"My Motherland and Me" short video collection results report and "Mission 100" creation plan released

People's Daily - Fashion Channel

People's Daily Beijing, October 28 (Zhao Chunxiao) On October 27, the premiere of the "My Motherland and Me" short video collection results report and the release of the "Mission 100" 100 main theme works creation plan were held in Beijing.

Zhu Hongzi, chairman of China Film Publishing House Co., Ltd., introduced the collection of short videos of "My Motherland and Me". This event is part of the large-scale collection of essays, photography and short videos on "My Motherland and Me" jointly carried out by the Central Propaganda Department, the Central Civilization Office, the Ministry of Education, the Ministry of Culture and Tourism, the China Federation of Literary and Literary Circles, and the China Writers Association, aiming to celebrate the 70th anniversary of the founding of the People's Republic of China and vigorously promote the spirit of patriotism. Under the guidance of the China Filmmakers Association, the short video collection work was undertaken by China Film Publishing House Co., Ltd. The event was warmly responded by party committees, government propaganda and cultural departments and literary and art lovers in various industries across the country, and a total of more than 3,000 short video works were sent from all over the country, and 30 excellent works were selected.

Zhu Hongzi pointed out that as Gao Changli, director of the Propaganda Department of the State Administration of Radio and Television, said, "radio and television programs must continue to follow the principle of independent innovation of 'small cost, big feelings, and positive energy'." "Small cost" allows the hard-working ordinary people and elites from all walks of life who work for the country to become the real protagonists and stars in film and television; "big feelings" require that film and television creation should put social benefits and value guidance in the first place, and guide people to strive to achieve the same frequency resonance between personal future and national destiny, individual experience and the tide of the times, individual emotions and collective emotions; "positive energy" requires that the creative content should be full of righteousness, carry forward the truth, goodness and beauty, take the socialist core values as the core, and inspire people to be upward and good.

It is reported that the "Mission 100" 100 main theme works creation plan is initiated by China Film Publishing House Co., Ltd., the Volunteer Working Committee of Veteran Cadres of the Chinese Culture Promotion Association, and the Beijing Film Academy School Enterprise Beiying Century (Beijing) Education Consulting Group, and the plan will take ten years to publicly collect and launch 100 patriotic main theme works for the whole country.

Li Weike, chairman of Beiying Century (Beijing) Education Consulting Group, introduced the purpose, specific content, operation methods and guarantee mechanism of the "Mission 100" plan. He pointed out that the plan will rely on the talent advantages of the Beijing Film Academy and the organizational ability, technology and experience of the China Film Publishing House Limited to organize the launch of 100 works based on the creative principle of "small cost, big feelings and positive energy". The works aim to create a flesh-and-blood hero image, mobilize the audience's enthusiasm for watching movies, enhance national self-confidence, spread excellent culture, form a long-term main theme of the creation industry, and express the heart of the naked child in the form of literary and artistic works; at the same time, promote Chinese film and television works to "go out", show the essence of Chinese culture, face the world with a posture of sea and river, and play a more active role in the world film market.

The "Mission 100" 100 main theme works creation plan was officially launched. After the meeting, an expert seminar on the creation plan of "Mission 100" 100 main theme works was held. The seminar discussed the future development of the "Mission 100" plan, the expected creation project, and the cultural overseas project.