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Look at the corporate culture from "Chosin Lake"

In the face of the huge hard power gap, how to build soft power and win this almost impossible war.

Recently, Mr. Guan Yin combined the film "Chosin Lake" during the War to Resist US Aggression and Aid Korea and made a comprehensive analysis of how the political commissar system of the People's Volunteer Army promoted organizational culture. Xiaobian briefly refined the content of GuanYin's live broadcast and shared it with students who missed the live broadcast and watched it.

Here's the text of the live stream:

When we look at the movie "Chosin Lake", we should look at it from the perspective of two characters: one is the perspective of a bystander, that is, we work together to restore the real history of the War to Resist US Aggression and Aid Korea 71 years ago through the way of consulting materials through the film, and see the essence through the real data and experience at that time. The other is the perspective of corporate decision-makers, let's deconstruct the political commissar system of our party and our army in the film "Chosin Lake", and how it creates and implements the cultural system.

In the Battle of Chosin Lake, the Gap between the People's Volunteers and the U.S. Army in terms of hard power was huge, one in the sky and one underground, but in terms of soft power, the 16-nation United Nations army led by the mercenary system of the U.S. Army was inferior to our steel division. How did our volunteers build soft power to win a battle that almost everyone thought was impossible to win? At that time, the main weapons of the PLA were grenades and rifles, and rifles were still small-caliber rifles, and there were only a small number of mortars, and half of them were found to be unusable due to the cold in the Korean battlefield. The U.S. military had the most advanced weapons in the world at that time, such as aircraft cannons, heavy tanks, aircraft carriers, etc. (ps: except for atomic bombs). In terms of food, the People's Liberation Army eats frozen potatoes, and in the movie, Lei Dad considers that he can't even supply potatoes later, so he takes out a handkerchief from his chest and keeps a few potatoes for other wounded. The U.S. military is chicken, beef, potato chips, various cans, etc., very hearty. The PLA's cotton clothes and quilt materials are also in short supply, and the US military's daily necessities are very sufficient. In terms of transportation, the People's Liberation Army has almost no transportation, bridges and railways are always blown up by the US military, and the airport, railway, and road transportation resources are all in the US military, it can be said that the hard power of the US army is 100 points, and the hard power of the volunteer army is only 10 points. So, how did our soft power win? At that time, Chairman Mao said a sentence: The People's Volunteer Army has gas and no steel, and the US army has steel and no gas. Our soldiers have tenacious convictions, and the conviction comes from the powerful cultural mechanism promoted by the political commissars of our party and our army, and together we dissect the political commissar system and how to promote cultural work one by one.

Look at the corporate culture from "Chosin Lake"

Let's first understand the political commissar system. The political commissar system first appeared in Italy, and later the Soviet Red Army followed this mechanism, and the Chinese Communist Party established the political commissar system at the Gutian Conference in 1929. At that time, the commander of the Red Army was Zhu De, the first general political commissar was Comrade Mao Zedong, and the second general political commissar known to everyone was Comrade Deng Xiaoping. Don't misunderstand, think that the commissar is just HR. In fact, in all the troops, including enterprises, the number one leader is to do the work of the political commissar at the beginning, but as the collective becomes more and more mature, there will be a split, and those who manage the military will manage the military, and those who manage the organization will manage the organization. The commander of the Volunteer Army to Resist US Aggression and Aid Korea was Peng Dehuai, who was also the general political commissar at that time, Deng Hua was the deputy commander and deputy general political commissar, and Song Shilun was the commander and political commissar of the Ninth Corps. There is a set of mechanisms here, in fact, the same as the management of the enterprise, the name of the business in the enterprise is the person in charge of the business, and the political commissar who manages the organization is the political commissar.

What are the enterprises that use the political commissar system better? It may be recognized by Ali and Hua. Huawei's political commissar is called HRBP, there is a V-CROSS model, the requirements for the political commissar, the first need to understand the business, so in order to be a strategic partner, the second she is the integrator of organizational solutions, when the organization has problems, the political commissar needs to think about the solution to solve the problem, operate and maintain the organization, but also the HR process operator, relationship manager, change promoter, and finally she is the driver of the inheritance of core values, is the evangelist of culture (see the figure below).

Look at the corporate culture from "Chosin Lake"

In fact, whether it is the political commissar system of the volunteer army or the political commissar system of the enterprise, they all have some commonalities. This system, first of all, has a unified and very firm core value internally, which is the premise for the establishment of a political commissar system. Secondly, this HR system is perfect, it at least has basic supporting facilities, and finally the core is related to the organization, and related to talent, efficiency, and culture, which is the focus of the political commissar's work. I have been running with many companies, some companies are very anxious, asked if you can help it establish a system in half a year or a few months and produce results, the answer must be "no", because it takes a relatively long time and energy to build such a system, it takes "step by step, down-to-earth", Huawei and Ali have spent several years to build successfully.

