Shanghai, December 2, 2021 – On the occasion of this year's "520" love, Maserati and local fashion brands CANOTWAIT_ have joined hands to release the Maserati x CANOTWAIT_ new Ghibli Customized Version. This world-limited masterpiece of 8 units, with the declaration of "love is unique, love is not waiting", aims to encourage everyone to meet love without hesitation, fearless and courageous expression.
CANOTWAIT_ is managed by Maserati's new Ghibli Asia Pacific spokesperson, Chen Weiting, as a representative of local fashion brands, which is deeply loved and sought after by young hipsters. Since the beginning of the new era of the brand, the "new life" of Maserati, which has been inherited for a hundred years, has come to actively break the circle across the circle adhering to the brand spirit of "born without boundaries", and meets the desire of the new generation of ethnic groups to show their individuality with a luxurious customization tradition.
This limited edition model breaks the conventional color scheme in terms of appearance and feel, and meets the Chinese style of love with Italian passion. Relying on the strength of Maserati FUORISERIE's private customization project, a new livery color was tailored for this co-branded model, Xinghan Purple, and innovative use of cutting-edge pink glass scale coating, combined with a gentle and relaxed blue tone, to blend the brilliance of the sunrise with the mysterious fantasy of the aurora. The body is shimmering in the changing light and shadow, and the cyberpunk-like avant-garde temperament gives the whole car a new sensory experience, like being in a neon-flashing retro futuristic world. It is in line with the modern street fashion style of the CANOTWAIT_ brand, and coincides with Maserati's brand spirit of "born without boundaries". The manufacturer's suggested retail price for Maserati x CANOTWAIT_ new Ghibli Fengmang custom edition is RMB998,000.
In addition to the extremely strong avant-garde vision, the CANOTWAIT_ brand LOGO is embedded under Maserati's iconic "shark gills", and the central armrest area of the car is also embedded with a metal nameplate engraved with the LOGOs of both sides, revealing its own uniqueness in the details, highlighting the unique and noble identity of the customized model.
Not stuck to social traditions and not compromising on external prejudices, Maserati dances with the times with the brand spirit of "born without boundaries", deviates from the old rules with the posture of the trend, and gives the brand more diversified meaning of "Italian attitude pioneer". And countless passionate trendy people will also work with Maserati to open a new brand of Trident.
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The Italian ultra-luxury car brand Maserati was founded in Bologna, Italy, in 1914 and is now headquartered in Modena. As a pioneer of Italian attitude, Maserati has always been born with an innate spirit of innovation, unique design aesthetics, and indelible passion energy to meet the pursuit of every speed-hungry adventurer and life connoisseur of the dream car. Each Maserati combines design, performance, comfort, elegance and safety to redefine The Italian luxury car with the pioneering spirit of "Born without Boundaries" and sold to more than 70 markets worldwide.
Currently, the lineup includes the Quattroporte President Sedan, the Ghibli Sedan, the Levante SUV, and the Levante Trofeo, a high-performance SUV with a V8 engine. The Supercar MC20 debuted in September 2020, and its "Nettuno Poseidon" engine introduced F1 cutting-edge technology into the power system of the mass production model for the first time, returning to the brand's extraordinary sports soul with unprecedented extreme performance, announcing the beginning of a new era for the Trident brand.
Maserati (China) Auto Trading Co., Ltd. is located in Shanghai and is responsible for the brand's sales and marketing operations in the Chinese market, dealer network development and management, as well as providing after-sales technical support and spare parts services. At present, Maserati has established a sound sales and service network, with more than 60 dealers throughout the country.