Leo Shares Zheng Xiaodong: Embracing the Internet Celebrity Economy The company has achieved explosive growth

On the evening of June 22, jointly sponsored by Shenzhen Golden Wheat Grain Media Technology Co., Ltd. and Winner Finance, Huaxun Stock App provided special support, and the third phase of the "Greater Bay Area Wealth Lecture Hall" series of live broadcast programs supported by the media was launched.

This issue of the Greater Bay Area Wealth Lecture Hall is based on the theme of "New Economy, New Ecology, How to Survive Cyclical Changes?" As the theme, Dan Bin, chairman of Shenzhen Oriental Harbor and famous fund manager, Zheng Xiaodong, deputy general manager of Leo Co., Ltd., and Chang Shengen, deputy general manager of smart retail of Mengjie Group, were invited to share for investors how the company has bred the growth point of the new economy and created a new ecology of the industry under the background of the rise of Internet celebrities and live broadcasts. At the same time, Hu Yu, chief strategist of Huaxun Investment, also sent out the investment strategy of the A-share market in the second half of 2020.

Zheng Xiaodong, Deputy General Manager of Leo Co., Ltd., made a wonderful speech in this issue of the Greater Bay Area Wealth Lecture Hall, and he mainly has the following views:

【The company actively deploys Internet celebrities and live streaming with goods, and achieves explosive growth】

Internet celebrities with goods and live broadcast is actually not a new thing, in the past 5 years or more, in fact, we have Internet celebrities, but at that time, the Internet celebrities were mainly Weibo Internet celebrities. Live streaming with goods is not only this year, the entire live streaming with goods has actually developed for three or four years.

Why is there a clear outbreak of live streaming during the epidemic? The form of live broadcasting itself requires consumers to have a relatively long time to pay attention. Everyone is at home during the pandemic, so online demand will surge.

Live streaming with goods has exploded rapidly during the epidemic and has developed to the present, and almost everyone talks about bringing goods. All the stars, all the brands want to cut in here.

In 2018, we laid out a special company to do live streaming with goods, called Mars Warehouse. We have been doing live streaming layouts for top domestic cosmetics brands, and this area has achieved explosive growth during the epidemic. We have also established our own short video base in Chongqing, synchronously laying out live broadcasts and online celebrities with goods.

【In all fields of Internet e-commerce, the company has a long-term layout】

The field of short video and information flow is actually a category of more than 50% of the current revenue of our entire company. We have a very long layout in the game industry, education industry, and various Internet service e-commerce fields. This year, we are more in some of the original everyone felt that it may be difficult to do the conversion, such as like cars, especially high-end cars to do layout. In the field of short video, at present, we are leading in improving the conversion effect of automobile customers in China.

In the future, Leo will promote short videos and streaming media to more high-end categories such as mothers and babies.

【Greater Bay Area Wealth Lecture Hall】 Series of live broadcast activities aims to interpret the investment trend of the capital market, is committed to conveying the real voice of the market, and providing authoritative and professional opinions for investors and listed companies. In the follow-up, the "Greater Bay Area Fortune Lecture Hall" series of live broadcast activities will invite well-known domestic economists, industry experts, founders, chairmen, executives, gold medal analysts, investment celebrities, etc. to gather together to continue to focus on the future market, explore investment trends, and look for emerging opportunities. Pay attention to the "Winner Finance" public account for more exciting content.