laitimes

In the beauty industry, women also have an advantage!

Two days ago, when Uncle Oxygen was surfing the Internet, he brushed such a Weibo, and a male photographer sent a submission to a Weibo, and the content of the submission was to spit on the sister photographer (female photographer) "do not understand the technology and the price is low", robbing them of their customers.

In the beauty industry, women also have an advantage!

The commenter was obviously very speechless about this submission, leaving aside the full prejudice of the contributors against female counterparts in the discourse, and he did not even understand which skill he was inferior to others.

In the beauty industry, women also have an advantage!
In the beauty industry, women also have an advantage!

First of all, many netizens have personally photographed female photographers, and now female photographers can explode more than male photographers, not because they rely on undercut prices to grab customers, but because female photographers can obviously bring customers a better shooting experience during the shooting process.

They are more intimate and willing to listen to the ideas of customers, rather than being like some male photographers, who are easy to immerse themselves in the "composition of light and shadow tricks" and make customers who pay money become foils.

Sister photo: Sister, your makeup is a bit mushy, let's make up for it and shoot it again.

Part straight male photographer: I'm super! I compose this composition! This light and shadow! You're not satisfied with this?

In the beauty industry, women also have an advantage!

In addition, most female photographers take portraits not only package shooting, post-retouching, even makeup, clothing can help, which may not be important in the eyes of some male photographers, but for many female customers it is "just needed".

In the beauty industry, women also have an advantage!

"Hanfu Bare Legs"

Understand the real needs of customers, careful, patient, will pay attention to the feelings of customers, while multi-tasking, reasonable price, this is the reason why sister photography is now more likely to "burst orders" in the market.

According to netizens, some well-known sisters even if the asking price is several thousand, they are also explosive, this is because people have core competitiveness.

In the beauty industry, women also have an advantage!

This is just a very small network event, but I think of a big phenomenon:

Genetically, women are obviously more sensitive to things that are beautiful, but why are makeup artists, photographers, and hairstylists in life mostly men?

01

In the beauty industry, women also have an advantage!

The reason why the female figure is not visible

In the comment area of the submission, I saw that some netizens directly perceived the "unfairness" implied in the contributor's remarks, so they directly pointed out: "Is it okay to feel this pressure from gender?" ”

In the beauty industry, women also have an advantage!

This sentence seems to bring a hint of "coolness", because this innate gap brought about by gender hinders women's progress in some occupations, and this "gap" can just briefly answer the question of why the "masters" in the beauty industry are rarely women.

First, the objective reason: the gap between physical strength and energy

Most people understand that as long as the beauty practitioners "understand beauty", they can not sit in shifts like ordinary office workers, have free time, and even those star-level makeup artists and photographers can be in Vanity Fair for high fees, which looks very light.

Because he understood beauty and was able to fuse makeup with art, Hideyoshi Uemura went from being a descendant of an aristocrat during the Edo shogunate to Japan's first male makeup artist in the 1950s, known as the "father of cleansing oil".

In the beauty industry, women also have an advantage!

Because she understands beauty, has a keen color perception ability, and can break the limitations of Korean makeup, Zheng Xuanmo has become a national star makeup artist, and her popularity in Korea has soared, and she has also founded her own brand.

In the beauty industry, women also have an advantage!

But just understanding beauty is far from enough, energy and physical strength is the first level of these people's career.

First of all, because society gives women too much sense of family responsibility, women will lose a lot of opportunities due to lack of energy, time is not allowed, etc.

"Tony" defines "hairdresser" as a male profession.

"Yangtze Evening News" once investigated the barbershop in Nanjing, found that female barbers accounted for only 5% of the total, one of the reasons is: hair stylists usually work long and irregular, work intensity, some female barbers in order to have children and take care of the family after marriage, can only choose to slowly change careers.

In the beauty industry, women also have an advantage!

The same coordination problem with the family at the same time will arise in the makeup artist.

Most of the slightly famous and circled makeup artists do not have to work, but they do not have a stable residence, and the working hours are extremely unstable, and they need to follow the artists around for 24 hours.

In the beauty industry, women also have an advantage!

In addition, they also have to consider all the "tools" and "clothing" thoughtfully and clearly, which goes to the second hurdle, physical strength.

Some makeup artists need to carry dozens of kilograms of "toolbox" when necessary, and everything from facial nail polish to anti-swelling massager must be available.

They must ensure that they are a mobile dressing room, guaranteeing that the service recipients have any needs in any situation.

In the beauty industry, women also have an advantage!

The gene determines that men will indeed be stronger than women in this layer of physical strength, and men obviously have a better advantage in the face of high workload work intensity and physical testing.

I remember that there was a female photographer Deng Lu who broke the fire before, because she not only had high-quality works, but also broke through the physical limitations of women and became the first female Steadicam photographer in China.

In the beauty industry, women also have an advantage!

What is the concept of this label?

Steadicam is a kind of camera stabilizer, Steadicam + camera has 60 pounds, and Steadicam photographers usually need to carry 60 pounds all day, and even run, before Deng Lu, domestic Steadicam photographers are basically men.

In order to be able to stably and skillfully operate the very heavy Steadicam, Deng Lu spends almost all of her private time training physical strength, and in order to be on par with men on objective conditions, female practitioners have to pay more and more in private.

In the beauty industry, women also have an advantage!

