On December 31, the Ministry of Industry and Information Technology issued the "Operation of the Internet and Related Service Industries in January-November 2021", revealing the development of mobile applications in China.
The total number of mobile applications in China remains stable. As of the end of November, the number of apps monitored in the domestic market was 2.72 million, of which 1.36 million were in the App Store (China) and 1.37 million in local third-party app stores (mainly Android).
The mobile app type size rankings are as follows:
Games: 687,000, accounting for 25%;
Daily tools: 402,000 models;
E-commerce: 274,000 models;
Social communication category: 251,000 models.
The total proportion of these four types of applications reached 59.2%, and the proportion of other 10 types of applications such as life services and education was 40.8%. The proportion of game applications is the largest, and this type of application usually earns a lot of revenue. In the app store's free app list, there are often some small games that rank very high, and many of them are simple, similar to the form of ball battles.
Players usually need to watch the ad for a while after playing a game before moving on to the next one, or by recharging to remove the ad. In this way, developers can earn a lot of money from subscription fees and advertising fees.
In addition, many people after learning App-related programming, also tend to write a game to practice their hands, there are also many game enthusiasts are using love to generate electricity to make an App, over time there are more and more game Apps.
The download rankings are as follows:
Games: 320.4 billion times;
Daily tools: 277.1 billion times;
Social communication: 252.8 billion times;
Music video category: 244.6 billion times.
The game category is still undoubtedly the first, and the e-commerce category has fallen out of the top four. This may be the pattern of e-commerce has basically formed, and it is probably a three-legged situation of Taobao, JD.com, and Pinduoduo, and users can generally use these three Apps to meet most of their needs.
With the development of various systems and UI, in fact, many functions will be integrated by the system, and the number of tool apps will become less and less. iOS 15 integrates the OCR function, very practical, a number of OCR as the selling point of the application will lose the application space, the survival space of tool apps or will continue to shrink.