According to Mintel's forecast, the outside breakfast market will continue to expand, or will reach 1.12 trillion yuan in 2024, accounting for 47.1%, and the market size cagr in 2019-2024 is 7.6%. In addition, the trend of "catering retailing" is manifested in the rich and diverse categories of home-style breakfast, and the high-quality products and simple production processes have become the characteristics of home-style breakfast.
Old Jin Ji a bowl of hook soul noodles /image source network
In such a market background, many specialty chain breakfast brands continue to appear, the competition in the industry has shown a white-hot trend, Jiangxi Shantian Catering Management Co., Ltd. under the old Jinji a bowl of ghost noodles stand out, this breakfast shop brand in addition to the rapid expansion of the speed, but also many franchisees to create a very considerable profit, the old Jinji a bowl of ghost noodles Why will it stand out?
Although the number of brands in the breakfast market is very large, but the phenomenon of product homogenization is very serious, many breakfast shops operate in categories that are very close, for consumers, they have a greater choice of space, the business of breakfast shops is facing great uncertainty, and the core competitiveness is weak.
Lao Jin Ji a bowl of goo soul noodles really do "distinctive", it is a bowl of secret large bone freshly boiled broth with a strong and smooth taste of noodles, plus Jiangxi characteristic braised toppings and a fresh duck egg composed of goo soul noodles as a characteristic signboard, and the ordinary flour noodles on the market formed a very big difference, for consumers have greater appeal.
Old Jin Ji a bowl of soul noodles
Many people may ask, if peers also launch such products, then the old Jin Ji a bowl of hook soul noodles is not a competitive advantage? In fact, the old Jinji a bowl of goo soul in the face of this has long been considered, the old Jin Ji a bowl of goo soul noodles have a professional product development team, the team spent a long time in the early stage of research and development of products, polishing business model, supply chain system and service training, etc., we are fully prepared to officially go public, it is difficult for peers to copy it.
This also means that the old Jinji bowl of soul noodles not only has great differentiated characteristics in the market, but also truly cannot be surpassed, which is why the catering brand is extremely popular in various places.
The signature Gou Soul Noodles is a trump card of the old Jin Ji a bowl of Gou Soul Noodles, but not all of the brand, the old Jin Ji a bowl of Gou Soul Noodles is very rich in categories, such as spicy duck intestine soup noodles, tomato beef set rice, red bean paste and other items, almost every consumer can choose their favorite food here. A large number of customers are attracted to the soul noodles and will also choose other breakfasts, forming a diversified and sustainable consumption process, which effectively increases the operating income of chain stores.
Now The old Jinji has built its own food processing factory for a bowl of Gou Soul Noodles, and all directly operated stores implement unified procurement and distribution. All ingredients by the direct store to implement a single store procurement, can be completely delivered to the franchisee, the area of the operation of the store is not too high requirements, the starting capital is relatively low, two or three people can easily operate, from the current operation of the various franchise stores, the old Jin Ji a bowl of soul noodles Operating income is several times higher than the same type of catering storefront, is a good choice for venture capital!