In recent years, under the strong leadership of the Municipal Party Committee and the Municipal Government, Shenyang has adhered to the principle of nurturing the city with culture, empowering industrial development, boosting the construction of quality cities with tourism, and promoting urban transformation and upgrading, and has launched a series of major policies, major projects and major measures that benefit the present and the long term. Adhere to the people-centered development concept, focus on the goal of building a culturally strong city, gather the new momentum of "culture +", significantly enhance the sense of cultural acquisition and happiness of the general public, and cultural construction and tourism development have become a new engine to promote the high-quality economic and social development of Shenyang.
Make full use of the three types of resources of mountains, water and cities
Pay attention to the roots of urban culture and shape the soul, transform urban natural resources and humanistic symbols into cultural carriers, make full use of the three types of resources of mountains, water and cities, set up the four beams and eight pillars of cultural carrier construction, draw a blueprint, and call out the cultural tourism brand of cultural Shenyang, historical Shenyang, and landscape Shenyang.
Make full use of the "three rivers" of the HunHe, Puhe and Liaohe rivers and the "three mountains" of Qipan Mountain, Qixing Mountain and Ma'er Mountain, as well as the surrounding natural and cultural resources, to make full use of the landscape culture, ice and snow culture. The 7th Hunhe Bank Symphony Music Festival, the 11th Puhe National Wetland Tourism and Cultural Festival, the 4th China Shenyang International Rowing Open Championship and other important cultural and sports activities born of the river have continuously met the spiritual and cultural needs of the people, and at the same time injected new vitality, new vitality and new kinetic energy into Shenyang.
Make full use of the cultural resources of the urban block area, create a "Shengjing Imperial City" Chinese cultural landmark, build a "Beishi Memory" cultural tourism and leisure complex, enhance the new format of the integrated development of culture and commerce and tourism on Zhongshan Road, and promote the new connotation of cultural tourism in Weigong Street, Dadong Road and Beiling Area.
The development of the cultural tourism industry improves quality and efficiency
Deeply promote the integration of culture and tourism into the global development. Shenyang was successfully selected as the first batch of national cultural consumption pilot cities and the second batch of national tourism reform and innovation pilot zones, Shenbei Shifo Village and Faku Banlazi Mountain were selected as national rural tourism key villages, Hunnan and Shenbei were rated as provincial-level all-area tourism demonstration zones, and Shenyang Middle Street and Hongmei Cultural and Creative Park were successfully selected as the first batch of national night culture and tourism consumption agglomeration areas.
At present, the Northern Culture New Valley Digital Publishing Industrial Park, Huawei VR Industrial Park, na·li cultural industrial park have been completed and put into operation, and the Hongmei Cultural and Creative Park, Fengtian Workshop, no. 11 Courtyard, etc. have gradually built a collection of cultural and creative stores, specialty bookstores, small theaters, cultural and entertainment venues and other forms of consumption gathering.
In August this year, the "Action Plan for Promoting the Development of Immersive Cultural Industries in Shenyang (2021-2023)" was approved by the Municipal Cultural System Reform and Development Leading Group for implementation, and put forward the "1+2+3+N" immersive cultural industry development ideas.
Shenyang's fine works of art have created new brilliance
The vast number of literary and art workers have gone deep into life and rooted in the people, and have created stage art masterpieces with profound thinking and exquisite art on the main theme of Shenyang. The commentary drama "Huang Xiansheng" won the "Five One Project" Award of the 15th Spiritual Civilization Construction of Liaoning Province, the acrobatic "Colorful Car Technique" won the gold medal of the 17th China Wuqiao International Acrobatic Festival, the original drama "National Emblem", the cultural and tourism fusion drama "Shenyang Imprint", and the symphony "Shengjing Story", reproducing the history of Shenyang from multiple angles, conveying the spirit of Shenyang, and showing the charm of Shenyang.
Focusing on the needs of citizens, Shenyang continues to build the "People's Happy City • My Shenyang Beauty" brand cultural tourism activities to benefit the people, and the Shenyang Arts Festival and Chorus Festival have become festivals for citizens, and more than 10,000 activities to benefit the people are carried out every year.
The use of cultural heritage protection has created Shenyang's experience
Adhere to creative transformation and innovative development, so that Shenyang's outstanding cultural heritage can be "alive". Innovatively launched the "pre-reform of archaeological exploration for the development and construction of state-owned land", implemented 42 cultural relics protection and repair projects such as the Taimiao Temple of the Imperial Palace in Shenyang, and 34 archaeological excavation projects such as the sites in the center; successfully completed the first census of movable cultural relics, which lasted 7 years to edit and publish the 1 million-word "Shenyang Cultural Relics Chronicle", and the innovative "Shenyang Anti-Japanese War Linkage Line" was selected as one of the top ten cases of national revolutionary cultural relics protection and utilization.
Promote the protection and revitalization of intangible cultural heritage. Through the holding of intangible cultural heritage expositions, the use of new media for experiential communication, the development and design of intangible cultural heritage tourism routes, the integration of intangible cultural heritage into the lives of citizens. Up to now, Shenyang has announced 221 representative projects of intangible cultural heritage at or above the municipal level, with 209 representative inheritors.
The image of "legendary Shengjing, charming Shenyang" is highlighted
Focusing on the goal of building an international cultural tourism city, we will publicize and promote the city image of "legendary Shengjing and charming Shenyang" from multiple angles. It holds activities such as Shenyang Four Seasons Tour and Shenyang Ice and Snow Festival, and regularly launches more than 400 different theme activities such as ice and snow festivals, food festivals, beer festivals, and picking festivals every year. Organize and carry out the "interactive marketing of cities along the Beijing-Shenyang high-speed railway".
In recent years, Shenyang has won the title of New Popular City of Cultural Tourism and New Popular City of Night Tourism, listed on the national "Top Ten Cities of Ice and Snow Tourism in 2021", and successfully selected as a candidate city for "East Asian Cultural Capital" in 2023.
Liu Haibo, a reporter from Shenyang Daily and Shen Bao
【Source: Shenyang Daily】
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