2021 is known by many as the first year of "NFT", and the development of NFT is an important breakthrough in the global blockchain field this year. Nowadays, in addition to major enterprises, many star singers have also entered the game, and various trendy digital collections have begun to enter everyone's sight.
Jay Chou blessed the NFT project to sell out in 40 minutes
On January 1, the meta-universe platform Ezek and Jay Chou's tide brand PHANTACi launched the NFT project Phanta Bear for the first time, with a maximum issuance limit of 10,000 units and a unit price of 0.26 Ether (about 6,200 yuan), with a total price of more than 62 million yuan.
Due to Jay Chou's blessing, the platform sales channel just opened and poured in a large number of users, the web page once fell into a state of caton, 3,000 sold within 5 minutes, about 40 minutes all sold.
Image according to Ezek
According to Beiqing Daily, PHANTACi is a trend brand co-founded by Jay Chou and his friend Ric Chiang in 2006, and Phanta Bear, the bear with starry eyes, is the core IP of the PHANTACi brand. According to the official website, Phanta Bear NFT can also be used as a membership card of Ezek Club, and its NFT tickets can be used to enter the latest technology VR/XR virtual concerts and related virtual real estate in the future, and enjoy other online and offline rights.
Singer Lin Junjie purchased a screenshot of the NFT product according to the trading platform Opensea screenshot
According to the relevant information, singer Lin Junjie also subscribed to a Phanta Bear.
The full name of NFT is Non Fungible Token, Chinese literal translation of non-homogeneous tokens. It is a concept derived from blockchain. When combined with a work of art, it can give a unique identity to the work of art or other things. By tokenizing a user's ownership of a particular asset through the blockchain, the NFT can become a recognized tradability entity for that particular asset.
This is not the first time Jay Chou has entered the NFT. In October 2021, Fang Wenshan cooperated with art agency Soka Art to launch Fang Wenshan X Jay Chou's co-brand limited edition "Punk Cat Sting" (blue and white porcelain model) doll, and attached NFT anti-counterfeiting certification.
Image source: Sokha Art's official WeChat public account
Lin Junjie and Curry also entered the meta-universe
According to a report released by cryptocurrency giant Grayscale last November, advertising, digital campaigns, e-commerce and hardware in the metacosm could generate $1 trillion in revenue each year. Under the huge business opportunity, many giants around the world, including Microsoft and Disney, have announced their investment in the construction of meta-universes.
Recently, meta-universe real estate has also become a target for investors to "scramble", who have spent a lot of money to buy land on virtual world platforms such as Sandbox and Decentraland.
After purchasing "virtual land" on the virtual world platform, you can build your own virtual house on it, build your own brand, or showcase your non-functional game collection. In short, as an "owner", you can renovate the land to any shape you like, and later you can resell it on the open market like a real house or land.
With the continuous influx of individual players and "speculators", the purchase price of virtual land has repeatedly broken the previous high. Investors believe that as more and more people flock to this space, the virtual properties in their hands will increase significantly. Perhaps, in the near future, people will not be able to afford to buy a house even in the virtual world!
On November 30 last year, Republic Realm, a real estate development company at Meta-Universe, said it had purchased a piece of land in the world of Sandbox for about $4.3 million (about 27.42 million yuan), the world's most expensive virtual land transaction to date. Republic Realm purchased the virtual land from video game company Atari SA. The two companies said they plan to work together to develop some of these real estate projects.
The acquisition broke the record set by Canadian investment firm Tokens.com subsidiary Metavalse Group. Previously, the metacosmity company purchased a piece of virtual land in the Distributed Continent's Fashion District for about $2.43 million ( about 15.49 million yuan ) .
Land and properties in Decentraland are free to buy and sell in tokens
According to public information, Metaverse Group is engaged in real estate acquisition, development, leasing, real estate investment trust management, meta-universe regional development, meta-universe capital market and other related services in Meta-Universe World.
On November 23, 2021, the famous singer Lin Junjie also announced on Twitter that he had purchased three virtual lands on the Decentraland platform and officially entered the metaverse. He spent an estimated $123,000 (about 787,200 yuan) on the three "plots."
At the end of December, NBA star Stephen Curry teamed up with sportswear brand Under Armour to launch the NFT product line that bears his name to celebrate his new record as the highest three-point shooting percentage in NBA history, which costs $333 each and is now sold out.
According to Under Armour, the Genesis Curry Flow NFT series is the first wearable, cross-platform sneaker NFT, including 2,974 NFTs, tokens that are digital replicas of the shoes Curry wore when he broke the three-point record last December. These virtual sneakers can be worn in three metaverse platforms, including Gala Games, Sandbox, and Decentraland.
Edited | Sun Zhicheng Du Bo
Proofread | duan lian
Daily economic news is synthesized from China Securities News, Beiqing Daily, Financial Associated Press, etc
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