Second, subjective bias

After two objective factors, the "value" of the original birth of the beauty industry will also make female practitioners bear a lot of subjective prejudices.

In the beauty industry, the most profitable people are the most beautiful and convincing people, so what kind of talent can make customers feel "convincing"?

Because most of the customers are women who seek beauty, when studying this issue, everyone began to focus on the "purpose" of women's beauty.

In the beauty industry, women also have an advantage!

Since ancient times, social concepts have attributed "women's beauty" to "pleasing the opposite sex".

I don't know if you remember the kind of freckle removal and weight loss ads that were broadcast on TV when you were very young, and the ads were filmed like serials:

A housewife found that her husband was becoming increasingly indifferent to her because of her out-of-shape face, and the housewife was discouraged (*^▽^*) and found this "miracle drug" and restored her young beautiful face and figure: "My husband is in love with me again!!! ”。

In the beauty industry, women also have an advantage!

Forgive me for not being able to find that ad

At that time, they believed that "women are beautiful for men", so when making judgments about beauty, men have more say, and male identity "seems" to have more convincing.

Gradually, when this awareness is acquiesced, people will also think that it is up to a hairdresser of the opposite sex to tell you whether your hairstyle is beautiful or not, or to dominate your hairstyle, to make you feel that "this money is not spent in vain."

In the beauty industry, women also have an advantage!

And a female hair stylist, she used to be largely because of the lack of this perspective of the opposite sex without being trusted and chosen by customers; female photographers will also be considered not "professional" enough, "do not understand parameters and technology when they look".

But can all these named "innate gaps" be a reason to stop women from moving forward? Is it difficult to change?

02

In the beauty industry, women also have an advantage!

In the beauty industry, women also have an advantage

Happily, it's just the prejudices of the past, and the value of the past.

Today's beauty advertising has changed from "let your husband fall in love with you again" to "treat yourself as a work of art" and "you are your own luxury". (Pickpocketed from a micro-business advertisement in the circle of friends)

In the beauty industry, women also have an advantage!

Tony in the barbershop at the door began to gradually fail to lilly, casually flipping through the posts taken by the appointment, everyone just wanted to ask for a sister to shoot, rather than looking for a "male photographer" with excellent "physical strength, energy, and persuasion".

Why?

Because we know that "beauty" doesn't have to be scrutinized.

Because female practitioners with more "beauty sensitivity" have the innate advantage of feeling beauty, they can experience the same-sex demand for beauty and can also give a sense of security that belongs to the same sex.

In the beauty industry, women also have an advantage!

What is sensitivity is to be able to keenly empathize with the aesthetics of others and to appreciate the details that others care about.

Female barbers will understand the importance that women value their hair, and know how short "cut it short" is? Knowing that you only want to burn your head, you will not use the so-called "professional knowledge" and "professional vision" to persuade you to dye it again.

In the beauty industry, women also have an advantage!

Female photographers will know that compared to light and shadow, composition and other things, most ordinary female customers actually just want to make themselves look better, hoping that photographers can record their beautiful appearance.

Female photographer @ also volume Guyue shooting female stars are not afraid of the stage, her lens can capture the different beauty of female stars, but also the same beauty to ordinary girls, which is the original purpose of beauty girls.

In the beauty industry, women also have an advantage!

Originated from @also volume Guyue Weibo

Because they are among them, and they have been disturbed by beauty, they have sensitivity and are in common with you.

They know that you care about the sweat-stained makeup, the most beautiful angle you want to present, and even know that when you p the picture, you will also have the arm p white, not the most perfect state of the composition.

In addition to warming you with sensitivity, female photographers can also be professional, equally delicate, equally "skilled" to show off, and will also tell stories.

Photographer Celia D. Luna integrates environmental protection and motherhood, and the earth, the earth, and the mother are inseparable, which is the perspective and desire to talk to only women.

Belarus's Ilona Bankevich's works are even more with the atmospheric beauty and hazy beauty that women can only experience, no carnality, eroticism, no pretense and a peaceful perspective, beauty should only be a feeling, not some kind of benchmark.

In the beauty industry, women also have an advantage!

03

In the beauty industry, women also have an advantage!

Aesthetics should have been taken from each other's strengths

In fact, now I think that the so-called innate gap has long been shortened, and in many beauty industries, there will be more female characters emerging.

For example, photography, with the high phase of mobile phones, the popularity of digital SLR, and the limited space for parameter progress, the quality of photography technology no longer depends on "whether you can afford heavy equipment."

In the beauty industry, women also have an advantage!

Many women have also begun to escape from the unilateral shackles of the family, unwilling to make sacrifices, everyone knows that men should have the same responsibility for the family, in terms of physical strength and energy, men have long ceased to have innate advantages.

In the persuasive power of beauty, women no longer act to "please the opposite sex", understand "the beauty I like", and can give "the beauty I want" talent is more popular, men no longer have the best right to speak, the current everything is a fair competition in technology. (You won't, sister will)

ps: the quality of skills is not limited by gender, willing to listen, male practitioners with sensitivity can also achieve female delicacy.

In the beauty industry, women also have an advantage!

A tony that can be tailored is a good tony

When the gap is shortened, we no longer expect the status quo to be reversed, and the aesthetic is once again returned to a state in which a certain type of person is fully controlled.

We only hope that in the beauty industry, everyone can play to their strengths and paint beauty different patterns.

Read on