I didn't expect that the adult product industry actually hid a whole living belt division! I don't know if you guys do you know a brand called Tenga? That is, the shoulder handle of the Japanese cup brewing industry.
Recently, I have started to think about doing things in the trend circle again... Do you remember the previous cooperation with the American street fashion brand RIPNDIP Middle Finger Cat? And that's just the beginning of a co-brand!
This time, please take a look at the following catalogue! What do you see at first glance? Wouldn't it be the girl who was wiping her nose??
Did you notice the picture above, the hat on the boy's head?
The recent launch of the Tenga may be the latest item to step into the trend world! It's this fisherman's hat that has both appearance and function!
The top is that the top of the hat, yes, you read it right, is the storage port for drawing paper! This top opening is designed so that you can easily prepare tissues inside for anytime...
Tenga's official Twitter was even directly typed when advertising: "Anywhere! ”？？
Don't think crooked, the overall meaning is, with this hat, no matter where you go, it is convenient for you to take out a tissue anytime and anywhere to wipe your girlfriend's nose, tears or something.
Or wipe your mouth.
Because men and women in love eat ice cream??
At present, it has been put on the shelves on the official website, and the price is only 2500 yen (about 148 yuan), and it is very conscientious???
And the design is also very street, very trendy, the logo in the center is the outline of Tenga's highly recognizable cup. Take it out and be asked by friends, do you think about how to say it...?
The scene in the wind is really outrageous! Qingqi, understand everything...
In fact, this kind of hat is still only a small scene, and Tenga has more operations! Find Japan's private rocket company Interstellar Technologies, planning to launch a "Tenga" rocket this year!
Sending the cup used to "collect data" to space for future development of cups in the universe?
At that time, a series of limited-print T-shirts were also introduced!
There is also a series of transformable "Tenga" robots, weapon accessories are also readily available, there is an iron armor treasure inner flavor...
Despite this, Tenga is still not a pioneer out of the circle, as early as 2015 P station launched Apparel e-commerce, establish their own brand of the same name, most of the limited styles, on the shelves were quickly snatched up! Signing "artists" with goods on their own is a routine operation.
There is also the Mosquito Coil Club PRESTIGE, which has signed a heavyweight retired teacher like Tomorrow Flower, and this train was also crowded on the trend a few years ago.
And this giant label launched two trend sweatshirt series last year, and the shooting of this type of recording alone is a bit of a taste of Kwon Zhilong!???
Its female artist Ryomori Lingmeng also conducted a demonstration of the upper body of the goods. As a result, the official website could not squeeze in on the day of release!
Will the concept of hats be used as "inspiration" by many, many trend managers?