Colorful Guizhou Network News (Reporter Zhang Ya) On November 28, the Department of Commerce of Guizhou Province, the Provincial Development and Reform Commission, the Provincial Department of Finance, and the Provincial Department of Culture and Tourism jointly held the launching ceremony of the 2021 Colorful Guizhou Warm Heart Consumption Season in Guiyang.
The scene of the launching ceremony (Kang Yu/Photo)
The colorful Guizhou heart-warming consumption season focuses on the four themes of "auto products promotion, Qianjiu Qiancai promotion, shopping mall home appliance promotion and winter tourism promotion" and lasts until the end of January 2022. The Colorful Treasure APP platform will issue 11 million yuan of colorful Guizhou winter cultural tourism consumption coupons.
Yang Jian, deputy director of the Department of Commerce of Guizhou Province, introduced at the launching ceremony that hundreds of leading automobile sales enterprises will be organized to carry out automobile consumption festivals and automobile rural activities; leading catering enterprises in the province will be organized to work with high-quality sauce and wine enterprises to carry out joint promotion of "tasting ecological vegetables, drinking sauce and fragrant wine"; and organizing shopping malls to carry out home appliances, cosmetics, clothing and jewelry promotions. At the same time, the winter tourism consumption season will also be carried out around tourism products such as hot springs, homestays, and skis.
"The municipal finance will give 37.5 million yuan of real money and silver to subsidize." Liu Lan, vice mayor of Guiyang City, said that Guiyang City will organize major commercial bodies, key shopping malls, supermarkets, home appliances, automobiles and other enterprises to participate in several major fields such as automobiles, supermarkets, home appliances, and automobiles, encourage and guide enterprises to hold colorful promotional activities, and introduce policies to warm the hearts and benefit the people.
According to Wang Lin, a second-level researcher of the Department of Culture and Tourism of Guizhou Province, the "Colorful Guizhou Winter Tourism Consumption Season", as an important part of the "2021 Colorful Guizhou Warm Heart Consumption Season", will issue 11 million yuan of colorful Guizhou winter cultural tourism consumption coupons through the Colorful Treasure APP, which is divided into 5 million yuan of hot spring consumption coupons, 4 million yuan of homestay consumption coupons and 2 million yuan of ski consumption coupons.
This colorful Guizhou heart-warming consumption season has three main characteristics: First, there are many activities, more choices for eating, drinking and fun, and more fun, including promotions for automobiles, refined oil, home appliances, jewelry and other goods, as well as promotions for services such as food, hot springs, and skiing. Second, the discount is large, and the government has come up with subsidies to fully mobilize the enthusiasm of commercial and trade entities. Third, the new form of promotion, will carry out winter tourism promotion and Qiancai Qianjiu linkage promotion at the same time, consumers can enjoy the colorful Guizhou, not only can enjoy the winter tourism fun brought by hot springs and skiing, but also taste the ecological Qiancai, drink sauce and wine, and feel the enthusiasm.