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Classical masterpieces can also be immersive punching, and the "Penguin Cloth Classic" Chinese version was first released

At the beginning of 2021, Shanghai Translation Publishing House officially announced that it will cooperate with Penguin-Random Books to introduce and publish classic penguin cloth book series. In late October this year, the Translation Agency was the first to launch six works by British writer Jane Austen in the series: "Sense and Sensibility", "Pride and Prejudice", "Mansfield Manor", "Northangjue Temple", "Emma" and "Persuasion". On October 23rd, the premiere ceremony of an immersive experience of the beauty of classic books was held at the Shanghai Duoyun Academy Drama Store, and also opened the curtain of "Storm in the Teacup: Penguin Cloth Classic Austen Works Theme Exhibition".

Classical masterpieces can also be immersive punching, and the "Penguin Cloth Classic" Chinese version was first released

Immersive experience Austen's "storm in a teacup"

Tour Austin's "Little Man Country", enjoy the classic illustration exhibition, listen to wonderful lectures, play screen printing... The one-stop punch in Austin's literary world attracted many readers to shanghai Duoyun Academy Drama Shop on the day of its premiere on October 23 to experience the classic Austen works of penguin cloth. Among them, the new book sharing link and screen printing were limited activities for the day, and the activities were warmly responded to by readers, and the seat booking link was sold out as soon as it was released.

The Austin New Book Lecture invited Zhang Yiwei (scholar, writer), Bao Huiyi (scholar, writer), Xu Jia (writer), Guan Shuning (literary editor of the Translation Agency) as guests, the lecture was hosted by Dong Ziqi (anchor of the podcast program "Drum Belly And Travel", media people), and several young guests shared from the perspectives of the contemporary significance of Austen's works, the background of Austen's era and the dark side of his works, Austen's influence on women's education and women's creation, and the publication and introduction of Austen's works. Take the reader into the world of Austin in its entirety. The sharing was broadcast live on the b station, attracting many readers to watch online.

Classical masterpieces can also be immersive punching, and the "Penguin Cloth Classic" Chinese version was first released

There are two punch-in points in this theme exhibition that particularly attract a large number of readers to take photos: The Shanghai Translation Agency invited the well-known book micro-landscape designer "Rope" to design two sets of book micro-landscapes for the penguin cloth classic Austen works, "Rope" combined with the content characteristics of Austen's works, using books as props, adding other micro-landscape elements, reproducing Austen's real life scenes, not only presenting beautiful books, but also using ingenuity to reflect Austen's work "The storm in the teacup, the depiction on two inches of ivory" This delicate and subtle feature.

Classical masterpieces can also be immersive punching, and the "Penguin Cloth Classic" Chinese version was first released

"Penguin Cloth Classics" will feature seven dickens, Brontë sisters' Jane Eyre and Wuthering Heights

The "Penguin Cloth Classics" is a collection of books, from the ancient Greek Homeric Epic to the public edition classics of the early twentieth century, readers can "collect" many classics in the history of foreign literature with one click. The Shanghai Translations and Penguin-Langdon's bibliography is tentatively scheduled forty and is scheduled to be published in three series. The first series featured fifteen titles, including six of Austen's works, seven of Dickens's, and the Brontë sisters' Jane Eyre and Wuthering Heights.

In addition to the unique selection of "Penguin Cloth Classic", the most eye-catching thing is its appearance. The book was designed by Coralie Bickford-Smith, chief art designer of Penguin Books. First of all, she uses accurate and bright symbol patterns to convey the theme of the work, secondly, the pro-selected natural cloth surface highlights the texture of the bookshell, the background color of each cover is a fully customized spot color, the designer's strict control of the color reflects the elegant and playful characteristics of this version, and finally, the symbol pattern of the cover is hot stamped with four-color powder, and the whole book can be brightened under natural light.

The first series of the Chinese edition took the lead in introducing Austen's works, namely "Sense and Sensibility", "Pride and Prejudice", "Mansfield Manor", "Northangjue Temple", "Emma", and "Persuasion". Adopting a well-known model translation, Pride and Prejudice was translated by Wang Keyi, which has been the exclusive translation of Shanghai Translation Publishing House for more than 40 years, and is recognized as a model translation in the industry, and it is also a model of "talent type" translation. "Mansfield Manor" was translated by Xiang Xingyao, and his "Past and Caprice" and "Hero Evan Ho" are all premier classic translations. The translators of "Emma" are Zhu Qingying and Zhu Wenguang, and Zhu Qingying's translation of "Jane Eyre" is a classic translation of the most influential in China and has been passed down to generations of readers. The translator of "Persuasion" is Join, and her early translations of British classics, such as "Agnes Gray", "Mary Anne", "Anna and the King", etc., have deeply influenced domestic readers. Translated by Kim So-wook, as a well-known translator of English and American literature, his translations of Dickens's Little Duli, Hemingway's "Death in the Afternoon", and Kerouac's "The Beat Generation" are all timeless classic translations. "Sense and Sensibility" is translated by Feng Tao, a well-known publisher and translator, and this new translation refers to a number of high-quality original annotated versions, especially the social background, economic conditions and fashion trends reflected in the work.

In addition, the translated version of this set of Austen's works will also include more than 200 classic illustrations drawn by Hugh Thomson, the most famous painter of the Victorian era, restoring the rural style, squire taste, character clothing, etc. of Austen's era, and readers can enjoy the double feast of wonderful literary and beautiful pictures through this set of books. Yangzi Evening News/Purple Cow News reporter Huang Yanwen

Proofread by Xu Heng

Source: Purple Cow News