The picture is taken from the official website of Child King
On October 29, Kid King Children's Products Co., Ltd. (SZ301078) announced its third quarter 2021 financial report, which was its first financial report after its listing. During the reporting period, Ziwang achieved revenue of 2.159 billion yuan, an increase of 9.21% year-on-year; net profit attributable to shareholders of listed companies was 77.05 million yuan, down 17.20% year-on-year; basic earnings per share was 0.08 yuan. At the end of the reporting period, the company's total assets were 7.358 billion yuan.
The image is taken from the third quarter report of the child king
In addition, the operating income of The First Three Quarters of The Child King was 6.597 billion yuan, an increase of 13.29% year-on-year; the net profit attributable to the shareholders of the listed company was 237 million yuan, down 8.55% year-on-year; the total operating cost was 6.407 billion yuan, of which the sales expense was 1.384 billion yuan, the management expense was 304 million yuan, and the research and development expense was 71.65 million yuan. The balance of cash and cash equivalents at the end of the period was $1,373 million.
It is understood that founded in 2009, Child King is mainly engaged in the retail and value-added services of maternal and infant goods, providing one-stop shopping and all-round growth services for expectant mothers and babies aged 0-14. Child King set offline and online two service platforms. The company mainly sells food, clothing items, consumables (diapers, toiletries), durable goods and other categories to the target user group through offline direct stores and online channels. On the online platform, the company has C-end products including mobile APP, WeChat public account, Mini Program, Micro Mall, etc.
At the same time, Child King also provides maternal and infant services such as child park, interactive activities, childcare services and black and gold membership services for pregnant women and infants. In 2020, in order to further build the maternal and infant industry ecosystem, the company independently operated various online platforms through its subsidiary Shanghai Tongqu, and provided platform service business for maternal and infant brand owners, distributors and peripheral service agencies stationed on the platform.
By the end of 2020, Kid King had 434 large-scale digital physical stores in 20 provinces (cities) and 131 cities across the country, with more than 42 million members and more than 10 million active users in the latest year.