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Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

author:Shangguan News

Under the guidance of Master Shanghai, Xu Bingjun grew from a "layman" to an "agricultural star" in Pinghu City.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Xu Bingjun, 50, is a "figure" in the agricultural line of Pinghu Lake, Zhejiang, and when his cooperative was at its most brilliant, it sold up to 27 million yuan a year, and his lover also won the title of zhejiang provincial labor model.

But recently, Lao Xu came to Shanghai Jinshan Luxiang Fruit Park, and just sat down to welcome his Shanghai master, Lu Yujin, the "grape king" of Jinshan, who criticized: "This year, your sunshine rose (grape variety) was not planted well, the fruit is too small, or you still have to be fat and watery..."

Old Xu was a little embarrassed, turned his head to the reporter and explained with a smile: "In fact, my technology is not bad, planting giant roses is the best, in 2012 won the national gold award." I just didn't expect that the growth characteristics of sunshine roses were different, and I planted them with my previous experience, and the result failed! For Master's criticism and guidance, he expressed his conviction and corrected it when he returned.

In the past 16 years, it is under the guidance of Master Shanghai that Xu Bingjun has grown from a "layman" to an "agricultural star" in Pinghu City.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Lu Yujin (left) and Xu Bingjun exchange grape growing experiences

This is not an isolated case. The reporter found that over the past few years, with the joint proposal of the concept of "Pastoral Five Towns" in the Yangtze River Delta by Lvxiang Town, Langxia Town, Zhangyan Town in Jinshan District, Shanghai, and Xincang Town and Guangchen Town in Pinghu City, Zhejiang Province, jointly promoting cooperation in agriculture at a higher level, on a larger scale and in a wider field in the adjacent areas of Shanghai and Zhejiang, and exploring the integrated development of green ecology and rural revitalization, more and more farmers and cooperatives in the two places have jointly raised the "golden rice bowl".

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Squeeze

Xu Bingjun drove from Pinghu Xincang Town to Jinshan Luxiang Town, just over 20 minutes. When the locals saw him, they greeted him with familiarity: "Ah Er, are you back?" ”

It turned out that more than 20 years ago, he had opened a restaurant on the boundary of LuXiang, "when his daughter was still in her hand, now her daughter is 27 years old." During that time, he also made leather shoes, raised shrimp, earned, and lost, no less tossing.

In 2004, he met Lu Yujin for a dramatic reason. After a meal, one of his regular customers left two boxes of grapes for the boss, and Lao Xu then transferred them to another old customer, who was also the boss of a garment factory in Zhejiang. But unexpectedly, a few days later, the boss called twice, said that the grapes were delicious, and asked Lao Xu to help buy 5 boxes and 10 boxes of grapes to send over.

Xu Bingjun was secretly surprised: the roadside grapes were 2-3 yuan per kilogram, but the grapes specified by the customer actually sold for 8 yuan per kilogram, and they did not worry about selling! The grape was planted by Lu Yujin, who was already in his fourth year of studying and planting grapes in Jinshan.

Soon, Lao Xu had a surprising move: he closed the hotel, bailed Lu Yujin as a teacher, and returned to his hometown to get land to plant grapes. After the Spring Festival in 2005, he began to plant grapes on 10 acres of land. Because he did not know anything about this, Lu Yujin specially rushed over with the workers and taught him how to dig ditches, fertilize, and build shelves by hand; when he needed to prune, he sent someone to help him prune the branches; when he needed to take medicine, he wrote a note and taught him what medicine to buy and how to fight; when the grapes were ripe, Lu Yujin personally drove to get the goods to help sell, and the car was still trapped on the side of the road, Xu Bingjun called a group of people to carry the car out... In 2007, the grapes grown by Xu Bingjun's family participated in the competition for the first time and won awards, and since then, they have won prizes almost every year.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

He raised his eyebrows: his own grapes finally sold for 8 yuan a catty, while the most famous local grapes in Pinghu only sold for 7 yuan a catty. After that, his planting scale continued to expand, and he established the Golden Silk Lady Fruit Professional Cooperative and set up a farm. In 2012, the cooperative planted an area of more than 800 acres, the farm can receive 500-600 people to eat at the same time, the grapes grown by the family are simply not enough to sell, and the annual turnover exceeds 27 million yuan.