Why is the political commissar system of our party, our army, and enterprises so important? It depends on what its essence comes from. Early enterprises, such as factory assembly line manufacturing enterprises do not need the political commissar system, why is it so important in modern enterprises, or related to our concept and cognition, we all have the cognition of talent first. In the 21st century, talents are the most expensive, and enterprises are organizational systems with talents as capital as resources, so it is necessary to have a political commissar attach importance to the organization and use the organization to drive the business, so that the enterprise can develop healthily.

So, what are the requirements for the political commissar?

First of all, to understand the business, in the military needs a political commissar who understands the business and can fight, in enterprises such as Ali and Huawei, it is the same, if the political commissar does not understand the business, even the qualifications to be a political commissar, many political commissars are selected from the business managers, and they understand the business very well.

In the volunteer army, the political commissar and the commander are at the same level, the commander formulates the strategic deployment of the operation, and the political commissar is responsible for organizing and organizing the rear. In enterprises, the political commissar is basically the second position, and the organization is given great rights and responsibilities, and even has a "veto power" in the organizational decision.

Third, the political commissar must have a strong learning ability, just like Mei Sheng mentioned in "Chosin Lake", he taught himself English for more than 2 years, and his "watch your back" at a critical moment in the battle helped his comrades eliminate some enemies.

Finally, the political commissar also needs to communicate with the team members in daily life and key moments, such as Mei Sheng in the movie when Lei Gong sacrificed, he held back his grief, and comforted wu Qianli, the company commander who cried bitterly, saying: "If we don't fight this battle, it will be our next generation to fight!" ", to help Wu Qianli quickly come out of the grief.

After understanding the political commissar system, let's take a look at how the political commissar system promotes culture. Let's look at what an organization's culture is, and then how to promote it.

The state and the enterprise are similar from the perspective of the system, and each has its own unique mission, vision and values.

In our country, communism is the ultimate mission.

The first vision is to build a socialist country, and the strategy is a five-year plan (now during the Fourteenth Five-Year Plan), so after the founding of New China, the state was originally prepared to do several things in 3-5 years: restore production and liberate all of China, and because of the Korean War, our strategy was adjusted, and internally it was still the liberation of all China, and externally it became: resisting the United States and aiding Korea, defending the country, increasing military expenditure from less than 30% to 41% (the highest in history), and vigorously producing weapons and war materials. From the perspective of corporate decision makers, we can also make strategic changes according to different stages. In addition, after the strategy is determined, the selection of talents is also very important. During the period of the War to Resist US Aggression and Aid Korea, there were many outstanding combat generals in China, such as Lin Biao and Su Yu, who did not participate in the battle because they were unwilling and the other because they were not in good health, and finally Marshal Peng Da was appointed on the verge of danger, so the political commissar had to select suitable combat personnel from the need to improve organizational efficiency.

So, what are the core values of our army?

The first is to obey the party's command. For example, when the Korean Peninsula Civil War broke out in June, on September 15, 16 U.S. troops led by the United States landed at Inchon and advanced northward, approaching the Yalu River. On October 8, chairman Mao and Peng Dehuai issued an order to "resist the United States and aid Korea, defend the family and defend the country", and the No. 19 volunteer army crossed the Yalu River from the northeast, and everything was implemented in accordance with the party's command.

Look at the corporate culture from "Chosin Lake"

The second is to serve the people at all times. The interests of the people are more important than Mount Tai, and the Korean people are treated equally, and the Korean people are also not taken by the masses, so there are heroic deeds of Luo Shengjiao to save the Korean teenagers in ice water, Tian Yujiu and his comrades-in-arms rushed into the war to save 8 Korean women, and so on. After fighting in 53-58 years, he also supported the construction of Korea.

Look at the corporate culture from "Chosin Lake"

The third value is to swear to die to defend the family and defend the country. At that time, a large number of heroic deeds emerged, including Huang Jiguang, Yang Gensi, Qiu Shaoyun and so on, who are familiar to us.

Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"

The fourth value is to always be brave and good at war, and to be proud of the glory of soldiers, and the ice sculpture company in the movie is an example. We see that behind the tragic scene of the War on Chosin Lake, there are so many invisible things, and as business decision-makers, we must know how to see the essence behind the phenomenon and see what is useful to our business.

