The Paper's reporter Yu Kai
Less than a week before the opening of the fourth CIIE, Li Long, founder of the Pakistani family jewelry brand WINZA, was busy selecting new exhibits to be brought to the Expo.
The sapphire four-leaf clover necklace and earrings three-piece set inspired by the four-leaf clover shape of the National Exhibition and Convention Center will be presented worldwide at the booth of Pakistani family jewelry brand WINZA Tsa Courtesy of the interviewee
"At the first CIIE, I came with the Shanghai Mineral Fossil Research Association, not an independent exhibitor. Since the second edition, WINZA has appeared in the jewelry exhibition area of the Expo as an independent booth, and this year has been the third consecutive year of participation. Li Long told the surging news (www.thepaper.cn) reporter that this year coincides with the 70th anniversary of the establishment of diplomatic relations between China and Pakistan, this time they will be the world's first 25 carat sapphire, 20 grams of commemorative silver coins for the 70th anniversary of the establishment of diplomatic relations between China and Pakistan, and a sapphire four-leaf clover necklace and earring three-piece set inspired by the four-leaf clover shape of the National Convention and Exhibition Center.
20 grams commemorative silver coin for the 70th anniversary of the establishment of diplomatic relations between China and Pakistan Interviewee Courtesy photo
This Pakistani 25 carat sapphire was rated as a rare peacock royal blue courtesy of the respondent
Li Long introduced: "This natural 25-carat sapphire has a very rich dark blue color, accompanied by a hint of purple accent, soft beauty like Kashmir instant vision, full of fire with a very rare velvet texture, it seems to be a rich royal blue, but it is actually rated as a rare peacock royal blue." ”
Swarovski Creative Director Giovanna Engelbert's new collection of collection II will be featured at the Expo
Michelle Molon, Acting CEO of Swarovski, said: "Since 2019, China has become the largest market for Swarovski in the world, and at this expo, we will be full of excitement and joy to witness an important new chapter in the history of the brand with our guests, and welcome you to see the Shanghai global flagship store that will be grandly unveiled at the end of the year." It was revealed that the Swarovski booth at this year's CIIE will be based on bold colors – milky white, sky blue, grass green, soft pink and bright yellow, just like opening a hidden entrance to a fantasy wonderland, bringing visitors into the fantastic world of the new collection II series launched by Swarovski Creative Director Giovanna Engelbert.
Richemont will exhibit cartier emerald diamond necklaces at this expo Courtesy of the interviewee
Last year, Richemont participated in the Expo for the first time and signed the first memorandum of strategic cooperation among exhibitors in the history of the Expo. This year, the group will participate in the exhibition for the second time, bringing its Cartier Cartier, Montblanc Montblanc, Count Piaget, Van Cleef & Arpels and other jewelry and watch brands familiar to Chinese consumers at the Expo, showcasing the deep history, classic design, iconic works and exquisite craftsmanship of various brands, including cartier emerald diamond necklaces.
Richemont Group President Lang Bojie said that China is in the fast lane of consumption upgrading, the market prospects are broad, for many years China has been one of the richest markets of Richemont Group, and participating in the Expo again shows the Group's confidence in the Chinese market.
The consumer goods exhibition area of the fourth CIIE has four exhibition halls, including 5.1, 5.2, 6.1 and 6.2, of which Hall 6.2 mainly exhibits diamonds and jewelry Courtesy of the Expo Bureau
According to the Bureau, the consumer goods exhibition area of the 4th CIIE has four exhibition halls, including 5.1, 5.2, 6.1 and 6.2, covering four theme sections of smart home appliances and home, beauty and daily necessities, fashion trends and jewelry, sporting goods and events, including LVM, Kering, Richemont, Teppersich, Fast Retailing, Swarovski and other fashion high-end consumer goods groups, of which Hall 6.2 mainly exhibits diamonds and jewelry.
Porsche Gems sports car with nearly 400,000 gems around it Courtesy of the interviewee
This year's Expo, a cool Porsche gem sports car will also drive into the No. 6.2 Jewelry Hall, where senior craftsmen have set nearly 400,000 gemstones by hand around the sports car, and the entire decoration process has lasted for several months, and it may be the largest exhibit exhibit exhibited in the Jewelry Pavilion of this expo.
Editor-in-Charge: Gong Chinese
Proofreader: Liu Wei