On December 20, a topic of #Ichicho Sukikiyaki being fined 500,000 # for false propaganda rushed to the hot search.
Ai Finance and Economics learned through the national enterprise credit information publicity system that the illegal acts involved in Yixu Shou XiYao were false or misleading commercial publicity, and the penalty date was December 3, 2021, and the date of publicity was December 14, 2021.
According to the National Enterprise Credit Information Publicity System, on September 13, 2021, law enforcement officers from the Yangpu District Market Supervision and Administration Bureau of Shanghai conducted an on-site inspection at the Hopson Hui store at No. 2228 Huangxing Road, and found that the kitchen area of the store stored greenland flounder (Yong flounder) and other food raw materials, and found a dish called "Japanese Grilled Cod" on the store's menu. After investigation, the parties concerned have been making the "Japanese grilled cod" dish on the store menu with Greenland flounder (Yong flounder) as the food ingredient at the "Ichiso Shoukiyaki" store in Shanghai since May 1, 2020.
It is worth noting that this is not the first time that "Ichisui Shoukiyaki" has overturned. On September 13 this year, there was news that "Ichisui Shoukiyaki", per capita more than 200 yuan, but the flounder as cod, cheap beef pretending to be Australian Wagyu beef, matcha powder expired for 4 months to continue to use, chocolate production license can not be queried and other issues.
After falling into the storm of public opinion, Yixu Shouxiyao urgently issued an apology statement saying that after preliminary investigation, the store involved in the exposed video was a franchise store in Suzhou Longhu Tianjie, which had been ordered to close for rectification and set up a special supervision team. "In the future, we will thoroughly investigate to the end and increase the inspection of stores across the country, carry out strict supervision and control in food safety, store hygiene, operation processes, etc., and never tolerate stores that do not meet operating standards." (text| AI Finance & Economics Summer)