On December 1, iQIYI Intelligent officially launched the iQIYI Adventure Dream VR all-in-one machine. As a VR product for public users, Adventure Dream debuted for only 1999 yuan, which is the industry's first 6DoF VR all-in-one machine equipped with VR flagship processor - Qualcomm XR2 chip and priced at less than 2,000 yuan. As a result, Adventure Dream will form a "double fist" trend with the recently released Adventure 3, helping Adventure VR to play a popular role in professional and public groups, and accelerating the promotion of brand breaking.
It is understood that as early as the end of August this year, Adventure VR is already practicing this concept, when the "good game free to play" policy launched with the release of Adventure 3, the 30 games worth more than 1700 yuan to the first batch of users are completely free, successfully attracting a large number of game crowds. So far less than 100 days of adventure 3, the daily average game time is up to 37 minutes, the next day retention 75%, the next week retention of 68%, the weekly average active remains at 3 days, the proportion of monthly active users is as high as 86%.
Xiong Wen, CEO of iQIYI Intelligence, pointed out that as a VR company with technology + content two-wheel drive, iQIYI Intelligent has set its first goal for the meta-universe, which is to "create dreams" for users and help users realize their dreams in real life. Because of this, the company plans to change its name to "Dream Bloom". As a new product under the "Dream Bloom", the greater ambition and value of Dream is to set off the "catfish effect" of the VR industry at a price of 1999 yuan, stir up the overall price of the industry, and then promote the popularization of VR products.
It is reported that adventure Dream uses Qualcomm Snapdragon XR2 chip, equipped with 8G +128G large memory, the product can still maintain high-definition smoothness when running the mainstream high-quality VR game masterpiece on the market, and follows the same self-developed "light chasing" computer vision 6DoFVR interaction scheme as Adventure 3, realizing the head and hand dual 6DoF space somatosensory positioning, with a new generation of Adventure OS operating system designed for VR, allowing users to free their hands and feet in the virtual world and play freely.
In terms of game introduction, Adventure VR adheres to the boutique route, strictly controls the game type and content quality, and takes "the whole family can play" as the direction of content introduction. Through the three main content cooperation models of "centralized procurement + customized development + port subsidies", Adventure VR has established and confirmed cooperative relations with more than 100 well-known game developers at home and abroad, and Adventure Game Store is rapidly expanding the content pool at an average rate of 3-5 boutiques per month.
In terms of film and television, Adventure Dream inherits the content and experience advantages of the Adventure series of products. Provides a giant screen equivalent to 2000 inches (equivalent to the size of 20 80-inch TVs) with support for HDR high dynamic light rendering, Dolby Atmos, and AI quality enhancement. At the same time, relying on the powerful iQIYI content resource library, the content has the latest and most complete film and television content, and supports a variety of video experiences such as mobile phone screen projection, local and LAN video playback, and third-party APK installation. In addition, iQIYI also provides 4K 3D movies and 8K panoramic videos with up to 17Mbps streams for Adventure VR, with a maximum frame rate of up to 60FPS, the image quality of the film source is industry-leading, and the average daily viewing time is up to 57 minutes.
According to reports, Adventure Dream has launched reservations on the dual platforms of JD.com and Tmall on December 1, and the zero-point product will be officially launched on December 8. During the initial launch, the official also specially launched five major purchase benefits: 0 yuan worry-free trial: after the user purchases the machine, in Jingdong and Tmall platforms can enjoy 30 days, 7 days of worry-free return and exchange services, respectively, after the activation of the device does not affect the return and exchange of goods; video posting to enjoy half price: purchase users participate in the official launch of the "90 days of video posting to enjoy half price" activity, for 13 consecutive weeks, publish a video every week, complete the official limited task can return 1000 yuan to buy the machine, the price is only 999 yuan iQIYI member 0 yuan purchase: who buys five years of iQIYI Star Diamond membership, you can get the adventure Dream product for free; popular games free delivery: for the first purchase of machine users, will be given away 3 popular VR games on the platform; the first gift + single gift: on December 8, the purchase of the machine users can get a value of 198 yuan Wanderer minion speaker, purchase and participate in the review of the single activity, you can get a custom storage package worth 299 yuan.
Source: China News Network