Xu Bingjun was Lu Yujin's first apprentice in Jinshan. After that, as Lu Yujin's Shiquan grapes became more and more famous, and won gold medals in the Shanghai Grape Selection for many years, more and more of his apprentices have been brought out so far, and at least more than 400 growers have been brought out, and at most, the Jinshan grape planting area has been more than 11,000 mu, and there are more than 10 apprentices in Pinghu, Zhejiang, with a total area of more than 1,000 mu.

His output value per mu is 30,000 yuan, and his apprentices are also on average 15,000 yuan, which is much higher than planting other cash crops. For a time, grapes became a "cash cow" in the eyes of farmers in southern Shanghai.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

In order to teach the technology to the apprentices more efficiently, with the support of the agricultural departments of Shanghai Municipality and Jinshan District, Lu Yujin had to hold more than a dozen free training courses every year, attracting 400-500 people to attend the lessons each time, including many growers from Fengxian, Qingpu and Songjiang. He still remembers that once he borrowed the conference room of the Luxiang Town Government to attend a class, and as a result, the battery cars of the trainees blocked the gate of the town government, and the conference room could not sit down, almost "crowded", and many people had to stand outside to listen to the lecture.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta
Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Coincidentally. Another "peach professor" Wang Weiguo's training course is also worth thousands of dollars in the eyes of the majority of growers in the adjacent areas of Shanghai and Zhejiang. Wang Weiguo's Tianmu Orchard is located in Langxia Town, the peaches he planted are famous for "listening to music and drinking milk", and the taste and flavor are also well received, each peach sells for 30 yuan, and "a peach is difficult to find", with an output value of up to 60,000 yuan per mu.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

In order to also grow "milk peaches", some Zhejiang bosses asked Wang Weiguo to give a lecture at a high price, and a class could reach several thousand yuan or tens of thousands of yuan. But Lao Wang is keen to share the technology with others for free. After Wang Weiguo's first WeChat account was filled with 5,000 people, he built a new one, and most of his friends were people who came to take the initiative to "learn farming". The 2019 Shantang Forum was held in Langxia Town, the "Five Pastoral Towns" in the Yangtze River Delta were developed in a group, and the Ant Peach College was unveiled to cultivate people who understand agriculture, love the countryside and love farmers to feed the countryside. "Flowing water practitioners, iron-clad Wang Weiguo." In the past two years, the trainees have been batch after batch, and the explainer has always been Wang Weiguo himself.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Calculate

"Getting rich first drives later getting rich". More and more apprentices, relying on the new technology they learned, became new farmers, dug up cornucopias, and planted cash cows.

Li Jingjuan of Xindai Town, Pinghu City, is one of Wang Weiguo's "Zhejiang apprentices". Previously, she was a box supplier for Tianmu Orchard. Seeing that the peach planting business was so hot, Li Jingjuan couldn't help but be moved and wanted to worship Wang Weiguo as a teacher. "At that time, I was a complete layman, afraid that the seeds would not be good, and I was even more afraid that I would not be able to sell them." But Wang Weiguo's guidance and encouragement dispelled her concerns, "Master taught me unreservedly from the selection of peach tree varieties to the planting techniques, and would also come to my door from time to time to guide." ”

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Today, Li Jingjuan's 40 acres of orchards have long been on the right track, planting 220 peach trees per mu and producing 3,000 catties per mu. "We follow Master's philosophy and take the high-quality route, and every year the sales of peaches are very good."

Pass on the "Sutra of Getting Rich" to others, not afraid of being robbed of your own business? How did these "masters" calculate?