Look at the corporate culture from "Chosin Lake"

If culture doesn't land, it's an empty shell, and we need to put it into practice. There is a process for cultural implementation, and during the period of the War to Resist US Aggression and Aid Korea, it was through the political commissar mechanism to promote the landing culture. The first step is institutional guarantee, the second step is to publicize layer by layer, the third step is to set a benchmark, and the fourth step is to continuously review and iterate.

The first step is institutional guarantee, the purpose of system guarantee is to combine personal goals and national goals, personal goals and enterprise goals. The goals pursued by the volunteers on the battlefield and the state are the same, and they write letters of guarantee, rush to the battlefield, and throw their heads and spill their blood, just to defend the new China and protect the fields assigned by individuals from being taken back. Without goals that align with the organization, individuals have no source of motivation. For example, the United Nations army headed by the US military is a mercenary, adopting a commission system, simply going to the battlefield for money, and wanting to escape when it sees that the situation is not good, while the volunteer army's inner determination to defend the country is incomparably firm, not afraid of death and sacrifice, forming a sharp contrast.

Han Decai, a pilot of the People's Volunteer Army, had a wonderful dialogue after capturing the US pilot:

The U.S. military asked: How much is the commission? Han Hui: Fifty thousand

The U.S. military asked: US dollars? Han Hui: Fifty million hearts of the people

Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"

Then there was the layers of cultural propaganda, and during the War to Resist US Aggression and Aid Korea, our army did a very good job in propaganda work. Premier Zhou often said that "political work is the lifeline of our army," this is true of the War of Resistance Against Japan, the war of liberation is also like this, and during the War to Resist US Aggression and Aid Korea, political work was still the lifeline of our army. At that time, we carried out in-depth and meticulous ideological education, colorful agitation meetings, in-depth and extensive condolence activities, publicized heroic deeds, composed heroic battle songs, extensively carried out the campaign of killing the enemy and making meritorious contributions, and the campaign of supporting the army and giving priority to subordinates.

So what is our lifeline when we are doing business? A good organization (including talent) is the lifeblood of business development. The main task of the political commissar is to do meticulous ideological education, whether it is encouragement, encouragement, or condolence, and so on.

Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"

In addition, we must also set up benchmarks, at that time, there were many heroic benchmarks, and we constantly publicized the benchmark deeds to encourage more officers and soldiers to look up to the excellent.

Look at the corporate culture from "Chosin Lake"

Finally, there is a continuous review and iteration of the cultural system. For example, after entering the DPRK, in view of the huge gap in the hard power between the enemy and us, the political commissar cooperated with the chiefs and commanders at all levels to organize officers and men to study the specific tactics of the operation according to the conditions at that time, how to do fortifications, how to air defense, how to deal with US tanks, how to prevent freezing in field camping, how to ensure that the troops can eat, and how to eliminate fatigue. According to the time and conditions, the strategies of "close combat", "night combat", "cutting off the enemy formation, fighting in sections", "developing from artillery holes to tunnel fortifications" and so on were formulated.

Look at the corporate culture from "Chosin Lake"
Look at the corporate culture from "Chosin Lake"

When the "truth, goodness and beauty" that guides us in culture slowly penetrates into everyone's thoughts, then the highest realm of culture is produced, that is, "the power of believing in faith", such a culture will become a faith, a dream worth following and adhering to with life, this organization will be indestructible, courageous, and win! win! win!

U.S. Chairman of the Joint Chiefs of Staff Bradley has reluctantly admitted that even if the Korean War were extended to China, it would "not bring China to its knees," but on the contrary, "it would enable us to fight the wrong war with the wrong enemy in the wrong place, at the wrong time." This is the first time in more than a hundred years that someone has faced up to China's existence and power.

After the end of the War to Resist US Aggression and Aid Korea, Peng Dehuai uttered a sentence that made all the descendants of Yanhuang at home and abroad excited: "Gone are the days when Western invaders could occupy a country by erecting a few cannons on a coast in the east for hundreds of years." This sentence is the highest praise for the people's army, and it is also a full affirmation of the effective practice of the core values of revolutionary soldiers by the officers and men of the volunteer army after the political commissar organized the work.

A good culture can be passed on forever. Some people have asked, is there still a culture during the period of the War to Resist US Aggression and Aid Korea? The answer is: Of course there is, otherwise what do you think the doctors who volunteered to go to Wuhan in 2020 are doing?!

In any era, we will emerge the loveliest people like the era of the War to Resist US Aggression and Aid Korea. The culture of any excellent enterprise is also flowing in the blood of every manager and every employee, inheriting it in the same vein and carrying forward the !!!