The dispute between the five tastes of Hangzhou and Wenzhou
Author: Oye Ginger
Kyushu Story Kaleidoscope
1 Two five-flavor sum
In Hangzhou, the "Chinese time-honored brand" old bottom mooncake "Five Flavors and Harmony" should be a good memory in the minds of all old Hangzhou people.
In Wenzhou, more than 300 kilometers away, the "Five Flavors and" side food malls that are also "China's time-honored brands", such as the Xianheng Hotel in Shaoxing, also carry the good memories of generations of Wenzhou people.
"Canned tea food for north and south fruits, candied seafood and various sauce wines."
This old couplet tells the "five tastes and" business characteristics that have been passed down for more than 130 years.
Then even Baidu Encyclopedia confused the two, and the Baidu entry of "Five Tastes and" was mixed with the information of "Five Tastes and Harmony" in Hangzhou and Wenzhou.
2 Hangzhou Five Flavors and Harmony
In 1903 (the twenty-ninth year of Guangxu), Wuweihe was born in Xiaofuqing Lane, Qingchun Street, Hangzhou, and the founder was Wang Jinfa, the governor of Shaoxing Province, "Wuweihe" means "the change of the five tastes, invincible".
In 1916, Wang Jinfa was transferred and gave the five flavors and plates to Wang Changlong, an Anhui man. Wang hired a famous pastry chef from his hometown to purchase famous special agricultural products from Anhui as raw materials to make four-season emblem-style tea candies, becoming the main operator of Hangzhou Hui-style tea. For a long time to come, Wuweihe's hemp cakes, hemp crisp candy, pepper peach slices, inch golden candy, loquat stems, foreign money cakes, large peach slices, jade belt cakes, Taishi cakes, Su-style baiguo mooncakes and other products were famous in Hangcheng.
In 1937, the Anti-Japanese War broke out, Hangzhou fell, and Wuweihe moved to Jinhua. After the end of the War of Resistance Against Japanese Aggression, it was moved back to the original site in Hangzhou, and the old shop was newly opened, still well-run, and became a well-known private business in the tea and food industry in Hangzhou.
In 1956, the public-private partnership was transformed into a "local state-owned five-flavor and food factory".
In 1966, during the Cultural Revolution, it was renamed "Hangzhou Limin Food Factory".
In 1978, the Ministry of Commerce and the relevant provincial and municipal departments jointly invested more than 3 million yuan to implement the relocation and expansion project of Limin Factory outside the Wangjiang Gate (Qiutao Road) in Hangzhou. In 1983, it was completed and put into production, becoming a large food factory, and the original site still retains the name of "Wuwei and Food Store".
In 1985, Limin Food Factory was merged with 7 other food factories into the newly established Hangzhou Food Industry Company.
In April 2001, Hangzhou Food Industry Company was transformed into Hangzhou Food Brewing Co., Ltd.
In 2006, Wuweihe brand was awarded the Chinese time-honored brand by the Ministry of Commerce.
Zhejiang Wuweihe Food Co., Ltd. is a wholly-owned subsidiary of Hangzhou Food Brewing Co., Ltd.
3 Wenzhou Five Flavors and Harmony
Wuweihe was founded in the eighth year of Qing Guangxu (1882 AD).
At that time, Yang Zhengyu, a merchant from Cixi in Ningbo, came to Wenzhou to do business, and cooperated with his fellow villagers Feng Bozhen and others to open a "Wuhe" candied shop in the western section of The City's Mantou Lane (now Gulou Street).
Feng and Qing Wei famous Mei Tune Ding has an old, so he instructed the bookstore to recruit, Mei Shi repeatedly, adding a "taste" word between the two words "five and", which means sweet, sour, bitter, spicy, salty five flavors are harmonious, both the sound rhymes and the mouth, and contains the characteristics of the business commodities.
In the 32nd year of the Qing Dynasty (1906 AD), Yang Zhengyu's son Yang Zhiqin inherited his father's business and opened Wuwei and a new number at the current site of Wuma Street.
In 2018, after the renovation of Wuma Street, Wuweihe reopened, selling snacks downstairs and catering upstairs.
4 Difference between the two
In terms of time, wenzhou's five tastes and origins are earlier.
From the perspective of operation, Hangzhou Wuweihe has gradually been transformed from a snack bar into a large-scale food factory, and Wenzhou Wuweihe has always been the model of a vice food store, which has only changed in recent years.
In terms of fame, Hangzhou Wuweihe lives in the provincial city, and after the restructuring, it has received a lot of capital investment, and the better reputation of the development is greater; Wenzhou's Wuweihe has no great development after the restructuring, and it is basically stagnant in the later period.
In the list of Zhejiang China's time-honored brands, there are two.
Hangzhou Food Brewing Co., Ltd. [Registered Trademark: Wuweihe]
Wenzhou Wuwei and Non-staple Food Shopping Mall (Registered Trademark: Wuweihe)
5 Trademark disputes
Wenzhou Wuweihe has applied for 29-food, 30-convenience food, 33-wine, 42-website services four categories, of which 29, 30, 33 of the original registration are in the state of "revocation / invalidation declaration application review", the new application is still waiting for substantive review in the first step.
Hangzhou Wuweihe, application category, 29- food rejected; 30- pastry mooncake class, 31 brewing class, 32 beverage category, registered.
Resources:
1. Zhejiang Wuweihe Food Co., Ltd., Hangzhou Food Brewing Co., Ltd. website.
2. Wenzhou release and other websites
3. China Trademark Network
