Jiang Ming, President of the China Chamber of Commerce: Digitalization drives the transformation and upgrading of enterprises

Beijing Business News (reporter Liu Zhuolan) On December 28, under the guidance of the Beijing Municipal Bureau of Commerce, co-sponsored by Beijing Daily Newspaper Group and Beijing Municipal Federation of Commerce, and undertaken by Beijing Business Daily, the 2022 Beijing Commercial Brand Conference and the 2021 (17th) Beijing Top Ten Commercial Brand Unveiling Event were held as scheduled. The event was broadcast live through Beijing Daily client, Beijing Live, Beijing Business Daily WeChat, Qingliu Video, Beijing Toutiao, Beijing Time, Qianlong.com, Douyin, Kuaishou and other platforms.

In the live broadcast, Jiang Ming, president of the China Chamber of Commerce, pointed out that the change in lifestyle has brought about the transfer of consumption depth online, and the boundaries between online and offline have been further broken and the integration has become closer. In order to adapt to the change of consumption habits, commercial enterprises have invested a lot of energy in the direction of digitalization, and convenient and efficient digital experiences can be seen everywhere. Digital transformation has become the main way for many enterprises to break the game, driving the development of business models, omni-channels and marketing models through digital transformation.

Jiang Ming said that the digital economy will prompt enterprises to reduce costs and increase efficiency in an all-round way, formulate more reasonable production plans, and better understand the changes in consumer demands. Commercial enterprises embrace the world's intelligent manufacturing, explore the use of new generation technologies such as big data, cloud computing and artificial intelligence, accelerate the market opportunities of digital transformation, and enhance the competitiveness of enterprises.

It is reported that in 2020, the scale of Beijing's digital economy will reach 2.0 trillion yuan, accounting for 55.9% of GDP, ranking first in the country.

The rapid rise of the digital economy has spawned a series of new formats and models, but it has also brought new governance issues. Jiang Ming suggested that in order to achieve the healthy and orderly development of the digital economy, it is also necessary to improve the digital economy governance system, improve the laws, regulations and policy systems, improve the system and mechanism, and improve the modernization level of China's digital economy governance system and governance capabilities. At the same time, it is necessary to persist in attaching equal importance to promoting development and regulatory norms, and standardize in development and develop in norms.

"China's strong spending power is becoming the world's largest domestic demand market, which also means that commercial retail has enough room to rise and still have a lot to do." Jiang Ming said that the digital economy should not only strengthen digital industries such as e-commerce, cloud computing, and network security, but also create new digital industries such as industrial Internet, intelligent manufacturing, and telemedicine, accelerate the process of digital industrialization and industrial digitization, make digital technology better empower the industry, empower society, empower human life, and make positive contributions to the new era of human digital civilization.