense fresh air conditioner new product strategy was released

At this press conference, Shanghai Letter proposed the strategy of "deep breathing new air", launched: Yuanqi deep breathing, deep breathing, net breathing series air conditioners, high-quality development of technological upgrades let people have the initiative to healthy breathing. With the continuous upgrading of consumption concepts, consumers' attention to air quality continues to increase. As the popularizer and leading brand of the fresh air track, Hisense air conditioning should move from time to time, the launch of the fresh air air conditioning · yuan qi deep breathing series brilliant C200 product technology development originates from nature, loyal to the user experience, will be an air conditioner into a health care, convenience, comfort experience, purification of home appliances, from temperature, humidity, wind, net, fresh 5 dimensions to create an all-weather natural air ecological housekeeper. Hisense deep breath fresh air conditioner is a combination of dehumidifiers, humidifiers, purifiers, fresh air fans and air conditioners; to create a healthy deep breathing air ecological environment, reduce the damage of indoor pollution to the respiratory system and lungs; and 5-dimensional customization throughout the year, automatically allocate the deep breathing air you should according to big data, so that every family can enjoy pure natural, original, pure and pollution-free, warm and fresh good air.

The new "deep breathing" concept hisense fresh air conditioner new product strategy was released

Adhering to the empowerment of technological innovation, Hisense has continuously consolidated the "new wind" industrial track at the same time, and the new product has also carried out a diversified product layout. Yuanqi deep breathing is the flagship series in the Hisense fresh air category, focusing on air customization and building a "new net run" yuanqi natural air ecology; deep breathing belongs to the high-end series, focusing on respiratory health and creating a "fresh" healthy air ecology; and net breathing, as a waist series, focuses on the cleanliness of the air. Breaking the traditional hardware thinking in order to usher in a larger stage, the emergence of Hisense deep breath fresh air series air conditioners is not only to explore a new way for the health technology and product upgrades of the air conditioning industry, but also to drive the steady improvement of indoor air quality in more Chinese households, so that more consumers can re-recognize the function and role of air conditioning in indoor air quality management.

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