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400 acres of Ehime oranges are slow to sell due to the epidemic Government and enterprises work together to find sales channels for 300,000 kilograms of fruits

author:Cover News

Yang Xianyun Cover news reporter Liu Qiufeng

In previous years, Ehime citrus, which was purchased in the field, has been sold out in the field this year, and this year, the number of tourists affected by the epidemic has dropped sharply, and the picking garden that was originally expected to be lively and lively seems to be very deserted...

On these two days, the fruit farmers living in Liyuan Village, Yong'an Town, Shuangliu District, were very anxious about this. After learning of this news, a "boudoir" action initiated by government departments, enterprises, and citizens to help Ehime out of the "boudoir" kicked off in Shuangliu.

400 acres of Ehime oranges are slow to sell due to the epidemic Government and enterprises work together to find sales channels for 300,000 kilograms of fruits

Walking into Liyuan Village, Yong'an Town, Shuangliu District, Ehime oranges that have entered the ripe picking period are hung with branches. "In the past, the fruits in the field were almost picked by tourists this season, but this year, because of the sudden arrival of the epidemic, there were fewer tourists, and the fruits were basically not picked much." Villager Ding Gang looked at the fruit of the tree and said anxiously that this year's fruit was good in color, sweet in taste and better in taste, but he did not want to be affected by the epidemic. "Right now, the most urgent thing is how to sell Ehime oranges."

"You see, this orange skin is thin and easy to peel, full of moisture, and has a good taste." Li Kaiqiang, secretary of the party committee of Liyuan Village, casually picked an Ehime orange from the tree and cut it, while showing it, he said that the total output of Ehime oranges in the village was more than 400,000 catties, and only about 100,000 catties were sold so far, and there were 300,000 catties waiting to find a way to sell.

After collecting the feedback from the fruit farmers, the party committee of Yong'an Town immediately mobilized the villages and communities to collect, sort out and analyze the information on the market conditions and price dynamics of the fruits in various places in a timely manner to promote the docking of production and marketing.

400 acres of Ehime oranges are slow to sell due to the epidemic Government and enterprises work together to find sales channels for 300,000 kilograms of fruits

It's a relay of love. On the morning of the 11th, the Shuangliu District Rong Media Center took advantage of the opportunity of "Double Eleven" to issue an initiative to the society through the media, and also sent anchors to Liyuan Village to broadcast live to everyone, and helped orange farmers sell more than 20,000 kilograms of aijian oranges on the spot.

In the shuangliu district federation of trade unions working group, the staff released "advertisements" for Ehime oranges, which received a positive response from everyone, and dozens of enterprises such as Sichuan Airlines and Debon Logistics have subscribed.

"This news is very timely, and the positive response to the initiative to help farmers not only shows everyone's social responsibility, but also conveys the company's concern and care for employees during the epidemic." After placing a one-time order of 8500 pounds, the relevant person in charge of Sichuan Aircraft Maintenance Engineering Co., Ltd. said.

400 acres of Ehime oranges are slow to sell due to the epidemic Government and enterprises work together to find sales channels for 300,000 kilograms of fruits

Li Kaiqiang, secretary of the Party Committee of Liyuan Village, introduced that Liyuan Village has used the mountain resources in the village to introduce and plant high-end citrus varieties on a large scale since 2013, with an output value of more than 20,000 yuan per mu. Subsequently, the village set up a citrus planting cooperative, and the villagers who tasted the "sweetness" joined one after another. Today, more than two-thirds of the villagers have grown citrus, and the planting area has expanded to more than 1,500 acres. In 2019, the output value of citrus reached more than 21 million yuan, driving each farmer to increase their income by 15,000 yuan that year.

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