Wang Weiguo confessed that when he was halfway through his lectures, someone would often pull him aside and say to him worriedly, "Don't go into too much detail"... He said frankly: "I am not afraid of everyone learning, I am afraid that everyone will not learn." I also groped all the way from facing the loess back to the sky, if someone had shared good technology with me, I would have taken a lot less detours. People who have learned technology from me will also treat the world with a grateful heart, and can let more people eat healthier peaches, why not enjoy it? Over the years, he has insisted on teaching everyone how to treat fruit trees as children, how to "talk" with peach trees, and how to improve the "self-cultivation" of new farmers, so that consumers can eat better and more at ease.

Lu Yujin's reason is very simple: "Xu Bingjun has closed the hotel, there is no way back, I must take him out." At the same time, his continuous study of technology and his far ahead are his courage to lead and teach a group of apprentices.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Lu Yujin told reporters that this year, in the city's grape selection, Shiquan grapes won the gold award. Over the years, although the grape planting area in the suburbs of Shanghai has become larger and larger, and the grapes of the apprentices have gradually sold at a good price, the price of their own Shiquan grapes has always stood at the top of the "pyramid" - in the past few years, the price of high-quality grapes on the surface was 5-6 yuan per kilogram, and the price of their own grapes was 10 yuan per kilogram; later, the price on the noodles was 10 yuan per kilogram, and the price of their own grapes was 20 yuan per kilogram; in the past two years, the price on the noodles was 20 yuan per kilogram, and the price of their own grapes was 40 yuan per kilogram.

In the reporter's view, the masters have no reservations to bring disciples, more in their vision - they see the trend of consumption upgrading, people's demand for healthy ingredients is high, the potential market for high-quality high-end agricultural products in the Yangtze River Delta is very large, and everyone must cultivate and supply together.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

"An industry, depending on a farmer, or a variety, cannot get up." Lu Yujin said that in order to lead the development of the grape industry in the southern suburbs of Shanghai, over the years, in addition to planting more than 10 main varieties in the 300-mu base, he also tried to plant more than 20 new varieties every year, every three or five years, to find out one or two new varieties that performed well, and then promote planting, so as to continuously enrich the citizens' fruit plates, and also let the entire industry continue to maintain attractiveness and competitiveness.

He revealed that after several years of trial breeding and trial sales, he has found a new variety with particularly outstanding performance, and its market prospects may surpass those of foreign varieties. He said that the Shanghai native variety selected by the experts of the Municipal Academy of Agricultural Sciences - "Shenhua", which has the comprehensive advantages of large grain, seedless, good seed, abundant yield, thick meat, good taste, wine aroma, etc., is larger than the "summer black" grain, better than the "drunken golden fragrance", saves effort, is also easy to transport, does not drop the grain...

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Lu Yujin told reporters that he planted more than 20 acres of "Shenhua" this year, and he was snapped up early, and many people did not buy it, so they prepaid next year's money, just so that they could taste this new variety next year. It is conceivable that in a few years, many farmers will follow suit to plant this new variety.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Chen Lingen, a famous "mushroom king" in the suburbs, is also leading farmers in the Yangtze River Delta region to change the traditional way of growing mushrooms and promote the modern factory production mode of annual production. In Langxia Town, Chen Lingen built a modern mushroom house of 32,000 square meters, creating a mushroom base for the annual production of bisporus mushrooms, with a daily output of more than 20 tons of fresh mushrooms (about 65% of the production capacity of Shanghai), and an output value of up to 2 million yuan per mu.

In the past two years, Chen Lingen led the Shanghai Lianzhong Edible Mushroom Cooperative to build the world's most advanced "triple fermentation" tunnel for the production of bisporus mushroom medium, supplying efficient and high-quality seed sources and culture media to surrounding farmers, making the annual production of mushrooms simpler and more convenient. Lianzhong Cooperative actively responds to the call of the state, strives to play a radiation role, implements the development model of "base-based joint farmers", and leads farmers to grow mushrooms together to get rich, at present, it not only leads a group of farmers under the corridor to grow mushrooms to get rich, but also successfully helps the three cooperatives in the surrounding Pinghu City, Jiashan County and Taicang City to complete the transformation and upgrading.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta
Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Pusher

In fact, the story of master and apprentice like Lu Yujin and Xu Bingjun is not only a concept of one-way output, but also the active guidance and promotion of government departments behind it.

