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At about 1:00 a.m. on December 8, 2021, Infiniti China issued a statement through Weibo, and Infiniti decided to terminate its partnership with Mr. Wang Lihong with immediate effect. At the same time, Infiniti China official micro-deleted all relevant messages about Wang Lihong's interactive promotion.
On December 16, Infiniti China officially announced the news that Wang Lihong served as the spokesperson of the Infiniti brand on Weibo, and in the evening, Infiniti's third domestic model, the Infiniti QX60, officially opened pre-sale, and Wang Lihong, as the brand spokesperson during the event, appeared as a QX60 to help.
Wang Lihong appeared at the QX60 pre-sale conference on the evening of December 16
The day before Infiniti China officially announced Wang Lihong as a spokesperson, Wang Lihong was on the hot search list because of the "divorce storm", saying that the two people were separated because of their different lifestyles and planning ideas for the future. However, at about 23:00 on the evening of December 17, Li Lianglei issued a long response through Weibo, causing Wang Lihong's "image" to collapse, and Infiniti China responded at the first time, issuing a statement terminating cooperation within 2 hours.
Infiniti China's cooperation with Wang Lihong lasted less than 2 days from the official announcement to the termination of the cooperation.
Editor's comments: Is the cooperation between Wang Lihong and Infiniti in the automotive circle the shortest star spokesperson? Card friends, what are the shorter time star endorsements, welcome to leave a message in the comment area.
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