Xinmin Evening News (reporter Zhang Yuyun) The finale of the opening of a new commercial body on the banks of the Huangpu River, the core commercial carrier of Xuhui Riverside, "AI PLAZA West Bank Fengchao", was officially opened yesterday, becoming a new commercial landmark on the banks of the Huangpu River that integrates nature, art, wisdom and other elements.
Relying on the advantages of art clusters and cultural roots in the region, Fengchao west bund with the business philosophy of "pushing the door is art, enjoying life inside the door", relying on the advantages of art clusters and cultural roots in the region, has introduced a large number of art merchants, including art store YUEARTSTORE, French photography gallery YORAWKORNER, Japanese art training institution EXPG, lifestyle trend retail brand KKV, etc., injecting life into the West Bund full of cultural and artistic temperament.
The reporter saw at the scene yesterday that the Japanese art training institution EXPG opened the first store in Puxi in Fengchao on the west bank, unlike the previous stores, the courses of the EXPG Shanghai West Bund store focused more on the courses for junior scholars and some personalized niche dances, as well as well-known Japanese tutors personally taught. There are two dance classrooms and a vocal music classroom in the store, which is expected to attract white-collar workers to relax after work to receive art training here.
In addition, various activities have become an important source of vitality for today's businesses. During the opening period, Fengchao on the West Bund jointly held the "NBA POP-UP Grand Scene" in East China, the first exhibition in China of "Guta Cimi", and the "one-stop" trend art and creative culture activities such as the UCA Shanghai Student Works Exhibition of the British University of Creative Arts.
Among them, the "Guta Cimi Art Exhibition" is the debut of the famous Japanese digital artist Guta Cimi (古塔つみ / Cotoh Tsumi) in China, with a total of more than 60 paintings on display, all of which are limited works. Cimi Guta is an illustrator and artist active in the field of "avant-garde digital art", with the theme of "only painting girls, only wonderful girls", dedicated to creating works of art related to music and fashion brands. The image of each girl in his works is impressive, some holding a guitar in their hands, some falling into contemplation, and some decorating themselves in front of the mirror, as if the different personalities of different girls can be felt from the works. These moving and quiet girls are like friends who live around us, and if you look closely, you will even find your own shadow.
During the "NBA POP-UP Big Scene" event, the mall will exhibit the signed poster of star James and the autographed handprints of O'Neal, "Magic" Johnson, Iverson and others. The "Larry O'Brien Championship Trophy" also landed on the scene, allowing the audience to get a close look at this important honor in the basketball world.
"Commercial facilities in the West Coast need to adapt to the lifestyle needs of different groups of people." Gan Jin, vice chairman of Shanghai West Bund Development (Group) Co., Ltd., introduced that in the next step, the commercial services of West Bund will target two major groups of people. The first is to meet the catering, entertainment and leisure culture needs of "local white-collar workers", who cover different industries such as art, finance, and technology. The second is to meet the audience during the West Bund Cultural and Art Season, Shanghai Fashion Week and other activities, while serving the surrounding residents.
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