
On-site business negotiations
Titanium Media App December 16 news, a few days ago, sponsored by the global frog, Meitehao Supermarket, Reliance Industry, HUAWEI CLOUD, Chuangjie Zhongyun, Luzhou Laojiao, Jiuniu Animal Husbandry, Xingfen Wine, Youxian Duoge special sponsorship of the "2021 Global Frog Production and Marketing Interconnection Ecology Conference" was held in Taiyuan, Shanxi, the theme of the conference is "prosperous ecology and win-win future".
Zhong Daofeng, president of Global Frog, pointed out that the purpose of holding this production and marketing conference is to actively play the advantages of the global frog decentralized platform, focus on brand promotion activities, organize professional retailers and brand owners to cooperate and negotiate on the spot, unite the national regional leading supermarkets to launch collective procurement orders to brand owners, expand brand sales channels, improve supermarket bargaining power, expand brand market share, accelerate the circulation of production and marketing business, promote the performance growth of both production and marketing, and achieve win-win growth at both ends of production and marketing.
At the meeting, global frogs focused on "production and marketing interconnection", set up a 400㎡ product exhibition hall, divided into four exhibition areas of "popular snacks", "beauty daily chemicals", "alcoholic beverages" and "trend explosives", and more than 100 featured products from more than 30 well-known brands across the country were concentrated. Participating brands and retailers can have one-on-one, face-to-face in-depth exchanges on the spot, which is convenient for retailers to seek high-quality cooperative brands and brand owners to seek high-quality sales channels.
In fact, in order to promote the accurate matching of supply and demand at both ends, in the early stage of the official opening of the conference, Zhong Daofeng led more than 100 well-known national brand owners and regional leading supermarket representatives to visit the Supply Chain Base and new business stores of MeiteHaoyouduoge, learned more about the large-scale production, processing, cold chain transportation, store display and promotion of the Youxianduoge Base, and conducted in-depth exchanges with the staff of Meitehao Group on quality control management, supply chain construction, distribution management and other content.
At the conference, COFCO, Blue Moon, Youxian Duoge, October Rice Field, Adopt a Cow, Zao Wu Said, Hans, Xingfen Wine, Laiyifen and many other well-known brand owners have carried out product promotion on the spot, and more than 300 retailers have participated in the selection of products online + offline synchronously, accumulatively contributing to 35 intentional partners, and the amount of intentional procurement exceeded 50 million yuan.
Zhong Daofeng said that in 2022, global frogs will build a multi-party coordinated development ecosystem, increase the construction of empowerment models, especially in the supply chain empowerment of innovative C2M boom, brand marketing coupons, wholesale sales collection, private brand four major initiatives, organize more retailers and brand owners to in-depth docking, establish a stable production and marketing docking long-term mechanism, from demand leadership, chain reinforcement, resource linkage and other multi-party force, join hands with brand owners, retailers to create a co-creation, symbiosis, sharing, win-win ecosystem, to help retail, Brand double growth, build a prosperous ecosystem.
(Edited by Liu Mengmeng, editor of Titanium Media App)