Lu Yujin told reporters that he was originally from Hangzhou, Zhejiang, and came to Shanghai in 2000 to grow grapes and develop characteristic industries close to the big market. Over the years, due to his prominent role in the promotion of technology, he has gradually become a leading talent in the agricultural field in Shanghai, and in 2018, he successfully landed in Shanghai and became a "new Shanghainese".

Therefore, whether it was in the past or now, Lu Yujin and his apprentices performed the march of "integrated development of the Yangtze River Delta".

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

A while ago, Lüxiang Town, Langxia Town, Zhangyan Town, Jinshan District, Shanghai, and Xincang Town and Guangchen Town, Pinghu City, Zhejiang Province, jointly held the 2021 Yangtze River Delta "Pastoral Five Towns" Red Collar Roundtable in Luxiang Fruit Park, and the responsible persons of the Shanghai-Zhejiang Dragon Cooperative shared their industrial stories of mutual communication and mutual help at the scene, and contributed "golden ideas" to discuss how to better link party building to the industry and build a more powerful "party building consortium" and "industrial consortium".

Qian Guiping, chairman of the Shanghai Jingui Jujube Nectarine Cooperative, said emotionally at the scene that he was a veteran, who came to Jinshan from Chizhou, Anhui Province in 2011 to plant special varieties such as Apo melon and jujube nectarine, and the area gradually expanded from 5 mu in 2013 to 150 mu at present. "The current scale and achievements of the cooperative are inseparable from the support of the local party committee and government." Under the guidance and guidance of the government, we have held the Apoua Festival for three consecutive years, the products have entered the Jinshan Bailian Shopping Center, and also cooperated with Jinshan Taste, Senhuo Baijia and other cooperation to test the waters online live with goods, and online sales this year are expected to reach 7 million yuan. ”

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Such a linkage development story is not unrelated to the innovation and exploration at the institutional level. In March 2019, Lüxiang, Langxia, Zhangyan Town, Pinghu City, Xincang, Guangchen Town, Jinshan District, judged the situation and took advantage of the situation to jointly launch the construction of the "Pastoral Five Towns" Rural Revitalization Pilot Zone in the Yangtze River Delta, actively built a "six-linked" cooperation mechanism of party building, cultural marriage, development linkage, people's livelihood joint construction, safety joint defense, and talent education, and was determined to gradually transform the "bonsai" of coordinated development of adjacent areas into a beautiful "scenery" for the integrated development of the Yangtze River Delta.

In 2021, around the "five major revitalization", the number of projects in the "Pastoral Five Towns" in the Yangtze River Delta reached 72, involving 27 industrial revitalization projects, 4 talent revitalization projects, and 22 ecological revitalization projects, with a total investment of 5.763 billion yuan and an annual investment of 1.741 billion yuan.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta
Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Today, on the border of Shanghai and Zhejiang, a century-old street spanning the two Shantang villages in the north and south greets groups of tourists from the Yangtze River Delta with a new look.

This is the "Mingyue Shantang" integration project first launched by the "Five Towns of Tianyuan" in the Yangtze River Delta. Over the past few years, Shantang Village, Langxia Town, Jinshan District, Shanghai and Shantang Village, Guangchen Town, Pinghu City, Zhejiang Province, have first worked together to transform the style of the old street, and then jointly discussed and built together, successfully creating a national 4A-level "Mingyue Shantang" inter-provincial scenic spot integrating ancient town charm, pastoral scenery, cultural experience, leisure ecology, and tourism and vacation.

Ten million yuan a year in land revenue? Jin shan, the "peasant master" and his disciples in the Yangtze River Delta

Source: Shangguan News

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