In the early hours of this morning, Liu Zuohu, chief product officer of OPPO and founder of OnePlus, posted on Weibo that "this year is the 8th year of the establishment of OnePlus. ”
He himself has reviewed the whole year of this year, and even the 8 years of OnePlus.
He said that there are fewer and fewer players still active in the mobile phone industry today, the market is concentrating in the top 5 giants, and the Matthew effect is becoming more and more obvious; the epidemic has also led to the impact of the global upstream and downstream supply chains, it can be said that every year is facing new competition, and the competition every year is becoming more and more intense.
But despite this, OnePlus is still actively pioneering and maintaining a good growth trend. It was previously expected that global sales would exceed 10 million at the end of this year, driven by the rapid growth of Double Eleven, this small goal was completed ahead of schedule.
This is also due to the rich product lines of OnePlus this year, such as the high-end flagships of Hasselblad's cooperation, one plus 9 and one plus 9 Pro, and also invited two national-level spokespersons Zhou Xun and Hu Ge, which quickly opened up popularity, as well as the 9R series of the mid-range production line, as well as the first smart watch.
Liu Zuohu said that a series of developments in the product and market have brought OnePlus to a new level, "10 million sales for me on the one hand is to prove that OnePlus has reached a new sales level, and more importantly, let me see everyone's recognition of one plus product strength." ”
He stressed that from the beginning of the establishment of OnePlus, it has adhered to the "no will", insisted on doing a good job, from the best feel, light and smooth performance to high frame screen, OnePlus has not only led the industry's technology trends, but even raised the bottom line of the industry for detail polishing, and also constantly listened to user feedback and actively improved.
Finally, Liu Zuohu also said that in the future, he will continue to bring better product experience to everyone with the concept of "not going to be".
It is reported that OnePlus's next-generation flagship OnePlus 10 series will officially debut in the past two months, which will be equipped with Snapdragon 8 Gen 1, dual main camera system, and bring the industry's top display screen, etc., continue to show one plus's will not be, very worth looking forward to.