In recent years, domestic enterprises are gradually getting rid of their dependence on foreign enterprises, mainly because there are many enterprises that suffer losses in this regard, just like OFILM. Fortunately, after being abandoned by Apple, OFILM warmed up by 30% by self-research. So, can the company get back to the top?
As we all know, Apple's international status is relatively high, and the development of its enterprise is also relatively good, and in the world's top 500 in 2021, the company has also become the most profitable enterprise. From the data, in the list, although the company only ranked 6th in terms of revenue, it ranked first with $57.4 billion in profits.
It is precisely for this reason that becoming a supplier of the company will also make a lot of money. However, this is also a risky thing, just like China's OFILM, after being kicked out of the supply chain by the United States, its profits plummeted by 93%. What's going on?
In fact, the main reason why the company became its supplier is that it acquired 100% of the shares of Apple's previous supplier Sony South China, mainly to supply camera components for Apple.
After becoming a supplier of Apple, the company's orders are also continuous, so that their performance has been increased, from the data, in 2019, Apple-related business revenue of 11.698 billion, accounting for 22.51% of the total revenue of the year. It can be seen that the company has made a lot of money by relying on Apple. But at the same time, it also makes the company overly dependent on Apple.
In March 2021, the company said that it had stopped cooperating with Apple, and since then it has directly caused the company to suffer serious losses. Specifically, in January-June 2021, the company's profits plummeted by 93%.
So, how will OFILM save the plummeting profits after this?
In fact, OFILM is doing better is that even if it relies on Apple, the company is still constantly developing independently, and now the company has recovered 30% by relying on research and development. So, how did the business do it?
As can be seen from the company's research and development data, it pays more attention to this aspect. From the data point of view, in 2020, the company's R & D investment was 2.351 billion; from January to June 2021, its R & D investment reached 946 million, accounting for 8.06% of the total revenue.
It is precisely because of the continuous investment of the enterprise that it has reaped the rewards. It is understood that the company has achieved a breakthrough in the high-end field of 7P optical lenses, and has now carried out the step of mass production. Moreover, the company's 8P lens was also successfully developed and entered the trial production stage.
Not only that, in the field of new energy that has developed well in recent years, the company has also been involved, mainly in the field of automatic driving and other aspects. It can be seen that the company is relatively good at the technical aspects of many businesses.
It is worth noting that it is relying on self-research that has allowed the company's stock price to recover by 30% in the past two months. Not only that, in this, in fact, there is also the support of domestic manufacturers, among which, Huawei, Xiaomi and other domestic companies have chosen the lens of the company.
In fact, the company that was kicked out of the supply chain by Apple is not only this one company, but also 34 other companies have suffered the same situation, and among them, not every company can bottom out like OFILM. It can also be seen that it is important for an enterprise to have its own technology and strength.
It is worth noting that there are two companies in China, and when Apple wants them to become its suppliers, they both choose to refuse, these two companies are Ningde Times and BYD. Apple is mainly because it looks at the market in the field of new energy and wants to let two domestic companies build factories in the United States.
You know, in the field of new energy batteries, the status of the Ningde era needless to say, BYD is not a vegetarian, the beginning of the business is to rely on this business to make a fortune, it can be seen that these two companies are relatively outstanding in power batteries. These two companies did not give Apple a chance to build a factory in the United States, but chose to refuse.
One of the reasons for the refusal is also very simple, mainly because there is no need to rely on Apple to get more orders, or higher visibility, and the orders of the two companies in China have been relatively large, so they reject Apple.
It can be seen that having strength and technology is very important for every enterprise.